Dstillery Audiences

HOUSTON ASTROS FANS

Audience Size: 4 Million Devices

Explore the Houston Astros Fans Audience

Below you'll find more information about the Houston Astros Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Houston Astros Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Astros Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Astros Fans audience is Los Angeles Angels Fans.

Interest Composition Index
Los Angeles Angels Fans 40.66% 26.51x
Washington Nationals Fans 33.69% 24.20x
Houston Texans Fans 34.34% 23.80x
Texas AM Aggies Fans 33.92% 23.64x
MLB Fans 31.43% 23.11x
Baseball Enthusiasts 32.54% 22.91x
Miami Marlins Fans 32.78% 22.87x
ESPN Enthusiasts 29.99% 21.81x
Arizona Diamondbacks Fans 31.42% 21.51x
Boston Red Sox Fans 28.36% 21.24x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Interest attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Astros Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Astros Fans audience is Talbots.

Location Composition Index
Talbots 0.04% 1.42x
Madewell 0.02% 1.41x
Jos A. Bank Clothiers 0.06% 1.41x
Bonobos 0.02% 1.35x
Chicos 0.05% 1.25x
Ann Taylor 0.02% 1.22x
Carhartt 0.20% 1.20x
Brooks Brothers 0.03% 1.19x
Club Monaco 0.01% 1.19x
Kate Spade 0.02% 1.18x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Location attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Astros Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Astros Fans audience is crawfishboxes.com.

Website Composition Index
crawfishboxes.com 3.10% 61.23x
climbingtalshill.com 1.83% 58.68x
athleticsnation.com 2.54% 56.48x
minorleagueball.com 2.05% 56.30x
halosheaven.com 1.78% 52.86x
mlbdailydish.com 2.40% 51.16x
beyondtheboxscore.com 5.06% 49.94x
houseofhouston.com 2.17% 49.94x
camdenchat.com 2.37% 46.74x
blessyouboys.com 2.92% 45.57x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Web attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Astros Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.30% 14.89x
Texas University Athletics 9.96% 14.46x
Texas Media 30.72% 13.81x
Austin Cluster 8.20% 10.78x
Illinois College Sports 0.26% 9.67x
Oil & Energy 1.91% 9.53x
Pac 12 Sports 0.90% 8.65x
Texas News 11.21% 8.55x
Sports Apparel 0.26% 8.46x
Fantasy Sports 17.44% 8.37x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Astros Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male