Dstillery Audiences

HOUSTON ASTROS FANS

Audience Size: 3.5 Million Devices

Explore the Houston Astros Fans Audience

Below you'll find more information about the Houston Astros Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Houston Astros Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Astros Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Astros Fans audience is Texas AM Aggies Fans.

Interest Composition Index
Texas AM Aggies Fans 36.38% 23.86x
Los Angeles Angels Fans 34.68% 22.27x
Texas Longhorn Fans 36.64% 22.27x
Houston Texans Fans 31.88% 21.71x
Houston Activity Researchers 28.39% 19.66x
MLB Fans 25.52% 19.05x
Texas County and Local Fair Visitors 34.09% 18.78x
San Francisco Giants Fans 27.99% 17.67x
Washington Nationals Fans 26.64% 17.48x
ESPN Enthusiasts 25.64% 17.47x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Interest attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Astros Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Astros Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 2.01x
Aeropostale 0.01% 1.67x
Dressbarn 0.01% 1.53x
Lane Bryant 0.01% 1.43x
The Childrens Place 0.01% 1.39x
Victoria's Secret 0.01% 1.37x
Mens Wearhouse 0.02% 1.33x
Maurices 0.02% 1.13x
Carhartt 0.16% 1.11x
Journeys 0.01% 1.11x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Location attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Astros Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Astros Fans audience is crawfishboxes.com.

Website Composition Index
crawfishboxes.com 2.47% 52.22x
athleticsnation.com 1.36% 48.16x
climbingtalshill.com 1.77% 48.03x
halosheaven.com 1.02% 46.47x
houseofhouston.com 1.90% 42.30x
beyondtheboxscore.com 4.09% 38.73x
memorialhermann.org 1.89% 37.57x
mlbdailydish.com 1.60% 37.51x
blessyouboys.com 2.31% 36.27x
goodbullhunting.com 1.42% 36.16x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Web attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Astros Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.15% 20.27x
Texas University Athletics 12.37% 14.75x
Texas Media 46.61% 13.71x
Austin Cluster 16.10% 12.06x
Oil & Energy 1.43% 11.62x
Cars, Travel & Food 0.02% 10.58x
Illinois College Sports 0.14% 10.03x
Texas News 15.97% 9.22x
East Texas Cluster 4.93% 9.18x
Pac 12 Sports 0.36% 9.06x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Astros Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male