Explore the Home Decor Shoppers Audience
Below you'll find more information about the Home Decor Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Home Decor Shoppers audience.
INTERESTS
The Home Decor Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Decor Shoppers audience is Apartment Furniture Shoppers.
| Interest | Composition | Index |
| Apartment Furniture Shoppers | 67.00% | 46.04x |
| Home Rug Shoppers | 62.47% | 45.88x |
| Home Goods Supercenter Shoppers | 62.49% | 45.88x |
| Department Store Shoppers | 61.26% | 44.64x |
| Online Home Decor Shoppers | 61.42% | 42.71x |
| Discount Big Box Shoppers | 59.38% | 42.65x |
| Budget Grocery Shoppers | 51.29% | 41.10x |
| Hardware Shoppers | 52.60% | 38.14x |
| Bargain Shopping Researchers | 44.22% | 36.19x |
| Country Home Decorators | 48.70% | 36.06x |
Composition Percentage:
The overlap percentage between the Home Decor Shoppers audience and the Interest attribute.
Index: A comparison of the Home Decor Shoppers audience to the internet population.
Curious about what else the Home Decor Shoppers audience is interested in?
Sign Up
APPAREL RETAILERS
The Home Decor Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Decor Shoppers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.37% | 1.53x |
| White House Black Market | 0.41% | 1.43x |
| Bonobos | 0.09% | 1.35x |
| Mens Wearhouse | 0.55% | 1.34x |
| Johnston and Murphy | 0.50% | 1.25x |
| Buckle | 0.28% | 1.24x |
| Talbots | 0.04% | 1.14x |
| REI | 0.02% | 1.07x |
| Topshop | 0.02% | 1.06x |
| Brooks Brothers | 0.03% | 1.04x |
Composition Percentage:
The overlap percentage between the Home Decor Shoppers audience and the Location attribute.
Index: A comparison of the Home Decor Shoppers audience to the internet population.
Want to find more of the Home Decor Shoppers audience in the real world?
Sign Up
WEBSITES
The Home Decor Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Decor Shoppers audience is pier1.com.
| Website | Composition | Index |
| pier1.com | 1.12% | 52.04x |
| greatbigcanvas.com | 1.54% | 48.40x |
| bizrate.com | 1.15% | 48.24x |
| collectionsetc.com | 3.51% | 48.20x |
| belk.com | 1.06% | 44.06x |
| toysrus.com | 6.99% | 44.04x |
| arhaus.com | 1.51% | 43.66x |
| save-on-crafts.com | 1.27% | 43.37x |
| dressbarn.com | 1.28% | 42.61x |
| linkshe.com | 1.80% | 42.41x |
Composition Percentage:
The overlap percentage between the Home Decor Shoppers audience and the Web attribute.
Index: A comparison of the Home Decor Shoppers audience to the internet population.
Want to see more of the websites the Home Decor Shoppers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Decor Shoppers audience is Home Decoration - Crafts & Kids.
| Content Affinity | Composition | Index |
| Home Decoration - Crafts & Kids | 3.27% | 24.21x |
| Discount Shopping | 4.94% | 20.61x |
| Holiday Gifts | 1.12% | 20.35x |
| Shopping Catalogs | 3.63% | 19.89x |
| Home Office Products | 0.49% | 19.33x |
| ISPs & Local Services | 0.07% | 18.69x |
| Mail Order Food | 2.46% | 17.98x |
| Home Improvement Contractor | 1.54% | 17.94x |
| Furniture & Home Improvement | 15.04% | 17.85x |
| Custom Gifts | 4.16% | 17.58x |
Composition Percentage:
The overlap percentage between the Home Decor Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Decor Shoppers audience to the internet population.
Want to see more of the Content Affinities the Home Decor Shoppers audience visits?
Sign Up
DEMOGRAPHICS
The Home Decor Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Home Decor Shoppers audience?
Sign Up