Dstillery Audiences

HOUSTON ROCKETS FANS

Audience Size: 3.1 Million Devices

Explore the Houston Rockets Fans Audience

Below you'll find more information about the Houston Rockets Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Houston Rockets Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Rockets Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Rockets Fans audience is San Antonio Spurs Fans.

Interest Composition Index
San Antonio Spurs Fans 37.39% 38.35x
Boston Celtics Fans 38.10% 37.02x
New York Knicks Fans 44.17% 35.80x
Cleveland Cavaliers Fans 43.82% 35.39x
Milwaukee Bucks Fans 42.25% 34.77x
Houston Texans Fans 33.55% 32.68x
Detroit Pistons Fans 54.70% 32.59x
Brooklyn Nets Fans 39.59% 32.53x
Oklahoma City Thunder Fans 56.45% 32.53x
Portland Trail Blazers Fans 60.89% 32.37x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Interest attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Rockets Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Rockets Fans audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.31x
Maurices 0.02% 0.68x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Location attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Rockets Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Rockets Fans audience is thedreamshake.com.

Website Composition Index
thedreamshake.com 1.14% 47.18x
crawfishboxes.com 2.08% 43.21x
bulletsforever.com 1.57% 43.02x
allucanheat.com 1.04% 41.94x
postingandtoasting.com 1.77% 41.70x
battleredblog.com 2.24% 41.40x
libertyballers.com 2.37% 41.13x
thesixersense.com 1.03% 40.74x
slcdunk.com 1.35% 40.61x
hothothoops.com 1.09% 40.60x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Web attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Rockets Fans audience is Texas University Athletics.

Content Affinity Composition Index
Texas University Athletics 4.12% 11.31x
Florida College Athletics 0.39% 9.46x
Fantasy Sports 16.65% 9.46x
Luxury Sneakers 4.64% 8.81x
Gossip & Rumors 30.66% 8.43x
Latest Sports News 54.44% 8.32x
Texas Media 14.66% 8.26x
Upstate New York State Athletics 0.03% 8.13x
News Cluster 33.97% 7.72x
Southeast College Athletics 0.73% 7.66x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Rockets Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male