Dstillery Audiences

HIP HOP FANS

Audience Size: 3.2 Million Devices

Explore the Hip Hop Fans Audience

Below you'll find more information about the Hip Hop Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Hip Hop Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Hip Hop Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hip Hop Fans audience is Readers of African American Content.

Interest Composition Index
Readers of African American Content 34.17% 20.84x
Readers of Jamaican Content 22.58% 12.81x
NBA Fans 14.75% 10.93x
Boxing Fans 17.93% 10.59x
WWE and Pro Wrestling Fans 15.12% 10.15x
Houston Rockets Fans 15.89% 10.02x
Atlanta Hawks Fans 13.70% 9.45x
Oklahoma City Thunder Fans 14.13% 9.41x
San Antonio Spurs Fans 11.76% 9.18x
Call of Duty Enthusiasts 18.00% 9.18x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Interest attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hip Hop Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hip Hop Fans audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.09% 1.76x
Lorna Jane 0.01% 1.66x
Zumiez 0.04% 1.56x
Zara 0.04% 1.55x
Armani 0.03% 1.50x
Levi Strauss 0.02% 1.49x
American Apparel 0.04% 1.47x
American Eagle Outfitters 0.07% 1.46x
Brooks Brothers 0.05% 1.45x
H&M 0.05% 1.43x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Location attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hip Hop Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hip Hop Fans audience is thisis50.com.

Website Composition Index
thisis50.com 0.57% 90.65x
lilwaynehq.com 1.55% 80.57x
datpiff.com 7.02% 80.02x
djdownloadz.com 0.16% 79.66x
dirty-glove.net 0.13% 78.92x
xgear101.com 0.24% 78.74x
makaveli-board.net 0.17% 77.09x
illroots.com 0.32% 77.07x
bbcicecream.com 0.20% 76.31x
mixtapemonkey.com 0.76% 75.82x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Web attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hip Hop Fans audience is Hip-Hop Enthusiast.

Content Affinity Composition Index
Hip-Hop Enthusiast 67.42% 22.43x
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 0.83% 20.23x
Luxury Sneakers 13.28% 17.36x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.28% 13.88x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.09% 11.11x
Alternative Streaming Services 0.57% 9.78x
Instagram Management 0.97% 9.21x
Parenting & Nutrition 0.14% 9.20x
African American Celebrity Gossip 51.96% 9.15x
Alternative Movie Streaming 1.59% 7.99x
Composition Percentage: The overlap percentage between the Hip Hop Fans audience and the Content Affinity attribute.
Index: A comparison of the Hip Hop Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hip Hop Fans audience resonates most for the following age and income brackets.
Age
25-34
Income
$25,000-$49,999