Dstillery Audiences

HOME GOODS SUPERCENTER SHOPPERS

Audience Size: 2.3 Million Devices

Explore the Home Goods Supercenter Shoppers Audience

Below you'll find more information about the Home Goods Supercenter Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Home Goods Supercenter Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Goods Supercenter Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Goods Supercenter Shoppers audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 99.68% 129.41x
Home Decor Shoppers 63.07% 73.18x
Department Store Shoppers 57.93% 70.84x
Discount Big Box Shoppers 54.32% 67.64x
Online Home Decor Shoppers 47.78% 59.22x
Apartment Furniture Shoppers 48.48% 57.58x
Budget Grocery Shoppers 39.90% 57.37x
Bargain Shopping Researchers 35.43% 50.61x
Hardware Shoppers 39.14% 49.01x
Bed & Bath Shoppers 46.98% 47.30x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Interest attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Goods Supercenter Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Goods Supercenter Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.28% 1.34x
Mens Wearhouse 0.42% 1.24x
Dressbarn 0.04% 1.21x
Talbots 0.03% 1.19x
Buckle 0.09% 1.19x
Johnston and Murphy 0.07% 1.15x
Victoria's Secret 0.05% 1.13x
Supreme 0.01% 1.11x
Charlotte Russe 0.01% 1.09x
Coach 0.03% 1.05x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Location attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Goods Supercenter Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Goods Supercenter Shoppers audience is collectionsetc.com.

Website Composition Index
collectionsetc.com 6.17% 60.56x
ebags.com 1.60% 59.79x
cooks.com 1.28% 59.60x
linkshe.com 3.17% 57.73x
bizrate.com 1.70% 56.42x
gandgwebstore.com 1.14% 54.81x
shared.us 1.09% 54.79x
liligal.com 7.00% 53.83x
qvc.com 1.44% 53.74x
artvan.com 1.12% 53.24x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Web attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Goods Supercenter Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 3.92% 27.50x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 11.01% 25.08x
Shopping Catalogs 5.26% 23.54x
Promo Codes 12.43% 21.50x
Furniture Shopping 61.13% 20.76x
Discount Shopping 5.96% 19.56x
Assorted Topics (Car News, Animals, Viral Media) 6.40% 19.13x
Holiday Gifts 1.21% 18.49x
Home Printing 0.76% 17.82x
Consumer Rewards 0.57% 17.59x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Goods Supercenter Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female