Dstillery Audiences

HOME REMODELERS

Audience Size: 1.9 Million Devices

Explore the Home Remodelers Audience

Below you'll find more information about the Home Remodelers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Home Remodelers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Remodelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Remodelers audience is Home and Garden TV Fans.

Interest Composition Index
Home and Garden TV Fans 69.44% 66.17x
Home Custom Bedroom Decorators 54.75% 64.94x
Custom Home Lighting Shoppers 54.75% 64.94x
Online Home Decor Shoppers 56.15% 57.52x
Home Design Enthusiasts 57.88% 56.70x
Home Design and Living Publication Readers 52.90% 55.36x
Bargain Shopping Researchers 56.62% 55.15x
Apartment Furniture Shoppers 57.12% 54.93x
Orlando Activities Researchers 47.03% 54.24x
Kitchen & Bathroom Remodelers 60.65% 52.03x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Interest attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Remodelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Remodelers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.09x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Location attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Remodelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Remodelers audience is monrovia.com.

Website Composition Index
monrovia.com 1.43% 55.71x
freshome.com 1.17% 51.82x
designsponge.com 1.14% 48.54x
extension.org 1.81% 45.37x
geniuskitchen.com 3.85% 44.19x
steinmart.com 2.78% 42.92x
manrepeller.com 4.45% 42.61x
cozylittlehouse.com 1.05% 42.24x
angieslist.com 1.55% 42.22x
wineandglue.com 1.63% 41.94x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Web attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Remodelers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.16% 30.73x
Custom Gifts 0.42% 29.01x
Holiday Gifts 0.08% 28.08x
Home Remodeling 2.25% 27.11x
DIY Decoration & Furniture 4.79% 26.66x
Food Cluster 0.20% 25.79x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.09% 25.55x
Bird Watching 0.26% 25.06x
Lawns & Pest Control 1.37% 25.01x
Arts & Crafts 0.22% 24.46x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Content Affinity attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Remodelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female