Dstillery Audiences

HOMEMADE GIFTS CRAFTERS

Audience Size: 4.3 Million Devices

Explore the Homemade Gifts Crafters Audience

Below you'll find more information about the Homemade Gifts Crafters audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Homemade Gifts Crafters audience.

Dstillery Crafted Audiences

INTERESTS

The Homemade Gifts Crafters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homemade Gifts Crafters audience is Bargain Shopping Researchers.

Interest Composition Index
Bargain Shopping Researchers 38.90% 26.44x
Coupon Researchers 41.21% 25.34x
Involved Parents 45.29% 25.26x
Home and Garden TV Fans 36.84% 25.18x
Budget Grocery Shoppers 37.10% 24.25x
Photo Memory Makers 44.24% 23.61x
Cook at Home Parents 36.87% 23.39x
Misc-Deal Seekers or Coupon Shoppers 36.35% 23.34x
Price Conscious Grocery Shoppers 38.73% 22.96x
Mexican Food Shoppers 36.73% 22.80x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Interest attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homemade Gifts Crafters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homemade Gifts Crafters audience is Carhartt.

Location Composition Index
Carhartt 0.33% 1.22x
Dressbarn 0.03% 1.19x
Eddie Bauer 0.02% 1.11x
Lululemon 0.03% 1.02x
Lane Bryant 0.03% 1.00x
Buckle 0.05% 0.99x
LOFT 0.06% 0.98x
Tommy Bahama 0.01% 0.98x
Mens Wearhouse 0.05% 0.98x
Jos A. Bank Clothiers 0.03% 0.98x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Location attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homemade Gifts Crafters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homemade Gifts Crafters audience is homedesigninspired.com.

Website Composition Index
homedesigninspired.com 1.21% 37.98x
origami-instructions.com 1.12% 37.32x
craftsy.com 3.83% 35.16x
greeting-card-messages.com 1.66% 34.56x
flamingotoes.com 1.13% 32.89x
debbie-debbiedoos.com 1.24% 32.85x
craftionary.net 1.01% 31.39x
lovecrochet.com 1.12% 30.79x
u-createcrafts.com 1.57% 30.77x
craftaholicsanonymous.net 1.89% 30.72x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Web attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homemade Gifts Crafters audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.04% 23.61x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.28% 22.68x
Scrapbooking & Home Art Projects 7.70% 22.02x
Arts & Crafts 0.81% 19.45x
Home Printing 0.44% 19.44x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 12.51% 19.19x
Comedy Content 0.62% 19.17x
Mommy Bloggers 8.81% 18.90x
Coupons & Family 9.68% 18.20x
Sewing, Embroidery & Fabrics 7.52% 17.27x
Composition Percentage: The overlap percentage between the Homemade Gifts Crafters audience and the Content Affinity attribute.
Index: A comparison of the Homemade Gifts Crafters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homemade Gifts Crafters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female