Dstillery Audiences

HOUSTON ASTROS FANS

Audience Size: 3.9 Million Devices

Explore the Houston Astros Fans Audience

Below you'll find more information about the Houston Astros Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Houston Astros Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Astros Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Astros Fans audience is Los Angeles Angels Fans.

Interest Composition Index
Los Angeles Angels Fans 38.35% 22.51x
Texas AM Aggies Fans 33.95% 22.05x
Houston Texans Fans 32.44% 21.44x
MLB Fans 27.82% 20.00x
Texas Longhorn Fans 33.30% 19.95x
Washington Nationals Fans 30.27% 19.41x
Miami Marlins Fans 29.22% 18.47x
ESPN Enthusiasts 28.09% 18.44x
San Francisco Giants Fans 31.96% 17.57x
Boston Red Sox Fans 25.35% 17.45x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Interest attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Astros Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Astros Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.43x
Buckle 0.02% 1.40x
Lululemon 0.01% 1.36x
Hollister 0.01% 1.24x
J. Crew 0.01% 1.22x
The Childrens Place 0.02% 1.18x
Chicos 0.02% 1.14x
Old Navy 0.03% 1.14x
Banana Republic 0.02% 1.13x
Aeropostale 0.01% 1.10x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Location attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Astros Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Astros Fans audience is crawfishboxes.com.

Website Composition Index
crawfishboxes.com 2.94% 49.39x
athleticsnation.com 1.77% 46.83x
climbingtalshill.com 2.01% 46.34x
halosheaven.com 1.32% 44.60x
minorleagueball.com 1.27% 44.11x
houseofhouston.com 2.28% 39.68x
mlbdailydish.com 2.02% 38.56x
beyondtheboxscore.com 5.14% 36.99x
coveringkaty.com 1.01% 36.62x
torotimes.com 1.01% 35.18x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Web attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Astros Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.21% 17.70x
Texas University Athletics 10.31% 14.71x
Texas Media 37.09% 14.33x
Oil & Energy 1.64% 11.57x
Illinois College Sports 0.20% 10.80x
Austin Cluster 10.37% 10.56x
Pac 12 Sports 0.52% 9.35x
Fantasy Sports 16.87% 9.04x
Texas News 12.38% 8.26x
Tennis, Golf & Boxing 3.56% 8.23x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Astros Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male