Dstillery Audiences

HOME KITCHEN CHEFS

Audience Size: 466.6 Thousand Devices

Explore the Home Kitchen Chefs Audience

Below you'll find more information about the Home Kitchen Chefs audience, broken down in different categories based on their digital and physical behaviors. These are 466.6 thousand unique devices whose actions qualify for the Home Kitchen Chefs audience.

Dstillery Crafted Audiences

INTERESTS

The Home Kitchen Chefs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Kitchen Chefs audience is Healthy Diet Recipe Researchers.

Interest Composition Index
Healthy Diet Recipe Researchers 59.83% 157.61x
Cooking Show Fans 50.04% 156.17x
Pre-Measured Grocery Shoppers 53.04% 142.03x
Gourmet Food & Wine Researchers 40.81% 134.45x
Dessert/Sweets Bakers 68.29% 129.20x
Wine Lovers 42.60% 128.36x
Healthy Eaters 93.03% 122.96x
Recipe Researchers 42.04% 121.23x
Plant Based & Vegan Food Recipe Shoppers 40.86% 112.94x
Nutrition Conscious Eaters 72.36% 99.61x
Composition Percentage: The overlap percentage between the Home Kitchen Chefs audience and the Interest attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Kitchen Chefs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Kitchen Chefs audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 2.54x
Maurices 0.03% 1.69x
Composition Percentage: The overlap percentage between the Home Kitchen Chefs audience and the Location attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Kitchen Chefs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Kitchen Chefs audience is canadiancookingadventures.com.

Website Composition Index
canadiancookingadventures.com 2.31% 133.44x
baked-theblog.com 1.32% 109.48x
acanadianfoodie.com 1.79% 108.32x
chowhound.com 5.42% 107.90x
dinnerwithjulie.com 2.29% 105.93x
weekendatthecottage.com 5.03% 101.40x
everafterinthewoods.com 1.14% 101.18x
occasionallyeggs.com 1.10% 98.96x
abakershouse.com 1.52% 97.02x
tamingtwins.com 1.83% 96.41x
Composition Percentage: The overlap percentage between the Home Kitchen Chefs audience and the Web attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Kitchen Chefs audience is Cakes & Sweets.

Content Affinity Composition Index
Cakes & Sweets 1.02% 63.29x
Low Carb Diets 7.85% 55.34x
Assorted Topics (Family, Household Wellness, The Beach) 22.86% 45.10x
Canada Consumer Product Cluster 1.99% 44.74x
Female Lifestyle Content Readers 2.97% 40.40x
Vegetarian Diet 11.17% 40.38x
Stay at Home Mom 34.31% 39.23x
Coupons & Family 11.44% 35.01x
Travel, Food, Fashion & Fitness 2.36% 32.91x
Vancouver British Columbia Research Cluster 2.22% 32.39x
Composition Percentage: The overlap percentage between the Home Kitchen Chefs audience and the Content Affinity attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Kitchen Chefs audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female