Dstillery Audiences

HOME COFFEE MAKERS

Audience Size: 2.5 Million Devices

Explore the Home Coffee Makers Audience

Below you'll find more information about the Home Coffee Makers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Home Coffee Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Coffee Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Coffee Makers audience is Blender Shoppers.

Interest Composition Index
Blender Shoppers 64.26% 37.69x
Home Custom Bedroom Decorators 49.33% 36.38x
Custom Home Lighting Shoppers 50.22% 34.37x
Country Home Decorators 53.66% 34.11x
Home Kitchen Chefs 55.71% 33.83x
Nashville Activity Researchers 48.33% 33.83x
Home Exterior Design Enthusiasts 51.27% 33.34x
Bargain Shopping Researchers 47.48% 33.16x
Orlando Activities Researchers 49.71% 32.78x
Texas Activity Researchers 42.25% 32.74x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Interest attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Coffee Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Coffee Makers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.28% 1.32x
Mens Wearhouse 0.39% 1.13x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Location attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Coffee Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Coffee Makers audience is cookscountry.com.

Website Composition Index
cookscountry.com 1.21% 86.72x
worldmarket.com 6.57% 72.14x
whole30.com 2.45% 69.22x
kitchenaid.com 9.02% 67.03x
barenecessities.com 2.43% 66.79x
pier1.com 2.42% 65.59x
foodbabe.com 1.02% 65.56x
kingarthurflour.com 24.15% 65.40x
sharperimage.com 1.32% 64.55x
armstrong.com 2.07% 62.19x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Web attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Coffee Makers audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 1.97% 24.24x
Home Improvement Contractor 3.41% 23.84x
Chef & Restaurant Resources 6.94% 23.27x
Bird Watching 2.36% 22.15x
Mail Order Food 5.06% 21.89x
Food Cluster 7.30% 21.87x
Home Decoration - Crafts & Kids 3.48% 20.16x
Shopping Catalogs 5.33% 19.92x
Consumer Packaged Goods 29.85% 18.79x
Discount Shopping 7.34% 18.76x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Content Affinity attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Coffee Makers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female