Dstillery Audiences

HOME MEDICAL SUPPLIES SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Home Medical Supplies Shoppers Audience

Below you'll find more information about the Home Medical Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Home Medical Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Medical Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Medical Supplies Shoppers audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 35.29% 21.73x
Generic Prescription Drug Shoppers 34.94% 21.44x
Budget Grocery Shoppers 34.32% 20.69x
Retired Assisted Living Shoppers 33.51% 20.50x
Retired Budget Healthcare Shoppers 34.17% 20.12x
Food Delivery Service Users 1.08% 18.76x
Heart Surgery Researchers 28.52% 18.58x
Legal Advice Researchers 22.12% 18.52x
Home Decor Shoppers 30.41% 18.15x
Home Rug Shoppers 31.31% 17.93x
Composition Percentage: The overlap percentage between the Home Medical Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Home Medical Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Medical Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Medical Supplies Shoppers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.29x
Carhartt 0.19% 1.21x
Maurices 0.02% 1.20x
Lane Bryant 0.01% 1.14x
Dressbarn 0.01% 1.10x
Old Navy 0.02% 1.09x
Chicos 0.01% 1.08x
Victoria's Secret 0.02% 1.08x
Journeys 0.02% 1.06x
The Childrens Place 0.02% 1.05x
Composition Percentage: The overlap percentage between the Home Medical Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Home Medical Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Medical Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Medical Supplies Shoppers audience is haband.com.

Website Composition Index
haband.com 2.18% 31.50x
answersite.com 2.73% 31.26x
homeandgardenideas.com 1.26% 31.19x
blair.com 4.35% 31.15x
shopping.net 5.04% 30.08x
theweb.com 2.46% 27.94x
360daily.com 1.53% 26.95x
rotita.com 1.70% 26.81x
xtremerain.com 1.18% 26.21x
brainstay.com 1.04% 25.91x
Composition Percentage: The overlap percentage between the Home Medical Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Home Medical Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Medical Supplies Shoppers audience is Medical Supplies.

Content Affinity Composition Index
Medical Supplies 1.24% 18.07x
Holiday Gifts 0.20% 16.00x
Home Decoration - Crafts & Kids 0.43% 15.48x
Discount Shopping 0.25% 13.63x
Senior Care 0.15% 13.45x
Vitamin Shoppers 0.92% 13.34x
Disease Cluster 0.84% 12.75x
Flower Shopping 0.25% 12.20x
Pharmacy 2.69% 12.10x
Home Improvement Contractor 0.03% 11.87x
Composition Percentage: The overlap percentage between the Home Medical Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Medical Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Medical Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female