Dstillery Audiences

HURRICANE SAFETY RESEARCHERS

Audience Size: 3 Million Devices

Explore the Hurricane Safety Researchers Audience

Below you'll find more information about the Hurricane Safety Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Hurricane Safety Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Hurricane Safety Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hurricane Safety Researchers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 30.42% 19.62x
Retired Health Insurance Researchers 29.68% 19.26x
Retired Assisted Living Shoppers 28.40% 18.88x
Pain Medication Users 34.59% 18.62x
Retirees 27.64% 18.48x
Sea World Park Trip Planners 35.95% 18.37x
Coffee Lovers 31.76% 18.33x
Mailing & Shipping Shoppers 30.23% 18.30x
Online Directory Searchers 26.30% 18.03x
Retired Budget Healthcare Shoppers 28.23% 17.33x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Interest attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hurricane Safety Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hurricane Safety Researchers audience is Belk.

Location Composition Index
Belk 0.02% 1.49x
Tommy Bahama 0.03% 1.14x
Columbia 0.01% 1.14x
Gymboree 0.03% 1.12x
LL Bean 0.01% 1.12x
Dressbarn 0.04% 1.07x
Charlotte Russe 0.02% 1.05x
REI 0.02% 1.05x
Chicos 0.05% 1.04x
Talbots 0.06% 1.02x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Location attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hurricane Safety Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hurricane Safety Researchers audience is myfoxhurricane.com.

Website Composition Index
myfoxhurricane.com 2.48% 61.39x
popularculturetalk.com 1.07% 55.98x
counttravel.com 1.00% 54.67x
catsdogsandpets.com 1.17% 54.61x
racingmasters.net 1.15% 53.62x
sportsmarketing.tv 1.37% 53.17x
brevardtimes.com 1.55% 53.03x
mamasabe.net 1.48% 51.75x
musivisa.com 1.39% 51.63x
draftseason.com 1.25% 50.84x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Web attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hurricane Safety Researchers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.16% 14.96x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.26% 14.29x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.62% 13.71x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.33% 12.75x
Bird Watching 1.68% 12.63x
ISPs & Local Services 0.14% 12.58x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.91% 12.52x
Low Budget Shoppers 2.97% 12.43x
Celebrity Gossip 4.32% 12.37x
South Carolina Travel 0.49% 12.14x
Composition Percentage: The overlap percentage between the Hurricane Safety Researchers audience and the Content Affinity attribute.
Index: A comparison of the Hurricane Safety Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hurricane Safety Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female