Dstillery Audiences

HOUSTON ASTROS FANS

Audience Size: 4 Million Devices

Explore the Houston Astros Fans Audience

Below you'll find more information about the Houston Astros Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Houston Astros Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Astros Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Astros Fans audience is Los Angeles Angels Fans.

Interest Composition Index
Los Angeles Angels Fans 39.48% 23.92x
Houston Texans Fans 33.21% 21.60x
Texas AM Aggies Fans 34.47% 21.58x
Washington Nationals Fans 33.90% 20.73x
MLB Fans 31.02% 20.52x
Miami Marlins Fans 31.97% 20.42x
Baseball Enthusiasts 32.48% 19.86x
ESPN Enthusiasts 30.93% 19.70x
New York Yankees Fans 27.88% 19.04x
Boston Red Sox Fans 28.19% 18.95x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Interest attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Astros Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Astros Fans audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.02% 1.39x
Talbots 0.04% 1.33x
Urban Outfitters 0.04% 1.26x
Ann Taylor 0.02% 1.25x
Jos A. Bank Clothiers 0.05% 1.24x
Kate Spade 0.03% 1.20x
Lane Bryant 0.05% 1.20x
White House Black Market 0.07% 1.16x
Chicos 0.05% 1.13x
Club Monaco 0.01% 1.13x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Location attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Astros Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Astros Fans audience is crawfishboxes.com.

Website Composition Index
crawfishboxes.com 3.07% 59.51x
athleticsnation.com 2.26% 54.57x
minorleagueball.com 1.63% 53.80x
climbingtalshill.com 2.08% 53.61x
halosheaven.com 1.78% 49.70x
houseofhouston.com 2.24% 48.12x
mlbdailydish.com 2.37% 46.82x
beyondtheboxscore.com 5.01% 45.92x
camdenchat.com 2.08% 44.02x
blessyouboys.com 2.83% 43.38x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Web attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Astros Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.26% 15.44x
Texas University Athletics 9.90% 14.55x
Texas Media 27.94% 14.20x
Austin Cluster 8.13% 10.22x
Oil & Energy 1.71% 9.73x
Illinois College Sports 0.22% 9.36x
Pac 12 Sports 0.82% 8.80x
Texas News 10.11% 8.39x
Fantasy Sports 18.33% 8.24x
East Texas Cluster 2.75% 7.74x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Astros Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male