Dstillery Audiences

IT NEWS READERS

Audience Size: 4 Million Devices

Explore the IT News Readers Audience

Below you'll find more information about the IT News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the IT News Readers audience.

Dstillery Crafted Audiences

INTERESTS

The IT News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the IT News Readers audience is Shared Work Space Researchers.

Interest Composition Index
Shared Work Space Researchers 22.60% 9.32x
SEO Specialists 17.72% 8.92x
Enterprise Field Services Researchers 17.48% 8.57x
Business Accounting Software Researchers 17.27% 7.82x
Web Conferences and Remote Workers 13.08% 7.63x
Smart Home Product Researchers 14.14% 7.36x
Computing Networking Tutorial Watchers 19.59% 7.24x
Project Managers 16.60% 7.23x
Business Tax Filers 15.46% 7.03x
Venture Capitalists 11.36% 6.79x
Composition Percentage: The overlap percentage between the IT News Readers audience and the Interest attribute.
Index: A comparison of the IT News Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The IT News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the IT News Readers audience is Maurices.

Location Composition Index
Maurices 0.01% 1.18x
Carhartt 0.08% 0.82x
Composition Percentage: The overlap percentage between the IT News Readers audience and the Location attribute.
Index: A comparison of the IT News Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The IT News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the IT News Readers audience is techgenix.com.

Website Composition Index
techgenix.com 1.41% 16.12x
programcreek.com 1.94% 15.63x
programiz.com 3.80% 15.54x
javarevisited.blogspot.com 1.49% 15.16x
toolbox.com 2.18% 14.99x
mkyong.com 1.09% 14.77x
pythonforbeginners.com 1.04% 14.76x
javatpoint.com 2.50% 14.69x
thispointer.com 1.21% 14.45x
beginnersbook.com 1.54% 14.43x
Composition Percentage: The overlap percentage between the IT News Readers audience and the Web attribute.
Index: A comparison of the IT News Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the IT News Readers audience is Data Centers.

Content Affinity Composition Index
Data Centers 1.11% 10.99x
Assorted Topics (Business Support ToolsForm Templates) 0.12% 10.58x
Work Productivity 0.74% 9.76x
Human Resources & Employee Management 0.36% 9.00x
Learning & Development Products 1.26% 8.81x
Data, Analytics & Coding 3.21% 8.78x
Data Analysis & Scripting 6.13% 8.25x
Startup Investment 1.97% 7.79x
Computer Printers 0.06% 7.61x
Online Learning 0.03% 7.16x
Composition Percentage: The overlap percentage between the IT News Readers audience and the Content Affinity attribute.
Index: A comparison of the IT News Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The IT News Readers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male