Dstillery Audiences

HOME GOODS SUPERCENTER SHOPPERS

Audience Size: 2.2 Million Devices

Explore the Home Goods Supercenter Shoppers Audience

Below you'll find more information about the Home Goods Supercenter Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Home Goods Supercenter Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Goods Supercenter Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Goods Supercenter Shoppers audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 99.72% 118.72x
Department Store Shoppers 54.76% 70.21x
Home Decor Shoppers 62.42% 67.97x
Discount Big Box Shoppers 52.62% 62.71x
Online Home Decor Shoppers 46.60% 53.23x
Budget Grocery Shoppers 39.59% 53.18x
Apartment Furniture Shoppers 47.55% 52.36x
Bargain Shopping Researchers 33.97% 45.61x
Hardware Shoppers 38.63% 45.15x
Bed & Bath Shoppers 44.92% 44.55x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Interest attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Goods Supercenter Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Goods Supercenter Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.36% 1.41x
Mens Wearhouse 0.57% 1.36x
Belk 0.01% 1.33x
Buckle 0.20% 1.32x
Talbots 0.05% 1.28x
Johnston and Murphy 0.16% 1.26x
Supreme 0.01% 1.18x
White House Black Market 0.22% 1.15x
J. Crew 0.06% 1.12x
Ann Taylor 0.03% 1.10x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Location attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Goods Supercenter Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Goods Supercenter Shoppers audience is swagsgalore.com.

Website Composition Index
swagsgalore.com 1.01% 39.55x
collectionsetc.com 6.30% 39.07x
linkshe.com 2.87% 37.07x
ebags.com 1.34% 36.52x
gandgwebstore.com 1.19% 35.93x
bizrate.com 1.73% 35.46x
cooks.com 1.41% 35.34x
weekly-ads.us 5.21% 34.43x
catalogs.com 1.89% 34.02x
qvc.com 1.59% 32.93x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Web attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Goods Supercenter Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 3.92% 26.70x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 12.68% 24.62x
Shopping Catalogs 5.00% 23.74x
Promo Codes 12.32% 20.39x
Discount Shopping 5.66% 19.41x
Furniture Shopping 64.11% 19.38x
Consumer Rewards 0.52% 19.31x
Holiday Gifts 1.20% 18.27x
Home Printing 0.71% 17.73x
Assorted Topics (Car News, Animals, Viral Media) 6.62% 17.39x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Goods Supercenter Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female