Explore the Home Security Shoppers Audience
Below you'll find more information about the Home Security Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Home Security Shoppers audience.
INTERESTS
The Home Security Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Home Security Shoppers audience is Home Networking Researchers.
| Interest | Composition | Index |
| Home Networking Researchers | 35.00% | 19.72x |
| High End TV Shoppers | 32.11% | 19.40x |
| Credit Card Researchers | 32.98% | 18.43x |
| New Homeowners | 34.09% | 18.38x |
| Streaming Device Shoppers | 32.89% | 18.30x |
| Android Fans | 26.59% | 18.07x |
| Home Theater Enthusiasts | 28.15% | 17.91x |
| Mattress Shoppers | 32.54% | 17.23x |
| Mobile Phone Comparison Shoppers | 25.85% | 16.96x |
| Product Manuals Researchers | 28.61% | 16.51x |
Composition Percentage:
The overlap percentage between the Home Security Shoppers audience and the Interest attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Curious about what else the Home Security Shoppers audience is interested in?
Sign Up
APPAREL RETAILERS
The Home Security Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Home Security Shoppers audience is REI.
| Location | Composition | Index |
| REI | 0.03% | 1.44x |
| Lorna Jane | 0.01% | 1.27x |
| Chicos | 0.06% | 1.15x |
| The North Face | 0.02% | 1.07x |
| Gymboree | 0.03% | 1.06x |
| Madewell | 0.02% | 1.06x |
| Abercrombie & Fitch | 0.02% | 1.06x |
| LOFT | 0.04% | 1.04x |
| Urban Outfitters | 0.04% | 1.04x |
| Hollister | 0.02% | 1.04x |
Composition Percentage:
The overlap percentage between the Home Security Shoppers audience and the Location attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Want to find more of the Home Security Shoppers audience in the real world?
Sign Up
WEBSITES
The Home Security Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Home Security Shoppers audience is chamberlain.com.
| Website | Composition | Index |
| chamberlain.com | 1.70% | 48.32x |
| netgear.com | 12.67% | 45.10x |
| smarthome.com | 1.06% | 44.43x |
| arlo.com | 2.24% | 43.91x |
| inspectapedia.com | 1.54% | 43.11x |
| thepointsguy.com | 1.74% | 42.67x |
| personaldefenseworld.com | 1.37% | 42.11x |
| belkin.com | 2.52% | 41.91x |
| crutchfield.com | 3.28% | 41.90x |
| nerdtechy.com | 1.39% | 41.87x |
Composition Percentage:
The overlap percentage between the Home Security Shoppers audience and the Web attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Want to see more of the websites the Home Security Shoppers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Home Security Shoppers audience is Home Improvement Contractor.
| Content Affinity | Composition | Index |
| Home Improvement Contractor | 3.34% | 15.49x |
| Electronic Cabling | 2.28% | 15.06x |
| Environmentally Friendly Cars | 0.13% | 13.97x |
| Telescopes | 1.66% | 12.85x |
| Home Furnishings | 14.20% | 12.10x |
| Home Remodeling | 3.36% | 11.57x |
| High-End Audio | 7.20% | 11.39x |
| Pool Cleaning | 1.82% | 11.32x |
| Lighting & Power | 3.00% | 11.28x |
| Painting & Renovation | 4.31% | 10.76x |
Composition Percentage:
The overlap percentage between the Home Security Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Home Security Shoppers audience to the internet population.
Want to see more of the Content Affinities the Home Security Shoppers audience visits?
Sign Up
DEMOGRAPHICS
The Home Security Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other demographic characteristics of the Home Security Shoppers audience?
Sign Up