Dstillery Audiences

HOME HEALTHCARE RESEARCHERS

Audience Size: 8.2 Million Devices

Explore the Home Healthcare Researchers Audience

Below you'll find more information about the Home Healthcare Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 8.2 million unique devices whose actions qualify for the Home Healthcare Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Healthcare Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Healthcare Researchers audience is Hospital Executives.

Interest Composition Index
Hospital Executives 18.78% 8.36x
Investment Management Professionals 14.53% 7.66x
Venture Capitalists 15.82% 7.30x
Retired Budget Healthcare Shoppers 11.07% 7.16x
Medical Technology News Readers 11.77% 7.15x
Pharmacists 14.61% 7.11x
Health Insurance Researchers 11.63% 7.10x
Senior Living Center Researchers 11.90% 7.10x
Enterprise Field Services Researchers 13.02% 7.08x
Business Communication Product Researchers 12.98% 6.90x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Interest attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Healthcare Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Healthcare Researchers audience is Intermix.

Location Composition Index
Intermix 0.01% 1.73x
Saint Laurent Paris 0.01% 1.61x
Tommy Bahama 0.03% 1.61x
Hugo Boss 0.02% 1.49x
Club Monaco 0.01% 1.46x
Free People 0.02% 1.46x
Everlane 0.00% 1.43x
Uniqlo 0.02% 1.42x
Brooks Brothers 0.04% 1.40x
Kate Spade 0.02% 1.39x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Location attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Healthcare Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Healthcare Researchers audience is healthcarefinancenews.com.

Website Composition Index
healthcarefinancenews.com 1.91% 34.89x
rightathome.net 1.42% 32.82x
mobihealthnews.com 1.21% 30.16x
modernhealthcare.com 1.63% 26.57x
healthleadersmedia.com 1.69% 24.64x
pehub.com 2.18% 23.73x
aha.org 1.03% 23.01x
healthcareitnews.com 1.41% 21.41x
ihi.org 1.27% 20.32x
advanceweb.com 1.10% 19.02x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Web attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Healthcare Researchers audience is Senior Care.

Content Affinity Composition Index
Senior Care 2.00% 10.38x
Medical Journals 5.27% 10.11x
Franchising 0.33% 10.09x
Institutional Investing 1.48% 9.05x
Human Resources & Employee Management 1.11% 8.80x
Business News & Information Readers 6.93% 7.94x
Retail Industry News 0.78% 6.80x
Healthcare - Doctors & Diagnosis 3.67% 6.40x
Nursing 3.88% 6.37x
Work Productivity 1.85% 6.17x
Composition Percentage: The overlap percentage between the Home Healthcare Researchers audience and the Content Affinity attribute.
Index: A comparison of the Home Healthcare Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Healthcare Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male