Dstillery Audiences

HOMESCHOOLING PARENTS

Audience Size: 1.1 Million Devices

Explore the Homeschooling Parents Audience

Below you'll find more information about the Homeschooling Parents audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Homeschooling Parents audience.

Dstillery Crafted Audiences

INTERESTS

The Homeschooling Parents audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Homeschooling Parents audience is Involved Parents.

Interest Composition Index
Involved Parents 43.33% 61.91x
Toy Blogs Readers 43.97% 58.94x
Kids Crafts Researchers 48.63% 58.53x
Stay-at-Home Parents 60.80% 53.40x
Intimates Shoppers 28.04% 48.26x
Hands-On Parents 55.05% 48.00x
Parents with Toddlers 52.23% 46.79x
Misc-Deal Seekers or Coupon Shoppers 23.36% 45.93x
Bargain Shopping Researchers 12.95% 41.91x
Christmas Traditions Researchers 21.26% 40.50x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Interest attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Homeschooling Parents audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Homeschooling Parents audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 2.29x
Buckle 0.01% 1.49x
Express 0.01% 1.34x
Maurices 0.03% 1.29x
Gymboree 0.02% 1.24x
Mens Wearhouse 0.01% 1.22x
H&M 0.01% 1.19x
American Eagle Outfitters 0.01% 1.15x
Old Navy 0.02% 1.10x
Journeys 0.01% 0.91x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Location attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Web Insights

WEBSITES

The Homeschooling Parents audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Homeschooling Parents audience is mrsplemonskindergarten.com.

Website Composition Index
mrsplemonskindergarten.com 1.31% 100.85x
icanteachmychild.com 2.43% 97.24x
playdoughtoplato.com 3.01% 93.68x
thestemlaboratory.com 1.47% 92.79x
toddlerapproved.com 2.61% 91.61x
playtolearnpreschool.us 2.45% 88.61x
nontoygifts.com 1.42% 87.99x
teachingmama.org 4.10% 87.48x
myboredtoddler.com 2.15% 86.94x
alittlepinchofperfect.com 2.50% 86.50x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Web attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Homeschooling Parents audience is Scrapbooking & Home Art Projects.

Content Affinity Composition Index
Scrapbooking & Home Art Projects 7.26% 40.55x
Children's Learning Tools 7.95% 34.61x
Parenting & Children's Activities 0.28% 34.40x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.17% 32.76x
Coupons & Family 9.46% 31.47x
Family on a Budget 31.77% 29.49x
Mommy Bloggers 13.38% 29.47x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 8.02% 28.93x
Cakes & Sweets 0.42% 27.19x
Science Education & Academia 0.12% 24.70x
Composition Percentage: The overlap percentage between the Homeschooling Parents audience and the Content Affinity attribute.
Index: A comparison of the Homeschooling Parents audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Homeschooling Parents audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female