Dstillery Audiences

HURRICANE SAFETY RESEARCHERS

Audience Size: 3.2 Million Devices

Explore the Hurricane Safety Researchers Audience

Below you'll find more information about the Hurricane Safety Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Hurricane Safety Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Hurricane Safety Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hurricane Safety Researchers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 30.39% 18.25x
Retired Health Insurance Researchers 28.88% 17.85x
Retired Assisted Living Shoppers 28.26% 16.81x
Pain Medication Users 32.60% 16.56x
Coffee Lovers 31.02% 16.34x
Retirees 27.08% 16.32x
Retired Budget Healthcare Shoppers 26.80% 16.18x
Online Directory Searchers 26.96% 16.05x
Mailing & Shipping Shoppers 30.59% 16.00x
Bargain Shopping Researchers 22.67% 15.80x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Interest attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hurricane Safety Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hurricane Safety Researchers audience is Belk.

Location Composition Index
Belk 0.02% 1.39x
Chicos 0.04% 1.15x
Tommy Bahama 0.02% 1.15x
Talbots 0.03% 1.08x
Gymboree 0.02% 1.08x
Ann Taylor 0.02% 1.07x
Kate Spade 0.02% 1.04x
Dressbarn 0.03% 1.02x
J. Crew 0.02% 1.00x
Charlotte Russe 0.01% 0.99x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Location attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hurricane Safety Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hurricane Safety Researchers audience is ialert.com.

Website Composition Index
ialert.com 0.04% 82.58x
ifrc.org 0.24% 52.06x
mountdoracenterforthearts.org 0.02% 51.04x
aywas.com 0.06% 50.29x
localjobsforall.com 0.03% 49.63x
jdch.com 0.03% 49.23x
waltonoutdoors.com 0.02% 48.90x
horseeden.com 0.04% 48.59x
ponyisland.net 0.05% 47.88x
hotelplanner.com 0.05% 47.69x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Web attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hurricane Safety Researchers audience is Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs).

Content Affinity Composition Index
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.23% 13.21x
As Seen On TV Products 0.15% 12.94x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.81% 11.85x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.62% 11.75x
Celebrity Gossip 4.15% 11.42x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.32% 11.32x
Low Budget Shoppers 3.06% 11.20x
Bird Watching 1.69% 11.13x
Local Events & Travel Guide 8.93% 10.95x
ISPs & Local Services 0.16% 10.79x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Content Affinity attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hurricane Safety Researchers audience resonates most for the following age and income brackets.
Age
25-34
Income
$75,000-$99,999