Dstillery Audiences

HIP HOP FANS

Audience Size: 4.1 Million Devices

Explore the Hip Hop Fans Audience

Below you'll find more information about the Hip Hop Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Hip Hop Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Hip Hop Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hip Hop Fans audience is Readers of Jamaican Content.

Interest Composition Index
Readers of Jamaican Content 30.07% 22.55x
NBA Fans 24.59% 15.09x
Los Angeles Lakers Fans 25.24% 15.08x
WWE and Pro Wrestling Fans 20.73% 14.56x
Atlanta United Fans 21.73% 14.33x
Boxing Fans 21.86% 13.78x
Condom Shoppers 20.74% 13.75x
Atlanta Hawks Fans 22.03% 13.59x
Celebrity Gossip Fans 18.11% 13.57x
Entertainment & Tabloid Magazine Readers 16.94% 13.32x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Interest attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hip Hop Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hip Hop Fans audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.02% 1.59x
LOFT 0.01% 1.45x
Old Navy 0.02% 1.42x
Express 0.01% 1.41x
Journeys 0.01% 1.40x
Victoria's Secret 0.01% 1.15x
Mens Wearhouse 0.01% 0.85x
Carhartt 0.09% 0.73x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Location attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hip Hop Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hip Hop Fans audience is lilwaynehq.com.

Website Composition Index
lilwaynehq.com 1.68% 49.69x
onsmash.com 5.18% 44.25x
hot97.com 18.44% 41.02x
datpiff.com 3.54% 39.92x
flyheight.com 5.69% 39.34x
ambrosiaforheads.com 4.76% 39.25x
thisis50.com 1.67% 37.61x
kollegekidd.com 1.40% 37.59x
hip-hopvibe.com 1.92% 36.54x
hiphopoverload.com 5.96% 36.40x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Web attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hip Hop Fans audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.82% 31.16x
Instagram Management 0.15% 16.46x
Luxury Sneakers 12.25% 15.27x
African-American Hair 2.55% 12.00x
Caribbean Cluster 3.79% 10.99x
Hip-Hop Enthusiast 81.38% 10.69x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.06% 10.41x
African American Celebrity Gossip 73.58% 10.37x
South Africa News Cluster 2.71% 9.43x
Men's Fashion Shopping 0.08% 9.31x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Content Affinity attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hip Hop Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male