Dstillery Audiences

HOME GOODS SUPERCENTER SHOPPERS

Audience Size: 1.2 Million Devices

Explore the Home Goods Supercenter Shoppers Audience

Below you'll find more information about the Home Goods Supercenter Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Home Goods Supercenter Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Goods Supercenter Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Goods Supercenter Shoppers audience is Flower Delivery Shoppers.

Interest Composition Index
Flower Delivery Shoppers 46.25% 67.72x
Online Home Decor Shoppers 26.14% 63.16x
Apartment Furniture Shoppers 45.80% 62.83x
Hardware Shoppers 33.86% 58.05x
Christmas Lights Shoppers 53.24% 56.94x
Home Decor Shoppers 45.78% 54.96x
Discount Big Box Shoppers 34.61% 47.25x
Budget Grocery Shoppers 36.70% 45.54x
Bargain Shopping Researchers 22.94% 45.48x
Home Custom Bedroom Decorators 13.63% 45.29x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Interest attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Goods Supercenter Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Goods Supercenter Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.71x
Express 0.02% 1.34x
American Eagle Outfitters 0.01% 1.26x
Gap 0.01% 1.26x
Maurices 0.03% 1.25x
Chicos 0.01% 1.23x
Mens Wearhouse 0.02% 0.99x
Old Navy 0.02% 0.95x
The Childrens Place 0.01% 0.92x
Carhartt 0.11% 0.92x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Location attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Goods Supercenter Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Goods Supercenter Shoppers audience is burkedecor.com.

Website Composition Index
burkedecor.com 1.08% 93.02x
findsimilar.com 3.79% 75.42x
wayfair.com 59.76% 73.54x
biotrust.com 1.10% 67.22x
partycity.com 7.54% 63.11x
petsuppliesplus.com 1.59% 62.27x
hotels.com 4.27% 61.43x
travelocity.com 2.18% 60.11x
frequent-ads.com 2.69% 60.02x
orbitz.com 1.26% 58.02x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Web attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Goods Supercenter Shoppers audience is Furniture Shopping.

Content Affinity Composition Index
Furniture Shopping 0.36% 42.94x
Discount Shopping 0.24% 40.47x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 16.68% 29.59x
Shopping Catalogs 0.29% 28.22x
Nutrition & Diabetic Living 0.12% 22.14x
Natural & Healthy Living Researchers 0.13% 21.68x
Furniture & Home Improvement 0.79% 21.01x
Mail Order Food 0.43% 20.75x
Homemade Jewelry & Crafts 0.13% 20.28x
Women Shoppers 0.12% 19.24x
Composition Percentage: The overlap percentage between the Home Goods Supercenter Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Goods Supercenter Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Goods Supercenter Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female