Dstillery Audiences

HOME PRINTER SHOPPERS

Audience Size: 4 Million Devices

Explore the Home Printer Shoppers Audience

Below you'll find more information about the Home Printer Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Home Printer Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Printer Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Printer Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 30.72% 18.24x
Office Supply Shoppers 28.24% 15.89x
Self Storage Shoppers 25.92% 15.01x
First Aid Researchers 21.98% 14.91x
Generic Prescription Drug Shoppers 21.22% 14.70x
Home Rug Shoppers 21.40% 14.04x
Home Goods Supercenter Shoppers 21.40% 14.04x
Credit Score Researchers 22.68% 14.03x
Financial Advisors 23.37% 13.95x
Home Decor Shoppers 20.08% 13.91x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Interest attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Printer Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Printer Shoppers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.30x
H&M 0.01% 1.23x
Chicos 0.01% 1.21x
White House Black Market 0.01% 1.15x
Jos A. Bank Clothiers 0.01% 1.08x
Carhartt 0.13% 1.05x
Buckle 0.01% 1.00x
Old Navy 0.02% 1.00x
Journeys 0.02% 0.97x
LOFT 0.01% 0.96x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Location attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Printer Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Printer Shoppers audience is quill.com.

Website Composition Index
quill.com 1.39% 34.31x
brother-usa.com 2.45% 27.09x
homeandgardenideas.com 2.56% 21.70x
healthypanda.net 1.04% 20.12x
yellowpages.com 14.62% 19.38x
goodrx.com 2.66% 19.00x
searspartsdirect.com 2.60% 17.85x
purevolume.com 2.00% 17.72x
ataglance.com 1.15% 17.61x
verizon.com 2.17% 17.00x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Web attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Printer Shoppers audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.15% 21.64x
Computer Printers 0.39% 21.11x
Electronic Cabling 0.58% 14.53x
Home Improvement Contractor 0.12% 13.57x
Discount Shopping 0.47% 11.56x
Electronic Document Assembly 0.21% 11.34x
Auctions & Repossessions 0.60% 11.12x
Home Printing 0.11% 10.59x
Lighting & Power 1.07% 10.58x
Custom Printing 1.88% 9.84x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Printer Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male