Dstillery Audiences

HOUSTON ROCKETS FANS

Audience Size: 3.9 Million Devices

Explore the Houston Rockets Fans Audience

Below you'll find more information about the Houston Rockets Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Houston Rockets Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Rockets Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Rockets Fans audience is San Antonio Spurs Fans.

Interest Composition Index
San Antonio Spurs Fans 39.74% 30.41x
Oklahoma City Thunder Fans 40.08% 29.66x
NBA Fans 41.07% 29.02x
Basketball Enthusiasts 42.60% 28.99x
Milwaukee Bucks Fans 37.94% 27.41x
Minnesota Timberwolves Fans 36.96% 26.04x
Portland Trail Blazers Fans 35.41% 25.90x
Boston Celtics Fans 34.01% 25.73x
Phoenix Suns Fans 35.41% 25.71x
Utah Jazz Fans 35.97% 25.67x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Interest attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Rockets Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Rockets Fans audience is Topshop.

Location Composition Index
Topshop 0.03% 1.74x
Supreme 0.01% 1.65x
Bonobos 0.11% 1.45x
Jos A. Bank Clothiers 0.39% 1.43x
The North Face 0.03% 1.42x
Club Monaco 0.02% 1.40x
Free People 0.03% 1.39x
Mens Wearhouse 0.61% 1.31x
White House Black Market 0.41% 1.29x
Buckle 0.32% 1.27x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Location attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Rockets Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Rockets Fans audience is thedreamshake.com.

Website Composition Index
thedreamshake.com 2.71% 55.08x
spacecityscoop.com 2.22% 51.50x
clipsnation.com 2.42% 49.78x
thebirdwrites.com 2.28% 47.07x
grizzlybearblues.com 1.24% 46.61x
postingandtoasting.com 1.79% 46.59x
draftexpress.com 2.28% 45.97x
climbingtalshill.com 1.54% 45.75x
nothinbutnets.com 1.11% 45.46x
mavsmoneyball.com 1.75% 45.38x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Web attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Rockets Fans audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.28% 14.07x
Texas Sporting & Outdoors Cluster 0.34% 13.26x
Men's Dress Shirt Shopping 1.04% 12.16x
Luxury Sneakers 8.12% 11.56x
Sports Apparel 0.48% 11.25x
Instagram Management 0.45% 10.43x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.08% 10.30x
Content Streamers & Downloaders 0.05% 10.08x
Texas University Athletics 6.70% 9.58x
Parenting & Nutrition 0.03% 9.43x
Composition Percentage: The overlap percentage between the Houston Rockets Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Rockets Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Rockets Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male