Dstillery Audiences

HOMESCHOOLING PARENTS

Audience Size: 2.7 Million Devices

Explore the Homeschooling Parents Audience

Below you'll find more information about the Homeschooling Parents audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Homeschooling Parents audience.

Dstillery Crafted Audiences

INTERESTS

The Homeschooling Parents audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homeschooling Parents audience is Involved Parents.

Interest Composition Index
Involved Parents 51.06% 42.16x
Parents with Kids 45.64% 38.72x
Coupon Researchers 36.92% 31.57x
Shelf-Stable Food Content Readers 21.33% 30.65x
Bargain Shopping Researchers 31.43% 30.61x
Hands-On Parents 50.61% 30.41x
Home and Garden TV Fans 30.00% 28.58x
Misc-Deal Seekers or Coupon Shoppers 30.81% 28.26x
Mature Parents 28.97% 27.66x
Cook at Home Parents 35.51% 27.63x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Interest attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homeschooling Parents audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homeschooling Parents audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.94x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Location attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homeschooling Parents audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homeschooling Parents audience is playdoughtoplato.com.

Website Composition Index
playdoughtoplato.com 1.32% 60.61x
icanteachmychild.com 1.84% 52.72x
teaching2and3yearolds.com 3.16% 51.18x
teachpreschool.org 1.29% 50.78x
fun-a-day.com 2.24% 50.51x
teachingmama.org 3.55% 47.89x
toddlerapproved.com 1.81% 47.61x
myboredtoddler.com 1.34% 47.33x
powerfulmothering.com 1.47% 46.86x
fromabcstoacts.com 1.41% 46.54x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Web attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homeschooling Parents audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.20% 26.66x
Homeschooling 0.06% 26.41x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.08% 26.24x
Scrapbooking & Home Art Projects 5.76% 26.05x
Cub & Girl Scouts 0.16% 25.23x
New Parents 3.92% 23.94x
Children's Learning Tools 6.64% 23.46x
Mommy Bloggers 11.20% 23.41x
Parenting & Children's Activities 1.46% 23.34x
Coupons & Family 8.31% 21.27x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Content Affinity attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homeschooling Parents audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female