Dstillery Audiences

HOME NETWORKING RESEARCHERS

Audience Size: 3.1 Million Devices

Explore the Home Networking Researchers Audience

Below you'll find more information about the Home Networking Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Home Networking Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Networking Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Networking Researchers audience is High End TV Shoppers.

Interest Composition Index
High End TV Shoppers 58.73% 35.48x
IT Decision Makers 44.87% 30.34x
Sony Fans 49.97% 27.97x
Android Fans 40.72% 27.67x
Mobile Phone Comparison Shoppers 41.63% 27.31x
Laptop Researchers 43.98% 27.27x
Home Theater Enthusiasts 39.95% 25.41x
Product Manuals Researchers 41.42% 23.90x
Apple Fans 38.44% 23.69x
iPhone Users 39.75% 23.16x
Composition Percentage: The overlap percentage between the Home Networking Researchers audience and the Interest attribute.
Index: A comparison of the Home Networking Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Networking Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Networking Researchers audience is REI.

Location Composition Index
REI 0.03% 1.41x
Patagonia 0.01% 1.28x
LL Bean 0.01% 1.27x
Lorna Jane 0.01% 1.27x
Michael Kors 0.02% 1.19x
Gymboree 0.04% 1.17x
Saint Laurent Paris 0.01% 1.16x
Express Outlets 0.00% 1.14x
Columbia 0.01% 1.13x
Free People 0.02% 1.10x
Composition Percentage: The overlap percentage between the Home Networking Researchers audience and the Location attribute.
Index: A comparison of the Home Networking Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Networking Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Networking Researchers audience is monoprice.com.

Website Composition Index
monoprice.com 1.15% 70.95x
nerdtechy.com 2.37% 65.59x
qnap.com 1.18% 61.42x
arlo.com 2.44% 57.94x
tomsitpro.com 2.23% 57.35x
smarthome.com 1.36% 55.25x
netgear.com 14.52% 54.65x
legitreviews.com 1.28% 54.49x
belkin.com 3.55% 54.32x
chamberlain.com 1.86% 53.47x
Composition Percentage: The overlap percentage between the Home Networking Researchers audience and the Web attribute.
Index: A comparison of the Home Networking Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Networking Researchers audience is Electronic Cabling.

Content Affinity Composition Index
Electronic Cabling 3.12% 20.60x
Telescopes 2.63% 20.34x
Environmentally Friendly Cars 0.17% 18.25x
Robotics 2.77% 18.17x
High-End Audio 11.35% 17.96x
Build Your Own Computer Enthusiasts 39.19% 17.03x
Technology News 14.60% 16.70x
Data Centers 6.38% 16.19x
Gadgets 1.12% 16.01x
Home Improvement Contractor 3.41% 15.78x
Composition Percentage: The overlap percentage between the Home Networking Researchers audience and the Content Affinity attribute.
Index: A comparison of the Home Networking Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Networking Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male