Dstillery Audiences

HOME REMODELERS

Audience Size: 2.2 Million Devices

Explore the Home Remodelers Audience

Below you'll find more information about the Home Remodelers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Home Remodelers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Remodelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Remodelers audience is Home and Garden TV Fans.

Interest Composition Index
Home and Garden TV Fans 53.45% 53.07x
Home Custom Bedroom Decorators 62.25% 44.40x
Custom Home Lighting Shoppers 62.25% 44.40x
Online Home Decor Shoppers 62.46% 41.38x
Home Design Enthusiasts 60.70% 40.10x
Bargain Shopping Researchers 61.90% 39.80x
Home Design and Living Publication Readers 58.04% 38.83x
Apartment Furniture Shoppers 61.38% 38.73x
Kitchen & Bathroom Remodelers 61.88% 38.28x
Orlando Activities Researchers 56.53% 38.14x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Interest attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Remodelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Remodelers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.02% 1.82x
Dressbarn 0.02% 1.69x
Chicos 0.02% 1.62x
Jos A. Bank Clothiers 0.01% 1.50x
Carhartt 0.21% 1.33x
Maurices 0.02% 1.22x
Old Navy 0.02% 1.20x
Journeys 0.02% 1.13x
Banana Republic 0.01% 1.11x
Victoria's Secret 0.02% 1.03x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Location attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Remodelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Remodelers audience is provenwinners.com.

Website Composition Index
provenwinners.com 2.11% 41.54x
gardenia.net 2.27% 39.36x
monrovia.com 3.47% 38.52x
jossandmain.com 2.30% 36.27x
onekingslane.com 1.51% 33.91x
wildflower.org 1.86% 33.69x
whole-dog-journal.com 1.02% 33.55x
theharperhouse.com 1.17% 33.53x
care2.com 1.21% 33.51x
pennington.com 1.92% 33.40x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Web attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Remodelers audience is Fashion & Cosmetics.

Content Affinity Composition Index
Fashion & Cosmetics 0.05% 22.54x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.05% 21.36x
Home Decoration - Crafts & Kids 0.58% 19.64x
Home Remodeling 3.52% 19.34x
DIY Decoration & Furniture 5.26% 18.16x
Lawns & Pest Control 3.14% 17.97x
Food Cluster 0.64% 17.59x
Homeschooling 0.21% 17.53x
Holiday Gifts 0.21% 16.91x
Home Improvement Contractor 0.05% 16.91x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Content Affinity attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Remodelers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female