Dstillery Audiences

HOMEMADE GIFTS CRAFTERS

Audience Size: 2.5 Million Devices

Explore the Homemade Gifts Crafters Audience

Below you'll find more information about the Homemade Gifts Crafters audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Homemade Gifts Crafters audience.

Dstillery Crafted Audiences

INTERESTS

The Homemade Gifts Crafters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homemade Gifts Crafters audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 35.37% 47.51x
Bargain Shopping Researchers 35.18% 47.23x
Misc-Deal Seekers or Coupon Shoppers 32.99% 41.83x
Coupon Researchers 36.62% 41.47x
Blender Shoppers 36.30% 40.95x
Photo Memory Makers 44.51% 40.60x
Orlando Activities Researchers 31.34% 39.58x
Nashville Activity Researchers 31.40% 39.32x
Home Coffee Makers 31.55% 39.07x
Price Conscious Grocery Shoppers 33.95% 39.03x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Interest attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homemade Gifts Crafters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homemade Gifts Crafters audience is Belk.

Location Composition Index
Belk 0.02% 1.75x
Jos A. Bank Clothiers 0.37% 1.38x
Buckle 0.20% 1.23x
Mens Wearhouse 0.54% 1.23x
Chicos 0.07% 1.17x
REI 0.02% 1.11x
Johnston and Murphy 0.14% 1.10x
White House Black Market 0.22% 1.09x
Eddie Bauer 0.03% 1.06x
Talbots 0.04% 1.02x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Location attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homemade Gifts Crafters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homemade Gifts Crafters audience is industrystandarddesign.com.

Website Composition Index
industrystandarddesign.com 1.00% 62.57x
so-sew-easy.com 1.12% 59.64x
origami-instructions.com 1.74% 58.63x
mylistoflists.com 2.27% 58.23x
cardmessages.com 1.57% 56.74x
thefrugalgirls.com 1.08% 55.70x
littlebitfunky.com 1.29% 53.81x
sunlitspaces.com 1.31% 53.49x
firstpalette.com 2.29% 52.51x
applegreencottage.com 1.20% 52.29x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Web attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homemade Gifts Crafters audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.10% 31.67x
Scrapbooking & Home Art Projects 11.49% 30.29x
Home Printing 1.14% 28.69x
Tattoos & Costumes 0.54% 26.86x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.35% 26.85x
Mommy Bloggers 11.38% 25.20x
Christian Youth 2.05% 24.98x
Comedy Content 1.05% 24.28x
Sewing, Embroidery & Fabrics 12.96% 24.18x
Arts & Crafts 1.42% 24.04x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Content Affinity attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homemade Gifts Crafters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female