
Explore the Holiday Season Low-Cost Retail Deal Shoppers Audience
Below you'll find more information about the Holiday Season Low-Cost Retail Deal Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Holiday Season Low-Cost Retail Deal Shoppers audience.

INTERESTS
As seen below, the leading interest for the Holiday Season Low-Cost Retail Deal Shoppers audience is Holiday Season Home Improvement Deal Shoppers.
Interest | Composition | Index |
Holiday Season Home Improvement Deal Shoppers | 64.26% | 68.25x |
Holiday Season Electronics and Game Deal Shoppers | 65.06% | 67.88x |
Holiday Season Department Store Deal Shoppers | 66.22% | 61.71x |
Holiday Season Sporting Goods Deal Shoppers | 52.01% | 51.32x |
Department Store Shoppers | 24.91% | 30.21x |
Discount Big Box Shoppers | 22.00% | 28.99x |
Apartment Furniture Shoppers | 18.23% | 27.70x |
Big Box Shoppers | 24.51% | 26.63x |
Kids Clothing Shoppers | 27.97% | 26.34x |
Home Rug Shoppers | 23.36% | 24.31x |

APPAREL RETAILERS
As seen below, the apparel retail location most frequented by the Holiday Season Low-Cost Retail Deal Shoppers audience is Belk.
Location | Composition | Index |
Belk | 0.01% | 1.61x |
American Eagle Outfitters | 0.03% | 1.45x |
Old Navy | 0.05% | 1.32x |
Buckle | 0.03% | 1.29x |
Zumiez | 0.02% | 1.25x |
Maurices | 0.05% | 1.24x |
Dressbarn | 0.02% | 1.24x |
Journeys | 0.04% | 1.23x |
Gymboree | 0.02% | 1.20x |
Victoria's Secret | 0.04% | 1.17x |

WEBSITES
As seen below, the highest indexing website for the Holiday Season Low-Cost Retail Deal Shoppers audience is theblackfriday.com.
Website | Composition | Index |
theblackfriday.com | 6.84% | 61.63x |
bestblackfriday.com | 1.40% | 39.20x |
partycity.com | 3.39% | 26.93x |
frequent-ads.com | 1.25% | 26.70x |
blackfriday.com | 17.58% | 25.87x |
gamestop.com | 1.84% | 23.00x |
ladysavings.com | 5.09% | 18.60x |
catofashions.com | 2.73% | 17.95x |
zaxbys.com | 2.17% | 17.73x |
samsclub.com | 51.60% | 17.39x |

CONTENT AFFINITIES
As seen below, the most visited Content Affinity for the Holiday Season Low-Cost Retail Deal Shoppers audience is Electronic Accessories.
Content Affinity | Composition | Index |
Electronic Accessories | 2.48% | 15.34x |
Coupons | 7.79% | 13.97x |
Visa & Immigration | 0.24% | 12.78x |
Women Shoppers | 0.07% | 11.95x |
Chain Restaurants | 4.53% | 10.74x |
Promo Codes | 0.31% | 10.69x |
Big Box Retail | 63.61% | 9.18x |
Sports Apparel | 3.28% | 9.03x |
Assorted Topics (Phone Cards, Construction, Food Reviews) | 60.57% | 8.82x |
Discount Shopping | 0.05% | 8.39x |
