Dstillery Audiences

HOUSTON ROCKETS FANS

Audience Size: 4 Million Devices

Explore the Houston Rockets Fans Audience

Below you'll find more information about the Houston Rockets Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Houston Rockets Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Rockets Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Rockets Fans audience is San Antonio Spurs Fans.

Interest Composition Index
San Antonio Spurs Fans 37.24% 23.70x
Oklahoma City Thunder Fans 35.97% 22.54x
NBA Fans 35.84% 21.99x
Milwaukee Bucks Fans 32.62% 21.46x
Minnesota Timberwolves Fans 32.02% 19.82x
Utah Jazz Fans 32.03% 19.07x
Brooklyn Nets Fans 32.04% 19.03x
Phoenix Suns Fans 30.99% 18.98x
Dallas Mavericks Fans 32.44% 18.97x
New York Knicks Fans 30.82% 18.94x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Interest attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Rockets Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Rockets Fans audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.50x
Chicos 0.01% 1.47x
Express 0.01% 1.37x
Victoria's Secret 0.01% 1.17x
Journeys 0.01% 1.16x
Carhartt 0.13% 1.08x
Old Navy 0.01% 1.08x
Mens Wearhouse 0.01% 0.90x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Location attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Rockets Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Rockets Fans audience is thedreamshake.com.

Website Composition Index
thedreamshake.com 2.55% 43.02x
spacecityscoop.com 2.13% 42.79x
clipsnation.com 1.93% 40.97x
clipperholics.com 1.56% 37.74x
postingandtoasting.com 1.69% 36.94x
crawfishboxes.com 2.10% 36.55x
thebirdwrites.com 1.90% 36.14x
grizzlybearblues.com 1.32% 35.79x
draftexpress.com 1.22% 35.72x
brightsideofthesun.com 2.09% 34.38x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Web attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Rockets Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.18% 16.48x
Instagram Management 0.14% 15.98x
Men's Dress Shirt Shopping 0.49% 12.41x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.08% 12.16x
Environmentally Friendly Cars 0.03% 11.33x
Texas Off-Roading 0.06% 10.86x
Luxury Sneakers 8.27% 10.30x
Texas University Athletics 7.20% 9.97x
Motorsport Equipment 3.38% 9.93x
Phone & Computer Game Downloaders 0.85% 9.79x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Rockets Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male