Dstillery Audiences

ICE CREAM SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Ice Cream Shoppers Audience

Below you'll find more information about the Ice Cream Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Ice Cream Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ice Cream Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ice Cream Shoppers audience is New Year Resolution Intender.

Interest Composition Index
New Year Resolution Intender 2.95% 15.70x
eBook Readers 6.41% 15.38x
Legal Help Seekers 9.62% 13.39x
Tea Drinkers 7.78% 13.16x
Online Education Resource Researchers 7.10% 13.07x
Medical Advice Researchers 3.89% 13.04x
Legal Advice Researchers 8.95% 12.87x
Job Seekers 11.81% 12.85x
Online Content Creators 14.42% 12.70x
Harvard University Fans 3.37% 12.70x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Interest attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ice Cream Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ice Cream Shoppers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.30x
Maurices 0.02% 1.16x
Urban Outfitters 0.01% 1.16x
Old Navy 0.01% 1.14x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Location attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ice Cream Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ice Cream Shoppers audience is becomeawritertoday.com.

Website Composition Index
becomeawritertoday.com 1.26% 16.96x
tckpublishing.com 1.29% 13.35x
xboxachievements.com 1.37% 12.58x
thesixthaxis.com 1.40% 12.07x
flexjobs.com 2.34% 11.56x
gamespew.com 1.09% 11.32x
giantbomb.com 1.73% 11.08x
guidefall.com 1.62% 10.87x
playstationtrophies.org 1.85% 10.85x
usgamer.net 1.86% 10.62x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Web attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ice Cream Shoppers audience is Writing & Publishing.

Content Affinity Composition Index
Writing & Publishing 0.13% 10.79x
Studio & Franchise Video Game Players 1.44% 7.12x
Historical Information - Museums & Libraries 0.21% 6.70x
Youth Educational Resources 0.01% 6.54x
Book Publishers 0.18% 6.50x
Writing Resources 0.02% 6.40x
Spam Call Number Searchers 0.04% 6.36x
Canada Travel & Tourism 0.03% 6.13x
Job Interview Process 0.02% 5.92x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.54% 5.87x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ice Cream Shoppers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female