Dstillery Audiences

HOME REMODELERS

Audience Size: 2.5 Million Devices

Explore the Home Remodelers Audience

Below you'll find more information about the Home Remodelers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Home Remodelers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Remodelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Remodelers audience is Home and Garden TV Fans.

Interest Composition Index
Home and Garden TV Fans 43.08% 43.12x
Bargain Shopping Researchers 35.79% 40.85x
Home Exterior Design Enthusiasts 36.60% 40.61x
Home Custom Bedroom Decorators 37.25% 40.37x
Home Design Enthusiasts 41.59% 40.27x
Custom Home Lighting Shoppers 38.40% 39.34x
Orlando Activities Researchers 35.78% 39.00x
Online Home Decor Shoppers 39.59% 38.76x
Country Home Decorators 39.34% 38.66x
Lawn & Garden Enthusiasts 39.06% 37.59x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Interest attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Remodelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Remodelers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.29% 1.32x
Mens Wearhouse 0.43% 1.18x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Location attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Remodelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Remodelers audience is industrystandarddesign.com.

Website Composition Index
industrystandarddesign.com 1.20% 74.39x
littlevintagenest.com 1.26% 68.94x
armstrong.com 1.75% 59.27x
sunlitspaces.com 1.16% 58.88x
finegardening.com 4.47% 57.15x
livelovediy.com 1.13% 56.70x
hortmag.com 1.46% 54.75x
worldmarket.com 4.42% 54.69x
pegasuslighting.com 1.25% 53.88x
save-on-crafts.com 2.47% 53.48x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Web attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Remodelers audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 5.13% 21.21x
Painting & Renovation 4.85% 17.93x
Home Improvement Contractor 2.04% 17.25x
Home Decoration - Crafts & Kids 2.46% 16.43x
Home Remodeling 9.61% 16.00x
Travel, Food, Fashion & Fitness 3.47% 15.67x
Food Cluster 4.45% 15.40x
Pet Forums 3.45% 15.25x
Dermatology 6.77% 15.19x
Home Remodeling 3.41% 15.12x
Composition Percentage: The overlap percentage between the Home Remodelers audience and the Content Affinity attribute.
Index: A comparison of the Home Remodelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Remodelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female