Dstillery Audiences

ICE CREAM SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Ice Cream Shoppers Audience

Below you'll find more information about the Ice Cream Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Ice Cream Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ice Cream Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ice Cream Shoppers audience is Bargain Shopping Researchers.

Interest Composition Index
Bargain Shopping Researchers 40.50% 48.18x
Orlando Activities Researchers 41.71% 48.02x
Cookie Eaters 45.92% 43.73x
Nashville Activity Researchers 37.51% 43.14x
Heart Surgery Researchers 37.85% 43.04x
Budget Grocery Shoppers 35.24% 42.51x
Louisiana Activities Researchers 34.73% 42.46x
Supermarket Shoppers 47.94% 41.83x
Coffee Lovers 43.47% 41.61x
Home Coffee Makers 39.15% 41.39x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Interest attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ice Cream Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ice Cream Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.35% 1.45x
Mens Wearhouse 0.49% 1.23x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Location attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ice Cream Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ice Cream Shoppers audience is turkeyhillexperience.com.

Website Composition Index
turkeyhillexperience.com 1.17% 82.37x
breyers.com 3.18% 67.11x
thenourishedcaveman.com 1.04% 64.62x
turkeyhill.com 2.24% 63.60x
lozo.com 2.54% 56.03x
elfcosmetics.com 1.51% 55.49x
wickedstuffed.com 1.08% 54.93x
coffee-mate.com 1.21% 53.95x
drjockers.com 1.18% 53.56x
secretmenus.com 1.80% 53.36x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Web attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ice Cream Shoppers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 9.22% 32.84x
Nutrition & Diabetic Living 1.86% 24.38x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 1.57% 23.18x
Consumer Packaged Goods 27.13% 20.62x
Dermatology 8.89% 20.57x
Reproductive Health 6.55% 20.21x
Celebrity Gossip 4.39% 20.16x
Custom Gifts 5.49% 19.44x
Healthy Eating Researchers 5.67% 19.42x
Toys Shopping 6.87% 19.15x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ice Cream Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female