Explore the Home Kitchen Chefs Audience
Below you'll find more information about the Home Kitchen Chefs audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Home Kitchen Chefs audience.
INTERESTS
The Home Kitchen Chefs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Kitchen Chefs audience is Gourmet Food & Wine Researchers.
| Interest | Composition | Index |
| Gourmet Food & Wine Researchers | 74.78% | 81.96x |
| Cooking Show Fans | 74.91% | 76.15x |
| Home Design and Living Publication Readers | 59.92% | 71.44x |
| Nutrition Conscious Eaters | 64.47% | 67.91x |
| Healthy Eaters | 64.99% | 67.84x |
| Recipe Researchers | 65.31% | 66.83x |
| Shelf-Stable Food Content Readers | 43.47% | 65.80x |
| Healthy Snacks Shoppers | 67.95% | 63.22x |
| Healthy Diet Recipe Researchers | 67.78% | 62.95x |
| Luxury Fitness Shoppers | 59.83% | 61.27x |
Composition Percentage:
The overlap percentage between the Home Kitchen Chefs audience and the Interest attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Curious about what else the Home Kitchen Chefs audience is interested in?
Sign Up
APPAREL RETAILERS
The Home Kitchen Chefs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Kitchen Chefs audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.01% | 1.20x |
| Old Navy | 0.02% | 1.13x |
| Maurices | 0.02% | 1.12x |
| Carhartt | 0.12% | 1.10x |
| Buckle | 0.01% | 0.98x |
| Express | 0.01% | 0.97x |
| Victoria's Secret | 0.02% | 0.94x |
| Journeys | 0.01% | 0.92x |
Composition Percentage:
The overlap percentage between the Home Kitchen Chefs audience and the Location attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Want to find more of the Home Kitchen Chefs audience in the real world?
Sign Up
WEBSITES
The Home Kitchen Chefs audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Kitchen Chefs audience is finecooking.com.
| Website | Composition | Index |
| finecooking.com | 7.36% | 53.07x |
| honestcooking.com | 1.18% | 52.10x |
| cinnamonspiceandeverythingnice.com | 1.12% | 49.11x |
| geniuskitchen.com | 9.80% | 48.80x |
| wineandglue.com | 3.25% | 47.74x |
| kraftrecipes.com | 1.02% | 47.71x |
| wilton.com | 1.79% | 47.23x |
| 101cookbooks.com | 5.28% | 41.97x |
| naturallyella.com | 2.52% | 40.61x |
| topwithcinnamon.com | 1.06% | 40.50x |
Composition Percentage:
The overlap percentage between the Home Kitchen Chefs audience and the Web attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Want to see more of the websites the Home Kitchen Chefs audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Kitchen Chefs audience is Cakes & Sweets.
| Content Affinity | Composition | Index |
| Cakes & Sweets | 2.65% | 31.27x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.33% | 30.61x |
| Food Cluster | 0.37% | 29.65x |
| Low Carb Diets | 10.01% | 28.56x |
| Vegans & Animal Welfare | 1.71% | 26.40x |
| Female Lifestyle Content Readers | 5.88% | 25.56x |
| Vegetarian Diet | 22.09% | 25.27x |
| Homeschooling | 0.13% | 24.64x |
| Stay at Home Mom | 33.70% | 22.94x |
| Tattoos & Costumes | 0.09% | 22.66x |
Composition Percentage:
The overlap percentage between the Home Kitchen Chefs audience and the Content Affinity attribute.
Index: A comparison of the Home Kitchen Chefs audience to the internet population.
Want to see more of the Content Affinities the Home Kitchen Chefs audience visits?
Sign Up
DEMOGRAPHICS
The Home Kitchen Chefs audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
Interested in seeing other characteristics of the Home Kitchen Chefs audience?
Sign Up