Dstillery Audiences

HOME SECURITY SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Home Security Shoppers Audience

Below you'll find more information about the Home Security Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Home Security Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Home Security Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home Security Shoppers audience is High End TV Shoppers.

Interest Composition Index
High End TV Shoppers 14.05% 13.50x
IT Decision Makers 11.48% 12.76x
Mobile Phone Comparison Shoppers 12.98% 12.68x
Android Fans 11.13% 12.34x
Wireless Headphone Researchers 0.42% 12.09x
Virtual Reality Enthusiasts 17.71% 11.86x
Techies 12.94% 11.67x
Apple Fans 12.32% 11.65x
Laptop Researchers 12.29% 11.57x
HDTV Researchers 12.01% 11.55x
Composition Percentage: The overlap percentage between the Home Security Shoppers audience and the Interest attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home Security Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home Security Shoppers audience is Zumiez.

Location Composition Index
Zumiez 0.01% 1.39x
LOFT 0.01% 1.27x
Aeropostale 0.01% 1.20x
American Eagle Outfitters 0.01% 1.20x
Maurices 0.03% 1.18x
White House Black Market 0.01% 1.18x
Gap 0.01% 1.16x
Jos A. Bank Clothiers 0.01% 1.11x
Old Navy 0.02% 1.08x
Lane Bryant 0.01% 1.06x
Composition Percentage: The overlap percentage between the Home Security Shoppers audience and the Location attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home Security Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home Security Shoppers audience is kimatv.com.

Website Composition Index
kimatv.com 2.31% 31.58x
reolink.com 2.53% 31.05x
yakimaherald.com 1.13% 12.45x
betanews.com 1.19% 12.06x
uploadvr.com 2.08% 12.01x
mmorpg.com 2.33% 12.00x
koin.com 7.32% 11.71x
wiscnews.com 1.42% 11.59x
roadtovr.com 1.04% 11.31x
kezi.com 1.65% 10.83x
Composition Percentage: The overlap percentage between the Home Security Shoppers audience and the Web attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home Security Shoppers audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.05% 9.72x
Trucks 0.03% 8.69x
Data Centers 0.33% 8.53x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.07% 8.21x
Auto Tires & Parts Repair Researchers 0.02% 8.21x
Studio & Franchise Video Game Players 1.80% 7.93x
Telescopes 0.04% 7.72x
Mobile Industry Information 0.12% 7.34x
Auto Body Upkeep & Repair Researchers 0.06% 7.20x
Machines & Industrial Supplies 0.04% 7.16x
Composition Percentage: The overlap percentage between the Home Security Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home Security Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male