Dstillery Audiences

HOME HEALTHCARE RESEARCHERS

Audience Size: 5.2 Million Devices

Explore the Home Healthcare Researchers Audience

Below you'll find more information about the Home Healthcare Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Home Healthcare Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Healthcare Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Healthcare Researchers audience is Hospital Executives.

Interest Composition Index
Hospital Executives 24.67% 11.14x
Investment Management Professionals 20.65% 9.81x
Medical Technology News Readers 20.20% 9.67x
Budget Small Business Researchers 24.26% 9.17x
Business Communication Product Researchers 24.52% 9.08x
Venture Capitalists 19.93% 9.04x
Primary Care Doctor Researchers 15.83% 9.04x
Retired Budget Healthcare Shoppers 16.52% 9.01x
SMB Commercial Insurance Researchers 15.68% 8.99x
Pharmacists 18.65% 8.99x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Interest attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Healthcare Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Healthcare Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.04% 1.44x
Ann Taylor 0.01% 1.40x
Tommy Bahama 0.01% 1.39x
Talbots 0.03% 1.37x
Bonobos 0.01% 1.34x
Armani 0.02% 1.31x
The North Face 0.01% 1.29x
Madewell 0.02% 1.28x
American Apparel 0.02% 1.28x
Ralph Lauren 0.01% 1.28x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Location attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Healthcare Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Healthcare Researchers audience is healthcarefinancenews.com.

Website Composition Index
healthcarefinancenews.com 1.72% 31.96x
rightathome.net 1.43% 27.92x
mobihealthnews.com 1.16% 23.82x
aha.org 1.13% 22.69x
vitas.com 1.13% 22.67x
jointcommission.org 1.39% 21.80x
healthleadersmedia.com 1.24% 21.41x
pehub.com 1.95% 21.37x
medcitynews.com 1.14% 20.94x
ihi.org 1.16% 19.84x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Web attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Healthcare Researchers audience is Medical Journals.

Content Affinity Composition Index
Medical Journals 3.85% 15.30x
Senior Care 0.82% 14.64x
Franchising 0.28% 14.24x
Human Resources & Employee Management 0.80% 12.10x
Institutional Investing 1.36% 12.04x
Nursing 2.66% 10.13x
Business News & Information Readers 5.72% 9.71x
Retail Industry News 0.67% 8.50x
Accounting 3.05% 8.27x
Work Productivity 1.22% 8.07x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Content Affinity attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Healthcare Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female