Dstillery Audiences

HOME DESIGN ENTHUSIASTS

Audience Size: 1.8 Million Devices

Explore the Home Design Enthusiasts Audience

Below you'll find more information about the Home Design Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Home Design Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Home Design Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Design Enthusiasts audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 53.93% 68.60x
Custom Home Lighting Shoppers 53.93% 68.60x
Home Design and Living Publication Readers 53.80% 61.64x
Home Remodelers 57.93% 60.44x
Wine Lovers 56.24% 58.42x
Eco-Conscious Consumers 54.14% 58.26x
Women's Fitness Enthusiasts 56.33% 57.45x
Women’s Lifestyle Blogs Researchers 55.03% 57.19x
Luxury Second Home Owners 52.36% 56.66x
Kitchen & Bathroom Remodelers 60.26% 56.51x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Interest attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Design Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Design Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.06x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Location attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Design Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Design Enthusiasts audience is designsponge.com.

Website Composition Index
designsponge.com 1.52% 64.78x
manrepeller.com 5.67% 54.32x
freshome.com 1.14% 50.66x
cozylittlehouse.com 1.23% 49.51x
tatler.com 1.02% 46.49x
missmustardseed.com 1.84% 44.03x
thefinancialdiet.com 1.97% 43.44x
monrovia.com 1.11% 43.10x
theinspiredroom.net 1.68% 41.80x
japantoday.com 1.41% 40.60x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Web attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Design Enthusiasts audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 5.83% 33.12x
Travel, Food, Fashion & Fitness 4.95% 29.43x
Home Remodeling 2.28% 27.68x
London Tourism & Events 0.11% 25.91x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.17% 25.87x
Mysticism 0.23% 25.50x
Organic Beauty & Skincare Products 0.35% 25.02x
Food Cluster 0.18% 24.37x
Furniture & Home Improvement 2.74% 23.77x
Female Lifestyle Content Readers 4.67% 23.36x
Composition Percentage: The overlap percentage between the Home Design Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Home Design Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Design Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female