Dstillery Audiences

HOUSTON ASTROS FANS

Audience Size: 2.8 Million Devices

Explore the Houston Astros Fans Audience

Below you'll find more information about the Houston Astros Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Houston Astros Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Astros Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Astros Fans audience is Los Angeles Angels Fans.

Interest Composition Index
Los Angeles Angels Fans 40.16% 29.63x
Texas AM Aggies Fans 39.54% 29.15x
Houston Activity Researchers 29.91% 28.70x
Houston Texans Fans 31.97% 27.03x
Texas Longhorn Fans 36.73% 26.55x
MLB Fans 30.37% 26.54x
San Francisco Giants Fans 34.52% 23.99x
Texas Activity Researchers 19.70% 23.67x
Washington Nationals Fans 32.43% 23.57x
Miami Marlins Fans 32.14% 23.44x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Interest attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Astros Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Astros Fans audience is Kate Spade.

Location Composition Index
Kate Spade 0.01% 2.10x
Jos A. Bank Clothiers 0.03% 1.60x
LOFT 0.03% 1.49x
Mens Wearhouse 0.04% 1.36x
J. Crew 0.02% 1.33x
White House Black Market 0.03% 1.32x
Buckle 0.03% 1.31x
Dressbarn 0.03% 1.31x
Express 0.03% 1.30x
Michael Kors 0.02% 1.29x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Location attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Astros Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Astros Fans audience is crawfishboxes.com.

Website Composition Index
crawfishboxes.com 4.25% 56.46x
athleticsnation.com 2.40% 51.35x
halosheaven.com 1.06% 50.76x
climbingtalshill.com 3.44% 48.78x
letsgotribe.com 1.03% 42.92x
beyondtheboxscore.com 3.18% 40.86x
lonestarball.com 2.74% 39.82x
bucsdugout.com 1.46% 39.36x
camdenchat.com 2.24% 39.24x
blessyouboys.com 2.81% 37.76x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Web attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Astros Fans audience is Texas University Athletics.

Content Affinity Composition Index
Texas University Athletics 11.58% 17.13x
Cuba & Mexico Media 0.08% 15.63x
Oil & Energy 0.23% 15.12x
Austin Cluster 18.30% 13.77x
Texas Media 39.97% 12.70x
Texas News Cluster 5.61% 11.02x
Virginia Athletics 0.13% 10.92x
Pac 12 Sports 0.97% 10.60x
East Texas Cluster 3.42% 10.46x
Texas News 15.13% 10.30x
Composition Percentage: The overlap percentage between the Houston Astros Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Astros Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Astros Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male