Dstillery Audiences

HOME AND GARDEN TV FANS

Audience Size: 509.2 Thousand Devices

Explore the Home and Garden TV Fans Audience

Below you'll find more information about the Home and Garden TV Fans audience, broken down in different categories based on their digital and physical behaviors. These are 509.2 thousand unique devices whose actions qualify for the Home and Garden TV Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Home and Garden TV Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home and Garden TV Fans audience is Custom Home Lighting Shoppers.

Interest Composition Index
Custom Home Lighting Shoppers 19.04% 151.43x
Home Custom Bedroom Decorators 19.04% 151.34x
Bargain Shopping Researchers 41.51% 140.69x
Home Design and Living Publication Readers 35.14% 133.52x
Online Home Decor Shoppers 26.42% 124.95x
Home Remodelers 52.07% 111.28x
Orlando Activities Researchers 10.09% 107.18x
Shelf-Stable Food Content Readers 30.57% 104.13x
Country Home Decorators 61.19% 100.96x
Home DIY Enthusiasts 43.95% 100.89x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Interest attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home and Garden TV Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home and Garden TV Fans audience is LL Bean.

Location Composition Index
LL Bean 0.01% 3.75x
Coach 0.01% 2.26x
Gap 0.01% 1.57x
Maurices 0.05% 1.47x
LOFT 0.02% 1.36x
J. Crew 0.01% 1.34x
H&M 0.02% 1.24x
Forever 21 0.01% 1.22x
Buckle 0.02% 1.14x
Gymboree 0.02% 1.12x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Location attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home and Garden TV Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home and Garden TV Fans audience is hgtv.ca.

Website Composition Index
hgtv.ca 1.58% 150.14x
organizedclutter.net 1.62% 122.23x
oursouthernhomesc.com 1.64% 112.00x
debbie-debbiedoos.com 1.46% 105.93x
followtheyellowbrickhome.com 1.73% 103.19x
andersonandgrant.com 1.03% 100.68x
frenchcountrycottage.net 1.50% 98.36x
deliciousanddiy.com 2.67% 97.36x
shabbyfufu.com 1.30% 96.93x
worthingcourtblog.com 1.75% 93.50x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Web attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home and Garden TV Fans audience is Comedy Content.

Content Affinity Composition Index
Comedy Content 0.64% 52.13x
DIY Decoration & Furniture 7.17% 44.43x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 12.77% 39.42x
Cakes & Sweets 0.69% 36.16x
Home Remodeling 1.09% 34.89x
Home Decoration Content Readers 26.64% 32.82x
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) 43.90% 30.62x
Coupons & Family 10.34% 30.61x
Furniture & Home Improvement 0.75% 29.51x
Home Decoration - Remodeling & Outdoors 31.63% 29.33x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Content Affinity attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home and Garden TV Fans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female