Dstillery Audiences

HOME PRINTER SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Home Printer Shoppers Audience

Below you'll find more information about the Home Printer Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Home Printer Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Printer Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Printer Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 19.75% 14.28x
Generic Prescription Drug Shoppers 13.74% 12.35x
Credit Score Researchers 17.83% 12.24x
Self Storage Shoppers 18.52% 12.09x
First Aid Researchers 12.92% 12.00x
Flight and Hotel Shoppers 15.84% 12.00x
Retired Health Insurance Researchers 12.36% 11.60x
Credit Union Researchers 15.09% 11.18x
Online Directory Searchers 12.33% 11.15x
Home Decor Shoppers 13.25% 11.08x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Interest attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Printer Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Printer Shoppers audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 1.34x
Mens Wearhouse 0.01% 1.21x
The Childrens Place 0.01% 1.16x
White House Black Market 0.01% 1.16x
Carhartt 0.11% 1.09x
Journeys 0.01% 0.99x
Victoria's Secret 0.02% 0.99x
Express 0.01% 0.95x
Old Navy 0.01% 0.92x
Maurices 0.01% 0.89x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Location attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Printer Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Printer Shoppers audience is answersite.com.

Website Composition Index
answersite.com 1.05% 21.55x
theweb.com 1.01% 20.30x
shopping.net 1.84% 18.87x
choicehotels.com 1.14% 18.38x
usa.canon.com 1.37% 17.66x
blair.com 1.25% 16.88x
overstock.com 2.65% 15.38x
officedepot.com 6.73% 15.35x
windstream.net 1.54% 15.16x
shop411.com 4.27% 14.65x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Web attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Printer Shoppers audience is Computer Printers.

Content Affinity Composition Index
Computer Printers 0.07% 24.80x
Electronic Cabling 0.11% 14.66x
Electronic Document Assembly 0.03% 14.43x
Men's Fashion Shopping 0.02% 13.49x
Franchising 0.02% 10.90x
Chemicals 0.05% 10.31x
Professional Audio Visual 0.05% 10.30x
Custom Printing 0.47% 10.27x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.10% 9.60x
Auctions & Repossessions 0.12% 9.53x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Printer Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male