Dstillery Audiences

HIP HOP FANS

Audience Size: 2.9 Million Devices

Explore the Hip Hop Fans Audience

Below you'll find more information about the Hip Hop Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Hip Hop Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Hip Hop Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hip Hop Fans audience is Readers of Jamaican Content.

Interest Composition Index
Readers of Jamaican Content 28.53% 23.63x
Los Angeles Lakers Fans 23.10% 17.83x
WWE and Pro Wrestling Fans 18.36% 16.73x
NBA Fans 21.37% 16.27x
Atlanta United Fans 19.70% 15.53x
Atlanta Hawks Fans 19.67% 15.50x
San Antonio Spurs Fans 18.76% 14.97x
Hookah Shoppers 23.48% 14.94x
Condom Shoppers 19.72% 14.78x
Boxing Fans 19.75% 14.68x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Interest attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hip Hop Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hip Hop Fans audience is Zara.

Location Composition Index
Zara 0.03% 1.76x
Express 0.04% 1.66x
Aeropostale 0.07% 1.60x
Uniqlo 0.02% 1.57x
The Childrens Place 0.11% 1.54x
Journeys 0.07% 1.53x
Brooks Brothers 0.03% 1.52x
Urban Outfitters 0.05% 1.51x
Forever 21 0.06% 1.50x
H&M 0.07% 1.49x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Location attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hip Hop Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hip Hop Fans audience is datpiff.com.

Website Composition Index
datpiff.com 5.01% 49.83x
lilwaynehq.com 1.51% 41.57x
kollegekidd.com 1.27% 40.44x
livemixtapes.com 1.32% 39.92x
onsmash.com 4.15% 37.25x
xxlmag.com 48.44% 36.88x
thesource.com 37.87% 36.01x
whenlovewasreal.com 1.16% 35.80x
jimmyjazz.com 1.27% 35.54x
hot97.com 14.97% 35.50x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Web attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hip Hop Fans audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 1.24% 22.65x
Luxury Sneakers 9.80% 15.77x
Hip-Hop Enthusiast 75.30% 12.85x
Instagram Management 0.28% 10.61x
African American Celebrity Gossip 69.82% 10.17x
Caribbean Cluster 2.82% 9.98x
African-American Hair 2.81% 9.66x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 9.22x
Parenting & Nutrition 0.02% 8.06x
Content Streamers & Downloaders 0.03% 8.04x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Content Affinity attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hip Hop Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male