Dstillery Audiences

HURRICANE TRACKERS

Audience Size: 2.4 Million Devices

Explore the Hurricane Trackers Audience

Below you'll find more information about the Hurricane Trackers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Hurricane Trackers audience.

Dstillery Crafted Audiences

INTERESTS

The Hurricane Trackers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hurricane Trackers audience is Louisiana Activities Researchers.

Interest Composition Index
Louisiana Activities Researchers 7.55% 12.71x
Texas Activity Researchers 4.54% 12.55x
Home Exterior Design Enthusiasts 6.59% 12.04x
Hurricane Safety Researchers 16.22% 11.84x
New Orleans Activities Researchers 8.47% 11.00x
Marines 8.69% 10.82x
Lawn and Home Pest Control Researchers 13.16% 10.81x
Hardware Shoppers 5.16% 10.80x
Work Hard, Play Hard Travelers 8.27% 10.71x
Flower & Gift Basket Shoppers 16.79% 10.67x
Composition Percentage: The overlap percentage between the Hurricane Trackers audience and the Interest attribute.
Index: A comparison of the Hurricane Trackers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hurricane Trackers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hurricane Trackers audience is Buckle.

Location Composition Index
Buckle 0.02% 1.38x
Aeropostale 0.02% 1.37x
Banana Republic 0.01% 1.30x
Forever 21 0.01% 1.28x
Carhartt 0.10% 1.25x
Express 0.02% 1.13x
Jos A. Bank Clothiers 0.01% 1.12x
Talbots 0.01% 1.09x
Mens Wearhouse 0.01% 1.09x
American Eagle Outfitters 0.02% 1.08x
Composition Percentage: The overlap percentage between the Hurricane Trackers audience and the Location attribute.
Index: A comparison of the Hurricane Trackers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Hurricane Trackers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Hurricane Trackers audience is wunderground.com.

Website Composition Index
wunderground.com 72.94% 31.85x
wsaz.com 5.19% 15.83x
wowktv.com 2.91% 14.64x
weatherbug.com 11.57% 14.09x
windfinder.com 1.01% 13.72x
weatherforyou.com 3.24% 13.44x
weather-us.com 4.39% 12.18x
chillicothegazette.com 1.06% 11.85x
wchstv.com 2.38% 11.21x
willyweather.com 3.07% 10.88x
Composition Percentage: The overlap percentage between the Hurricane Trackers audience and the Web attribute.
Index: A comparison of the Hurricane Trackers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hurricane Trackers audience is Sports - Golf, Hunting, Fishing.

Content Affinity Composition Index
Sports - Golf, Hunting, Fishing 0.05% 11.91x
Weather Information 0.03% 11.19x
Farming & Agriculture 0.16% 9.08x
Bird Watching 0.03% 8.39x
Telescopes 0.04% 8.10x
Ohio Universities 1.46% 7.85x
Cheerleading 0.02% 7.69x
Assorted Topics (Power Trains, Drones, Web Design) 0.07% 7.69x
Horse Racing 0.05% 7.54x
Machines & Industrial Supplies 0.04% 6.99x
Composition Percentage: The overlap percentage between the Hurricane Trackers audience and the Content Affinity attribute.
Index: A comparison of the Hurricane Trackers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hurricane Trackers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male