Dstillery Audiences

HOUSTON TEXANS FANS

Audience Size: 2.2 Million Devices

Explore the Houston Texans Fans Audience

Below you'll find more information about the Houston Texans Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Houston Texans Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Texans Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Texans Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 42.21% 32.21x
Tampa Bay Buccaneers Fans 40.84% 31.50x
Los Angeles Rams Fans 38.53% 31.50x
San Francisco 49ers Fans 40.96% 30.51x
Arizona Cardinals Fans 37.08% 30.04x
Kansas City Chiefs Fans 40.24% 29.87x
Cincinnati Bengals Fans 37.98% 29.66x
Tennessee Titans Fans 36.05% 29.02x
Denver Broncos Fans 38.36% 28.94x
Cleveland Browns Fans 37.03% 28.28x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Interest attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Texans Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Texans Fans audience is Ann Taylor.

Location Composition Index
Ann Taylor 0.05% 1.56x
Topshop 0.02% 1.45x
Tommy Bahama 0.05% 1.34x
Jos A. Bank Clothiers 0.44% 1.31x
Bonobos 0.08% 1.30x
Mens Wearhouse 0.68% 1.24x
Johnston and Murphy 0.19% 1.20x
American Apparel 0.06% 1.20x
J. Crew 0.09% 1.19x
Banana Republic 0.14% 1.16x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Location attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Texans Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Texans Fans audience is torotimes.com.

Website Composition Index
torotimes.com 1.68% 103.62x
battleredblog.com 3.93% 96.73x
climbingtalshill.com 2.44% 95.73x
crawfishboxes.com 3.45% 84.28x
thedreamshake.com 3.58% 79.20x
raisingzona.com 1.59% 75.99x
houston.cbslocal.com 2.48% 72.95x
houseofhouston.com 3.19% 71.75x
revengeofthebirds.com 4.37% 70.63x
nflmocks.com 5.80% 70.25x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Web attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Texans Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 24.09% 15.52x
Texas University Athletics 12.40% 13.48x
Texas Sporting & Outdoors Cluster 0.39% 13.29x
Alternative Streaming Services 0.35% 11.86x
Sports Apparel 0.74% 10.94x
Southeast College Athletics 1.93% 9.91x
Illinois College Sports 0.46% 9.66x
Texas Media 22.83% 9.31x
Latest Sports News 64.47% 9.17x
Florida College Athletics 4.06% 8.90x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Texans Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male