Dstillery Audiences

HOME COFFEE MAKERS

Audience Size: 2.2 Million Devices

Explore the Home Coffee Makers Audience

Below you'll find more information about the Home Coffee Makers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Home Coffee Makers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Coffee Makers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Coffee Makers audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 29.82% 54.31x
Gourmet Food & Wine Researchers 47.83% 51.90x
Cooking Show Fans 49.59% 49.77x
Luxury Fitness Shoppers 47.76% 48.89x
Luxury Athletic Footwear Shoppers 47.76% 48.89x
Home Kitchen Chefs 48.46% 47.96x
Pantry Recipes Researchers 27.26% 47.17x
Bargain Shopping Researchers 39.70% 44.75x
Home Design and Living Publication Readers 34.50% 43.55x
Recipe Researchers 40.71% 43.23x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Interest attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Coffee Makers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Coffee Makers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.41x
Coach 0.01% 1.41x
Express 0.03% 1.38x
Jos A. Bank Clothiers 0.02% 1.32x
J. Crew 0.01% 1.30x
Gap 0.02% 1.29x
Chicos 0.02% 1.29x
Talbots 0.01% 1.21x
Hollister 0.02% 1.20x
Eddie Bauer 0.01% 1.17x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Location attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Coffee Makers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Coffee Makers audience is finecooking.com.

Website Composition Index
finecooking.com 1.91% 47.84x
traderjoes.com 1.05% 38.85x
foodnetwork.ca 6.70% 34.94x
madeincookware.com 1.48% 34.92x
bluestoneperennials.com 1.21% 34.09x
thefreshloaf.com 2.61% 34.03x
foodsharkmarfa.com 1.21% 33.14x
ufseeds.com 1.36% 32.21x
emerils.com 2.97% 31.68x
joyofbaking.com 2.62% 31.56x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Web attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Coffee Makers audience is Mail Order Food.

Content Affinity Composition Index
Mail Order Food 0.60% 22.54x
Networking Marketing 0.06% 21.00x
Chef & Restaurant Resources 0.07% 19.60x
Promo Codes 0.70% 19.57x
Custom Gifts 0.10% 19.41x
Grilling 0.88% 19.14x
Organic Beauty & Skincare Products 0.13% 18.90x
Shoes & Accessories 0.33% 18.74x
Cakes & Sweets 0.89% 18.01x
Furniture Shopping 1.58% 17.54x
Composition Percentage: The overlap percentage between the Home Coffee Makers audience and the Content Affinity attribute.
Index: A comparison of the Home Coffee Makers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Coffee Makers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female