Dstillery Audiences

HOUSTON TEXANS FANS

Audience Size: 1.6 Million Devices

Explore the Houston Texans Fans Audience

Below you'll find more information about the Houston Texans Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Houston Texans Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Houston Texans Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Houston Texans Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 59.63% 56.76x
Miami Dolphins Fans 61.52% 56.15x
Olympic Sports Enthusiasts 60.52% 52.95x
San Francisco 49ers Fans 61.28% 52.42x
Carolina Panthers Fans 56.15% 51.09x
ESPN Enthusiasts 41.20% 50.58x
Baltimore Ravens Fans 51.39% 50.17x
Dallas Cowboys Fans 59.45% 49.35x
Tampa Bay Buccaneers Fans 51.07% 48.82x
Los Angeles Rams Fans 43.92% 47.73x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Interest attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Houston Texans Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Houston Texans Fans audience is Gymboree.

Location Composition Index
Gymboree 0.03% 1.51x
Michael Kors 0.01% 1.37x
Mens Wearhouse 0.02% 1.17x
Express 0.02% 1.08x
Gap 0.01% 1.08x
White House Black Market 0.01% 1.02x
Journeys 0.02% 0.99x
Dressbarn 0.01% 0.99x
Maurices 0.03% 0.97x
Zumiez 0.02% 0.96x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Location attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Houston Texans Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Houston Texans Fans audience is battleredblog.com.

Website Composition Index
battleredblog.com 4.24% 74.10x
torotimes.com 1.01% 71.39x
profootballrumors.com 3.76% 67.09x
withthefirstpick.com 1.32% 64.21x
thedreamshake.com 2.09% 61.38x
crawfishboxes.com 3.12% 58.28x
raisingzona.com 2.30% 57.63x
blackandteal.com 2.19% 56.32x
dolphinnation.com 2.24% 55.47x
nflmocks.com 1.88% 54.93x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Web attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Houston Texans Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 29.61% 16.27x
Texas University Athletics 6.77% 15.99x
Latest Sports News 74.70% 12.13x
Pac 12 Sports 1.22% 11.14x
Florida College Athletics 0.54% 10.99x
Texas Media 20.33% 10.96x
Gossip & Rumors 36.96% 10.39x
Southeast College Athletics 1.00% 9.82x
Local & Travel England - East Midlands 0.05% 9.57x
Assorted Topics (Viral Media, Paid Traffic) 8.18% 9.42x
Composition Percentage: The overlap percentage between the Houston Texans Fans audience and the Content Affinity attribute.
Index: A comparison of the Houston Texans Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Houston Texans Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male