Dstillery Audiences

HOME PRINTER SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Home Printer Shoppers Audience

Below you'll find more information about the Home Printer Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Home Printer Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Printer Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Printer Shoppers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 15.30% 10.22x
Financially Aware (COVID-19 related) 9.36% 9.80x
Generic Prescription Drug Shoppers 10.03% 9.12x
Credit Score Researchers 13.77% 8.99x
Online Directory Searchers 10.32% 8.97x
Credit Union Researchers 12.99% 8.93x
Flower & Gift Basket Shoppers 12.44% 8.83x
Home Medical Supplies Shoppers 13.49% 8.70x
Retired Health Insurance Researchers 9.17% 8.65x
Mortgage Researchers 14.15% 8.57x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Interest attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Printer Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Printer Shoppers audience is Chicos.

Location Composition Index
Chicos 0.03% 1.46x
Jos A. Bank Clothiers 0.02% 1.23x
Old Navy 0.04% 1.16x
J. Crew 0.01% 1.15x
White House Black Market 0.02% 1.12x
Dressbarn 0.02% 1.05x
Carhartt 0.20% 1.04x
Express 0.02% 1.03x
Lane Bryant 0.02% 0.99x
Gap 0.02% 0.99x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Location attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Printer Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Printer Shoppers audience is officedepot.com.

Website Composition Index
officedepot.com 1.38% 14.62x
nichetraveler.com 1.13% 14.02x
likeswifty.com 1.48% 13.82x
mentalflare.com 2.13% 13.52x
smarter.com 1.20% 13.04x
shop411.com 2.32% 12.94x
theanswerhub.com 1.05% 11.38x
twentydaily.com 1.21% 10.68x
fastquicksearch.com 2.49% 10.65x
richverse.com 1.70% 9.99x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Web attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Printer Shoppers audience is Auctions & Repossessions.

Content Affinity Composition Index
Auctions & Repossessions 0.02% 12.79x
Party Suppliers 0.03% 10.35x
Yard Structures 0.02% 9.32x
Flower Shopping 0.03% 8.54x
Custom Printing 0.19% 8.37x
Disease Cluster 0.02% 8.05x
Lighting & Power 0.04% 7.76x
Health & Safety Compliance 0.02% 7.53x
Men's Dress Shirt Shopping 0.02% 7.45x
Credit Unions & Consumer Protection 0.03% 7.39x
Composition Percentage: The overlap percentage between the Home Printer Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Printer Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Printer Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male