Dstillery Audiences

HOME PRINTER SHOPPERS

Audience Size: 3.8 Million Devices

Explore the Home Printer Shoppers Audience

Below you'll find more information about the Home Printer Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Home Printer Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Printer Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Printer Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 34.62% 25.61x
Office Supply Shoppers 33.75% 23.63x
First Aid Researchers 26.88% 21.14x
Casual Dining Restaurant Researchers 23.22% 20.55x
Flower & Gift Basket Shoppers 25.39% 20.18x
Discount Big Box Shoppers 23.82% 19.90x
Department Store Shoppers 22.79% 19.69x
Smart Home Product Researchers 23.86% 19.04x
Embroidery Enthusiasts 22.98% 18.69x
Business Logistics Managers 26.33% 18.64x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Interest attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Printer Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Printer Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.32% 1.35x
Mens Wearhouse 0.47% 1.21x
White House Black Market 0.27% 1.14x
Johnston and Murphy 0.31% 1.13x
Belk 0.01% 1.11x
Buckle 0.20% 1.11x
Bonobos 0.07% 1.08x
Talbots 0.05% 1.08x
Tommy Bahama 0.03% 1.06x
Patagonia 0.01% 1.06x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Location attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Printer Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Printer Shoppers audience is brother-usa.com.

Website Composition Index
brother-usa.com 5.12% 29.02x
usa.canon.com 4.08% 24.73x
quill.com 4.03% 23.22x
findthecompany.com 2.17% 23.04x
acwholesalers.com 1.26% 22.64x
compare99.com 2.36% 22.17x
freightconnect.com 1.13% 21.98x
americasspotlight.com 1.40% 21.97x
weekly-ads.us 2.05% 21.93x
tenforums.com 1.20% 21.16x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Web attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Printer Shoppers audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.77% 23.47x
Computer Printers 1.25% 21.81x
ISPs & Local Services 0.08% 17.18x
Home Improvement Contractor 1.59% 15.56x
Electronic Cabling 1.64% 14.58x
Discount Shopping 3.82% 13.71x
Home Printing 0.52% 13.32x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.08% 12.93x
Rural Living 0.12% 12.49x
Assorted Topics (Cooking, Games, Viral Media) 0.13% 12.27x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Printer Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male