Dstillery Audiences

HOMESCHOOLING PARENTS

Audience Size: 2.4 Million Devices

Explore the Homeschooling Parents Audience

Below you'll find more information about the Homeschooling Parents audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Homeschooling Parents audience.

Dstillery Crafted Audiences

INTERESTS

The Homeschooling Parents audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homeschooling Parents audience is Involved Parents.

Interest Composition Index
Involved Parents 51.08% 45.59x
Parents with Kids 44.65% 42.58x
Toy Blogs Readers 0.40% 41.73x
Coupon Researchers 35.29% 34.48x
Bargain Shopping Researchers 29.64% 33.48x
Hands-On Parents 49.01% 32.97x
Shelf-Stable Food Content Readers 17.98% 31.07x
Misc-Deal Seekers or Coupon Shoppers 27.16% 30.99x
Home and Garden TV Fans 27.56% 30.00x
Cook at Home Parents 33.90% 29.73x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Interest attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homeschooling Parents audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homeschooling Parents audience is Maurices.

Location Composition Index
Maurices 0.05% 1.34x
Talbots 0.02% 1.32x
Old Navy 0.04% 1.22x
Mens Wearhouse 0.04% 1.19x
Dressbarn 0.02% 1.19x
Eddie Bauer 0.01% 1.18x
Carhartt 0.28% 1.18x
Hollister 0.02% 1.14x
Zumiez 0.02% 1.09x
Express 0.02% 1.07x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Location attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homeschooling Parents audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homeschooling Parents audience is teachpreschool.org.

Website Composition Index
teachpreschool.org 1.01% 59.79x
icanteachmychild.com 1.96% 56.25x
teaching2and3yearolds.com 2.92% 54.40x
toddlerapproved.com 2.03% 52.75x
alittlepinchofperfect.com 1.70% 51.87x
fun-a-day.com 2.23% 51.46x
handsonaswegrow.com 3.99% 50.42x
busytoddler.com 4.52% 50.21x
messylittlemonster.com 2.02% 49.95x
myboredtoddler.com 1.56% 49.79x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Web attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homeschooling Parents audience is Scrapbooking & Home Art Projects.

Content Affinity Composition Index
Scrapbooking & Home Art Projects 5.47% 27.98x
Parenting & Children's Activities 0.99% 25.85x
New Parents 2.90% 25.49x
Children's Learning Tools 5.65% 24.56x
Mommy Bloggers 10.32% 24.27x
Youth Educational Resources 0.11% 23.65x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.15% 22.93x
Family on a Budget 27.44% 22.69x
Coupons & Family 7.86% 22.39x
Toys Shopping 0.35% 21.65x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Content Affinity attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homeschooling Parents audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female