Dstillery Audiences

HOUSTON ROCKETS FANS

Audience Size: 2.6 Million Devices

Explore the Houston Rockets Fans Audience

Below you'll find more information about the Houston Rockets Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Houston Rockets Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Rockets Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Rockets Fans audience is San Antonio Spurs Fans.

Interest Composition Index
San Antonio Spurs Fans 36.81% 55.39x
Oklahoma City Thunder Fans 39.69% 53.15x
NBA Fans 40.03% 52.43x
Milwaukee Bucks Fans 36.45% 49.02x
Basketball Enthusiasts 39.52% 48.15x
Minnesota Timberwolves Fans 36.33% 47.11x
Phoenix Suns Fans 34.29% 46.98x
Dallas Mavericks Fans 33.66% 46.56x
Los Angeles Clippers Fans 33.58% 46.18x
Atlanta Hawks Fans 32.67% 46.11x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Interest attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Rockets Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Rockets Fans audience is The North Face.

Location Composition Index
The North Face 0.02% 1.49x
Topshop 0.01% 1.49x
Intermix 0.01% 1.42x
Michael Kors 0.02% 1.42x
Uniqlo 0.02% 1.40x
Jos A. Bank Clothiers 0.38% 1.40x
Armani 0.05% 1.39x
Zara 0.03% 1.37x
Urban Outfitters 0.06% 1.37x
Levi Strauss 0.01% 1.36x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Location attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Rockets Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Rockets Fans audience is spacecityscoop.com.

Website Composition Index
spacecityscoop.com 1.48% 102.70x
thedreamshake.com 3.79% 96.76x
forumblueandgold.com 1.04% 91.95x
welcometoloudcity.com 1.53% 88.38x
clipsnation.com 1.77% 84.63x
thebirdwrites.com 1.84% 84.61x
houseofhouston.com 2.13% 82.58x
climbingtalshill.com 1.69% 81.77x
torotimes.com 1.05% 81.70x
postingandtoasting.com 2.28% 79.13x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Web attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Rockets Fans audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.51% 21.27x
Texas Sporting & Outdoors Cluster 0.55% 18.00x
Men's Dress Shirt Shopping 1.84% 16.85x
Sports Apparel 0.78% 15.11x
Content Streamers & Downloaders 0.10% 14.40x
Assorted Topics (Television, Origami, Men's Health) 0.19% 14.27x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.10% 14.27x
Fantasy Sports 17.18% 14.24x
Instagram Management 0.82% 13.83x
Luxury Sneakers 10.07% 13.67x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Rockets Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male