Dstillery Audiences

HOME DESIGN AND LIVING PUBLICATION READERS

Audience Size: 4.2 Million Devices

Explore the Home Design and Living Publication Readers Audience

Below you'll find more information about the Home Design and Living Publication Readers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Home Design and Living Publication Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Design and Living Publication Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Design and Living Publication Readers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 72.21% 49.36x
Home Kitchen Chefs 70.14% 47.35x
Healthy Eaters 69.88% 46.53x
Nutrition Conscious Eaters 70.03% 46.13x
Cooking Show Fans 65.47% 45.52x
Wine Lovers 63.47% 44.27x
Recipe Researchers 69.58% 43.98x
Home and Garden TV Fans 61.98% 42.37x
Luxury Fitness Shoppers 62.02% 42.06x
Luxury Athletic Footwear Shoppers 62.00% 42.05x
Composition Percentage: The overlap percentage between the Home Design and Living Publication Readers audience and the Interest attribute.
Index: A comparison of the Home Design and Living Publication Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Design and Living Publication Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Design and Living Publication Readers audience is REI.

Location Composition Index
REI 0.01% 1.35x
Ann Taylor 0.02% 1.30x
Talbots 0.03% 1.25x
American Apparel 0.03% 1.21x
Madewell 0.02% 1.20x
Lululemon 0.04% 1.19x
Brooks Brothers 0.03% 1.18x
Carhartt 0.33% 1.15x
Urban Outfitters 0.04% 1.14x
Jos A. Bank Clothiers 0.04% 1.13x
Composition Percentage: The overlap percentage between the Home Design and Living Publication Readers audience and the Location attribute.
Index: A comparison of the Home Design and Living Publication Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Design and Living Publication Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Design and Living Publication Readers audience is food52.com.

Website Composition Index
food52.com 2.58% 45.95x
ifoodblogger.com 3.12% 44.08x
honestcooking.com 2.75% 39.97x
hippressurecooking.com 1.29% 38.28x
recipetips.com 1.15% 38.08x
betterrecipes.com 2.20% 37.99x
theironyou.com 1.02% 37.55x
realmomkitchen.com 1.26% 37.54x
yammiesnoshery.com 1.31% 37.48x
diabeticlivingonline.com 1.00% 37.00x
Composition Percentage: The overlap percentage between the Home Design and Living Publication Readers audience and the Web attribute.
Index: A comparison of the Home Design and Living Publication Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Design and Living Publication Readers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.30% 24.66x
Travel, Food, Fashion & Fitness 4.27% 22.75x
Low Carb Diets 10.19% 22.60x
Consumer Packaged Goods 19.36% 21.96x
Food Cluster 3.14% 20.82x
DIY Decoration & Furniture 4.00% 19.68x
Female Lifestyle Content Readers 7.52% 19.45x
Assorted Topics (Family, Household Wellness, The Beach) 11.02% 19.12x
Cakes & Sweets 5.00% 18.54x
Coupons & Family 9.84% 18.51x
Composition Percentage: The overlap percentage between the Home Design and Living Publication Readers audience and the Content Affinity attribute.
Index: A comparison of the Home Design and Living Publication Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Design and Living Publication Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female