Dstillery Audiences

HOME HEATING AND COOLING RESEARCHERS

Audience Size: 2.8 Million Devices

Explore the Home Heating and Cooling Researchers Audience

Below you'll find more information about the Home Heating and Cooling Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Home Heating and Cooling Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Heating and Cooling Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Heating and Cooling Researchers audience is DIYers.

Interest Composition Index
DIYers 50.31% 36.57x
Product Manuals Researchers 44.34% 36.56x
Plumbers 49.11% 36.46x
Home Exterior Design Enthusiasts 38.30% 35.77x
Power Tools Shoppers 42.90% 34.61x
Kitchen Stove Shoppers 36.25% 31.90x
Contractors & Construction Professionals 41.77% 31.54x
New Homeowners 45.19% 31.38x
Lawn and Home Pest Control Researchers 35.81% 30.23x
Light Bulb Shoppers 35.34% 29.94x
Composition Percentage: The overlap percentage between the Home Heating and Cooling Researchers audience and the Interest attribute.
Index: A comparison of the Home Heating and Cooling Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Heating and Cooling Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Heating and Cooling Researchers audience is LL Bean.

Location Composition Index
LL Bean 0.02% 1.67x
Jos A. Bank Clothiers 0.39% 1.33x
Express Outlets 0.01% 1.27x
Mens Wearhouse 0.61% 1.27x
Bonobos 0.09% 1.24x
White House Black Market 0.36% 1.24x
REI 0.02% 1.18x
Johnston and Murphy 0.39% 1.16x
Brooks Brothers 0.04% 1.10x
Supreme 0.01% 1.09x
Composition Percentage: The overlap percentage between the Home Heating and Cooling Researchers audience and the Location attribute.
Index: A comparison of the Home Heating and Cooling Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Heating and Cooling Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Heating and Cooling Researchers audience is heatinghelp.com.

Website Composition Index
heatinghelp.com 5.52% 59.70x
contractingbusiness.com 1.44% 57.44x
americanhvacparts.com 1.21% 52.29x
energyvanguard.com 4.52% 52.15x
theacoutlet.com 1.77% 50.89x
trane.com 1.06% 48.40x
pmmag.com 1.11% 47.64x
griffithenergyservices.com 1.13% 47.64x
furnacepartsource.com 1.00% 46.76x
hvacpartsshop.com 1.10% 46.66x
Composition Percentage: The overlap percentage between the Home Heating and Cooling Researchers audience and the Web attribute.
Index: A comparison of the Home Heating and Cooling Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Heating and Cooling Researchers audience is Home Furnishings.

Content Affinity Composition Index
Home Furnishings 25.66% 27.85x
Home Improvement Contractor 2.20% 21.54x
Handyman Tools 0.04% 19.21x
Lighting & Power 3.87% 18.85x
Power Tools 6.57% 18.46x
Rural Living 0.17% 18.44x
Machines & Industrial Supplies 5.54% 16.32x
Bathrooms & Plumbing 4.51% 16.26x
Flags & Trump 0.12% 16.08x
Woodwork 7.55% 15.65x
Composition Percentage: The overlap percentage between the Home Heating and Cooling Researchers audience and the Content Affinity attribute.
Index: A comparison of the Home Heating and Cooling Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Heating and Cooling Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male