Dstillery Audiences

HOME REMODELERS

Audience Size: 5.1 Million Devices

Explore the Home Remodelers Audience

Below you'll find more information about the Home Remodelers audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Home Remodelers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Remodelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Remodelers audience is Home and Garden TV Fans.

Interest Composition Index
Home and Garden TV Fans 43.93% 27.92x
Furniture and Appliances Industry 44.08% 26.69x
Home Design Enthusiasts 42.20% 26.40x
Bargain Shopping Researchers 37.41% 26.27x
Online Home Decor Shoppers 36.23% 25.15x
Kitchen & Bathroom Remodelers 42.66% 23.86x
Lawn & Garden Enthusiasts 41.48% 23.29x
Apartment Furniture Shoppers 37.02% 23.27x
Luxury Second Home Owners 30.22% 22.66x
Home Kitchen Chefs 36.34% 22.37x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Interest attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Remodelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Remodelers audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.02% 1.08x
Chicos 0.03% 1.05x
Eddie Bauer 0.01% 1.02x
Carhartt 0.15% 1.02x
Lane Bryant 0.03% 1.01x
REI 0.01% 0.98x
Ralph Lauren 0.01% 0.98x
Dressbarn 0.03% 0.97x
Talbots 0.03% 0.94x
J. Crew 0.02% 0.92x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Location attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Remodelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Remodelers audience is designmanifest.com.

Website Composition Index
designmanifest.com 0.08% 56.99x
myscandinavianhome.com 0.06% 54.33x
mariakillam.com 0.13% 54.09x
oflifeandlisa.com 0.25% 53.35x
interiordesignpro.org 0.18% 52.61x
futuristarchitecture.com 0.08% 52.19x
meeganmakes.com 0.06% 51.57x
stylishpatina.com 0.07% 51.32x
homeflooringpros.com 0.06% 51.26x
refresheddesigns.com 0.06% 51.01x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Web attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Remodelers audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 4.76% 17.78x
Painting & Renovation 5.79% 13.70x
Home Remodeling 10.30% 13.34x
Home Decoration - Crafts & Kids 2.66% 13.21x
Home Remodeling 3.88% 12.64x
Home Improvement Contractor 3.15% 12.54x
Holiday Gifts 1.27% 12.53x
Travel, Food, Fashion & Fitness 2.76% 12.48x
Home Office Products 0.63% 12.37x
Assorted Topics #11691 (Humor, Diy Crafts, Stay-At-Home Parenting) 21.35% 12.26x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Content Affinity attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Remodelers audience resonates most for the following age and income brackets.
Age
45-54
Income
$150,000-$249,999