Dstillery Audiences

HIP HOP FANS

Audience Size: 3.9 Million Devices

Explore the Hip Hop Fans Audience

Below you'll find more information about the Hip Hop Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Hip Hop Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Hip Hop Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hip Hop Fans audience is Readers of Jamaican Content.

Interest Composition Index
Readers of Jamaican Content 28.75% 18.29x
Atlanta United Fans 18.73% 15.53x
Los Angeles Lakers Fans 27.59% 15.04x
WWE and Pro Wrestling Fans 19.37% 14.58x
NBA Fans 26.30% 14.19x
Atlanta Hawks Fans 21.61% 14.09x
Oklahoma City Thunder Fans 23.69% 13.18x
Entertainment & Tabloid Magazine Readers 16.54% 13.13x
Condom Shoppers 17.87% 12.75x
Exercise and Gym Researchers 17.68% 12.67x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Interest attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hip Hop Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hip Hop Fans audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.42x
Express 0.01% 1.31x
Lane Bryant 0.01% 1.26x
Aeropostale 0.01% 1.24x
Gap 0.01% 1.22x
Mens Wearhouse 0.02% 1.21x
The Childrens Place 0.02% 1.19x
Journeys 0.01% 1.02x
Victoria's Secret 0.01% 0.95x
Carhartt 0.10% 0.72x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Location attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hip Hop Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hip Hop Fans audience is flyheight.com.

Website Composition Index
flyheight.com 1.80% 36.70x
allhiphop.com 8.41% 35.33x
thisis50.com 1.16% 34.43x
ambrosiaforheads.com 1.95% 34.36x
datpiff.com 1.95% 34.26x
onsmash.com 4.15% 34.08x
hiphopoverload.com 2.48% 33.63x
rap-up.com 6.07% 33.21x
kollegekidd.com 1.02% 31.81x
sohh.com 27.17% 30.41x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Web attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hip Hop Fans audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.30% 21.42x
Luxury Sneakers 10.55% 11.69x
Instagram Management 0.04% 10.49x
African-American Hair 1.27% 9.48x
Men's Fashion Shopping 0.04% 8.76x
African American Celebrity Gossip 65.07% 8.56x
Caribbean Cluster 3.25% 8.21x
South Africa News Cluster 2.30% 7.95x
Gossip & Rumors 16.79% 7.93x
Hip-Hop Enthusiast 74.31% 7.85x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Content Affinity attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hip Hop Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male