Dstillery Audiences

HOUSTON ROCKETS FANS

Audience Size: 2.9 Million Devices

Explore the Houston Rockets Fans Audience

Below you'll find more information about the Houston Rockets Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Houston Rockets Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Rockets Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Rockets Fans audience is San Antonio Spurs Fans.

Interest Composition Index
San Antonio Spurs Fans 36.94% 34.34x
Oklahoma City Thunder Fans 37.80% 32.36x
NBA Fans 33.05% 32.03x
Milwaukee Bucks Fans 33.02% 30.46x
Minnesota Timberwolves Fans 35.05% 29.84x
Brooklyn Nets Fans 33.60% 29.42x
New York Knicks Fans 33.44% 29.41x
Atlanta Hawks Fans 31.25% 27.89x
Toronto Raptors Fans 31.44% 27.38x
Utah Jazz Fans 32.25% 27.33x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Interest attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Rockets Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Rockets Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.75x
Carhartt 0.05% 0.94x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Location attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Rockets Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Rockets Fans audience is thedreamshake.com.

Website Composition Index
thedreamshake.com 3.20% 46.33x
spacecityscoop.com 4.18% 45.37x
clipsnation.com 3.44% 40.56x
atthehive.com 1.49% 39.92x
ripcityproject.com 1.24% 39.80x
postingandtoasting.com 3.08% 39.39x
thebirdwrites.com 2.02% 39.29x
grizzlybearblues.com 1.27% 39.03x
pelicandebrief.com 2.30% 38.24x
crawfishboxes.com 1.79% 38.18x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Web attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Rockets Fans audience is Marijuana.

Content Affinity Composition Index
Marijuana 0.06% 15.09x
Institutional Investing 0.10% 14.15x
Men's Dress Shirt Shopping 0.07% 14.00x
Roleplay & Fantasy Games 0.12% 13.41x
Airsoft & Paintball Equipment 0.08% 13.35x
Hobby Drones & Remote-Controlled Cars 0.12% 13.24x
Luxury Sneakers 7.01% 12.93x
Phone & Computer Game Downloaders 0.12% 12.72x
Car Keys, Locks & Remotes 0.44% 12.62x
Online Media Converters 0.10% 11.91x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Rockets Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male