Dstillery Audiences

HOME PRINTER SHOPPERS

Audience Size: 3.8 Million Devices

Explore the Home Printer Shoppers Audience

Below you'll find more information about the Home Printer Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Home Printer Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Printer Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Printer Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 27.05% 17.55x
Self Storage Shoppers 22.82% 14.32x
Generic Prescription Drug Shoppers 19.90% 14.16x
First Aid Researchers 20.14% 14.05x
Office Supply Shoppers 24.76% 13.96x
Home Rug Shoppers 19.32% 13.54x
Home Goods Supercenter Shoppers 19.32% 13.54x
Credit Score Researchers 21.55% 13.53x
Home Decor Shoppers 18.37% 13.02x
Financial Advisors 21.59% 12.98x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Interest attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Printer Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Printer Shoppers audience is Maurices.

Location Composition Index
Maurices 0.01% 1.07x
Carhartt 0.14% 1.03x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Location attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Printer Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Printer Shoppers audience is brother-usa.com.

Website Composition Index
brother-usa.com 1.70% 27.34x
homeandgardenideas.com 2.01% 23.76x
yellowpages.com 10.37% 20.27x
goodrx.com 1.98% 19.61x
purevolume.com 1.69% 19.21x
searspartsdirect.com 1.85% 18.28x
thetaxadviser.com 1.08% 17.97x
fallbrook247.com 1.30% 17.33x
mystore411.com 1.24% 17.31x
verizon.com 1.57% 17.24x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Web attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Printer Shoppers audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.10% 24.69x
Computer Printers 0.25% 20.94x
Electronic Cabling 0.40% 14.58x
Electronic Document Assembly 0.14% 12.15x
Home Improvement Contractor 0.06% 11.78x
Home Printing 0.09% 11.72x
Discount Shopping 0.33% 11.59x
Auctions & Repossessions 0.49% 11.54x
Rural Living 0.02% 10.90x
Lighting & Power 0.77% 10.19x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Printer Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male