Dstillery Audiences

HOME DESIGN ENTHUSIASTS

Audience Size: 2.2 Million Devices

Explore the Home Design Enthusiasts Audience

Below you'll find more information about the Home Design Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Home Design Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Home Design Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Design Enthusiasts audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 55.95% 44.24x
Custom Home Lighting Shoppers 56.07% 43.77x
Home Remodelers 61.75% 43.46x
Kitchen & Bathroom Remodelers 61.93% 40.67x
Home DIY Enthusiasts 60.24% 40.66x
Home Design and Living Publication Readers 54.44% 39.15x
Eco-Conscious Consumers 55.51% 38.31x
Luxury Second Home Owners 49.25% 36.94x
Home and Garden TV Fans 54.37% 36.83x
Tech-Savvy Moms 51.76% 36.42x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Interest attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Design Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Design Enthusiasts audience is Supreme.

Location Composition Index
Supreme 0.02% 2.11x
Intermix 0.02% 1.77x
Patagonia 0.03% 1.70x
REI 0.03% 1.60x
Bonobos 0.09% 1.57x
Topshop 0.02% 1.38x
Jos A. Bank Clothiers 0.39% 1.34x
Johnston and Murphy 0.18% 1.32x
Mens Wearhouse 0.64% 1.31x
LL Bean 0.01% 1.29x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Location attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Design Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Design Enthusiasts audience is industrystandarddesign.com.

Website Composition Index
industrystandarddesign.com 1.19% 72.44x
livelovediy.com 1.43% 66.64x
littlevintagenest.com 1.28% 66.40x
emilyaclark.com 1.43% 60.80x
mcgeeandco.com 1.05% 60.70x
savvysouthernstyle.net 1.03% 58.88x
theletteredcottage.net 1.98% 58.80x
remodelista.com 6.08% 58.24x
sunlitspaces.com 1.42% 57.13x
cb2.com 1.86% 56.42x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Web attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Design Enthusiasts audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 9.72% 30.09x
Travel, Food, Fashion & Fitness 7.17% 24.24x
Home Office Products 0.70% 21.82x
Home Décor, Furniture, & Decorating 0.05% 20.15x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.30% 20.01x
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) 40.11% 19.29x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 18.69% 19.05x
Female Lifestyle Content Readers 8.70% 18.93x
Comedy Content 0.99% 18.45x
Organic Beauty & Skincare Products 4.61% 18.37x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Design Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female