Dstillery Audiences

HOME AND GARDEN TV FANS

Audience Size: 905.7 Thousand Devices

Explore the Home and Garden TV Fans Audience

Below you'll find more information about the Home and Garden TV Fans audience, broken down in different categories based on their digital and physical behaviors. These are 905.7 thousand unique devices whose actions qualify for the Home and Garden TV Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Home and Garden TV Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Home and Garden TV Fans audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 30.69% 101.98x
Custom Home Lighting Shoppers 30.69% 101.98x
Home Remodelers 55.23% 101.00x
Bargain Shopping Researchers 49.61% 98.36x
Home Design and Living Publication Readers 39.59% 91.22x
Online Home Decor Shoppers 37.34% 90.22x
Kitchen & Bathroom Remodelers 54.02% 85.28x
Shelf-Stable Food Content Readers 33.33% 80.87x
Home DIY Enthusiasts 48.25% 79.48x
Orlando Activities Researchers 22.64% 75.75x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Interest attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Home and Garden TV Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Home and Garden TV Fans audience is Maurices.

Location Composition Index
Maurices 0.03% 1.34x
Zumiez 0.01% 1.30x
Old Navy 0.03% 1.27x
Express 0.02% 1.24x
American Eagle Outfitters 0.01% 1.21x
Aeropostale 0.01% 1.21x
Chicos 0.01% 1.18x
Dressbarn 0.01% 1.16x
Buckle 0.02% 1.14x
Carhartt 0.15% 1.11x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Location attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Home and Garden TV Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Home and Garden TV Fans audience is hgtv.ca.

Website Composition Index
hgtv.ca 3.20% 96.38x
ideastoknow.com 1.68% 92.35x
andersonandgrant.com 1.10% 82.94x
oursouthernhomesc.com 1.28% 82.59x
followtheyellowbrickhome.com 1.76% 80.29x
organizedclutter.net 1.44% 80.05x
thelatinanextdoor.com 1.07% 80.04x
allcreated.com 1.01% 79.09x
frenchcountrycottage.net 1.68% 78.88x
debbie-debbiedoos.com 1.63% 78.35x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Web attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Home and Garden TV Fans audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.42% 46.53x
DIY Decoration & Furniture 6.32% 40.29x
Home Remodeling 1.29% 32.79x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 12.53% 32.22x
Teen Hair 1.95% 31.45x
Cakes & Sweets 1.01% 30.71x
Comedy Content 0.55% 29.10x
Home Decoration Content Readers 26.52% 28.21x
Home Decoration - Remodeling & Outdoors 31.24% 26.67x
Female Lifestyle Content Readers 3.06% 25.57x
Composition Percentage: The overlap percentage between the Home and Garden TV Fans audience and the Content Affinity attribute.
Index: A comparison of the Home and Garden TV Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Home and Garden TV Fans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female