Dstillery Audiences

HOME PRINTER SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Home Printer Shoppers Audience

Below you'll find more information about the Home Printer Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Home Printer Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Printer Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Printer Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 24.15% 46.92x
Self Storage Shoppers 21.59% 39.20x
Web Conferences and Remote Workers 18.75% 37.46x
Flower & Gift Basket Shoppers 19.89% 36.91x
First Aid Researchers 15.62% 36.32x
Vacuum Shoppers 17.61% 36.20x
Flight and Hotel Shoppers 19.89% 35.84x
Credit Score Researchers 17.90% 35.75x
Home Decor Shoppers 17.61% 34.91x
Business Communication Product Researchers 21.31% 34.75x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Interest attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Printer Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Printer Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.06% 3.78x
Carhartt 0.32% 1.94x
Victoria's Secret 0.01% 1.18x
Old Navy 0.01% 0.98x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Location attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Printer Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Printer Shoppers audience is brother-usa.com.

Website Composition Index
brother-usa.com 1.13% 22.43x
homeandgardenideas.com 1.39% 20.98x
goodrx.com 1.14% 17.98x
purevolume.com 1.39% 16.31x
answersite.com 2.23% 15.03x
searspartsdirect.com 1.14% 14.61x
choicehotels.com 3.18% 14.43x
westmarine.com 1.19% 14.39x
verizon.com 1.10% 14.26x
yellowpages.com 7.47% 14.17x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Web attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Printer Shoppers audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.07% 21.14x
Computer Printers 0.21% 20.88x
Promo Codes 2.56% 17.66x
Routers, Switches & Networking 8.24% 15.18x
Spam Call Number Searchers 1.99% 13.26x
Assorted Topics (College Sports, Anime, Business, Social Media, Food) 3.12% 12.59x
Furniture Shopping 8.52% 12.30x
Home Printing 0.08% 12.27x
Garden Power Equipment 2.84% 12.21x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 3.98% 11.83x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Printer Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male