Dstillery Audiences

HOMESCHOOLING PARENTS

Audience Size: 3.2 Million Devices

Explore the Homeschooling Parents Audience

Below you'll find more information about the Homeschooling Parents audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Homeschooling Parents audience.

Dstillery Crafted Audiences

INTERESTS

The Homeschooling Parents audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homeschooling Parents audience is Involved Parents.

Interest Composition Index
Involved Parents 56.06% 32.45x
Parents with Kids 52.04% 29.36x
Home and Garden TV Fans 25.29% 26.52x
Coupon Researchers 41.32% 25.42x
Shelf-Stable Food Content Readers 25.92% 25.25x
Homemade Gifts Crafters 30.93% 24.79x
Hands-On Parents 51.36% 24.57x
Bargain Shopping Researchers 35.80% 24.14x
Mother's Day Celebrators 29.50% 23.21x
Cook at Home Parents 39.60% 23.11x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Interest attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homeschooling Parents audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homeschooling Parents audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.39x
American Eagle Outfitters 0.01% 1.35x
Maurices 0.03% 1.33x
Aeropostale 0.01% 1.33x
Old Navy 0.02% 1.32x
Chicos 0.02% 1.31x
Gymboree 0.01% 1.27x
Carhartt 0.19% 1.22x
Banana Republic 0.01% 1.19x
Express 0.01% 1.19x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Location attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homeschooling Parents audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homeschooling Parents audience is icanteachmychild.com.

Website Composition Index
icanteachmychild.com 2.11% 41.48x
teaching2and3yearolds.com 2.94% 39.49x
teachpreschool.org 1.04% 39.41x
thestemlaboratory.com 1.10% 39.14x
playdoughtoplato.com 2.36% 39.06x
toddlerapproved.com 1.49% 38.93x
fun-a-day.com 1.87% 38.85x
playideas.com 1.34% 38.52x
llli.org 1.21% 38.04x
messylittlemonster.com 1.37% 37.65x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Web attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homeschooling Parents audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.29% 21.91x
Scrapbooking & Home Art Projects 7.29% 19.38x
Homeschooling 0.22% 19.25x
Children's Learning Tools 5.36% 18.93x
New Parents 7.18% 17.63x
Coupons & Family 10.10% 17.48x
Youth Educational Resources 0.53% 17.17x
Cub & Girl Scouts 0.40% 16.35x
Mommy Bloggers 14.18% 16.29x
Parenting & Children's Activities 2.49% 16.22x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Content Affinity attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homeschooling Parents audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female