Dstillery Audiences

HOME HEALTHCARE RESEARCHERS

Audience Size: 5.1 Million Devices

Explore the Home Healthcare Researchers Audience

Below you'll find more information about the Home Healthcare Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Home Healthcare Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Healthcare Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Healthcare Researchers audience is Hospital Executives.

Interest Composition Index
Hospital Executives 23.42% 15.33x
Business Communication Product Researchers 20.06% 13.14x
Venture Capitalists 18.44% 13.03x
Investment Management Professionals 20.33% 13.02x
Medical Technology News Readers 17.96% 12.94x
Enterprise Field Services Researchers 19.36% 12.84x
Budget Small Business Researchers 18.82% 12.69x
Retired Budget Healthcare Shoppers 15.29% 12.14x
Real Estate Decision Makers 17.90% 12.06x
Investment Banking Professionals 17.13% 12.00x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Interest attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Healthcare Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Healthcare Researchers audience is Bonobos.

Location Composition Index
Bonobos 0.11% 1.68x
Jos A. Bank Clothiers 0.31% 1.49x
White House Black Market 0.38% 1.40x
Johnston and Murphy 0.58% 1.36x
Mens Wearhouse 0.46% 1.31x
Ralph Lauren 0.01% 1.30x
Armani 0.03% 1.26x
Topshop 0.02% 1.23x
Free People 0.02% 1.22x
Kate Spade 0.02% 1.12x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Location attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Healthcare Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Healthcare Researchers audience is amedisys.com.

Website Composition Index
amedisys.com 1.20% 44.37x
healthcarefinancenews.com 2.40% 36.72x
rightathome.net 1.77% 32.61x
modernhealthcare.com 1.00% 30.91x
businessbroker.net 1.04% 25.20x
medcitynews.com 1.32% 24.80x
vitas.com 1.15% 24.45x
aha.org 1.48% 24.12x
pehub.com 2.67% 22.98x
ihi.org 1.60% 20.11x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Web attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Healthcare Researchers audience is Medical Journals.

Content Affinity Composition Index
Medical Journals 4.81% 16.53x
Senior Care 1.27% 16.27x
Franchising 0.38% 15.65x
Institutional Investing 1.89% 13.06x
Human Resources & Employee Management 1.00% 12.55x
Business News & Information Readers 7.54% 10.81x
Nursing 3.84% 10.43x
Retail Industry News 0.95% 9.57x
Work Productivity 1.55% 9.38x
Healthcare Jobs 1.24% 8.81x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Content Affinity attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Healthcare Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female