Dstillery Audiences

ICE CREAM SHOPPERS

Audience Size: 1.8 Million Devices

Explore the Ice Cream Shoppers Audience

Below you'll find more information about the Ice Cream Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Ice Cream Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ice Cream Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ice Cream Shoppers audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 7.69% 26.04x
Bargain Shopping Researchers 12.03% 23.81x
TV Junkies 15.19% 23.60x
Home Custom Bedroom Decorators 6.81% 22.76x
Custom Home Lighting Shoppers 6.81% 22.76x
Migraine Researchers 15.63% 22.57x
Home Design and Living Publication Readers 9.68% 22.57x
Nashville Activity Researchers 9.00% 22.04x
Breast Cancer Fund Raisers 12.51% 21.57x
TV Advertising Professionals 14.15% 21.29x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Interest attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ice Cream Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ice Cream Shoppers audience is Buckle.

Location Composition Index
Buckle 0.02% 1.21x
Journeys 0.02% 1.18x
Gymboree 0.01% 1.16x
Zumiez 0.01% 1.11x
American Eagle Outfitters 0.01% 1.04x
The Childrens Place 0.02% 1.00x
Chicos 0.01% 0.96x
Old Navy 0.02% 0.93x
Gap 0.01% 0.92x
Carhartt 0.13% 0.90x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Location attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ice Cream Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ice Cream Shoppers audience is amish365.com.

Website Composition Index
amish365.com 3.33% 21.49x
pahomepage.com 5.76% 21.27x
paweatheraction.com 1.54% 20.47x
soapdirt.com 2.70% 20.40x
fox43.com 6.06% 20.16x
lancasteronline.com 9.77% 20.10x
newstrackerdaily.com 2.97% 19.59x
cumberlink.com 1.18% 19.20x
showbiz411.com 2.09% 19.15x
abc27.com 12.49% 18.43x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Web attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ice Cream Shoppers audience is Diabetes Research.

Content Affinity Composition Index
Diabetes Research 0.03% 11.35x
Nutrition & Diabetic Living 0.06% 10.45x
Northeast Pennsylvania Cluster 10.88% 10.09x
Celebrity Gossip 0.27% 9.86x
Perfume, Makeup & Cosmetics 0.16% 9.40x
Central & South American News 0.68% 9.34x
Central Pennsylvania Cluster 23.25% 8.81x
Consumer Packaged Goods 13.19% 8.70x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.92% 8.67x
Chain Restaurants 3.46% 8.46x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ice Cream Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female