Dstillery Audiences

HOUSTON ASTROS FANS

Audience Size: 644.8 Thousand Devices

Explore the Houston Astros Fans Audience

Below you'll find more information about the Houston Astros Fans audience, broken down in different categories based on their digital and physical behaviors. These are 644.8 thousand unique devices whose actions qualify for the Houston Astros Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Astros Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Astros Fans audience is Texas AM Aggies Fans.

Interest Composition Index
Texas AM Aggies Fans 37.73% 62.17x
Los Angeles Angels Fans 30.13% 55.17x
Houston Texans Fans 29.84% 54.48x
Houston Activity Researchers 33.72% 53.80x
MLB Fans 25.54% 51.54x
ESPN Enthusiasts 23.10% 46.86x
Texas Longhorn Fans 34.58% 46.04x
Billiards Enthusiasts 31.42% 45.53x
San Francisco Giants Fans 27.40% 45.02x
Boston Red Sox Fans 22.96% 44.48x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Interest attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Astros Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Astros Fans audience is Carhartt.

Location Composition Index
Carhartt 0.13% 1.98x
Victoria's Secret 0.01% 1.80x
Maurices 0.01% 1.76x
Journeys 0.01% 1.47x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Location attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Astros Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Astros Fans audience is crawfishboxes.com.

Website Composition Index
crawfishboxes.com 2.16% 52.40x
athleticsnation.com 1.25% 51.10x
climbingtalshill.com 1.52% 47.57x
beyondtheboxscore.com 2.58% 41.52x
blessyouboys.com 1.90% 37.68x
camdenchat.com 1.29% 37.43x
lonestarball.com 1.97% 37.25x
mccoveychronicles.com 1.18% 36.35x
goodbullhunting.com 1.44% 34.95x
federalbaseball.com 1.43% 34.19x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Web attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Astros Fans audience is Texas University Athletics.

Content Affinity Composition Index
Texas University Athletics 9.90% 24.80x
Texas Media 43.33% 20.48x
Austin Cluster 14.92% 18.64x
Texas News Cluster 5.45% 16.17x
Texas News 14.92% 15.00x
Space & National Security 2.44% 14.28x
East Texas Cluster 3.44% 13.67x
Fantasy Sports 13.63% 13.64x
Australia & New Zealand Media 1.15% 13.44x
Smart Travel 1.15% 13.12x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Astros Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male