Dstillery Audiences

ICE CREAM SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Ice Cream Shoppers Audience

Below you'll find more information about the Ice Cream Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Ice Cream Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ice Cream Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ice Cream Shoppers audience is Bargain Shopping Researchers.

Interest Composition Index
Bargain Shopping Researchers 43.11% 41.89x
Orlando Activities Researchers 42.77% 40.69x
Nashville Activity Researchers 39.91% 36.51x
Budget Grocery Shoppers 38.21% 36.47x
Heart Surgery Researchers 40.02% 36.10x
Cookie Eaters 44.54% 35.91x
Louisiana Activities Researchers 37.31% 35.46x
Weight Loss Researchers 42.98% 34.87x
Home Coffee Makers 38.92% 34.61x
Trendy Shoe Shoppers 39.12% 34.43x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Interest attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ice Cream Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ice Cream Shoppers audience is Supreme.

Location Composition Index
Supreme 0.02% 1.74x
Jos A. Bank Clothiers 0.44% 1.45x
Mens Wearhouse 0.68% 1.35x
White House Black Market 0.39% 1.29x
Bonobos 0.10% 1.27x
Dressbarn 0.08% 1.23x
Talbots 0.06% 1.15x
LL Bean 0.01% 1.14x
Johnston and Murphy 0.40% 1.12x
Club Monaco 0.02% 1.11x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Location attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ice Cream Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ice Cream Shoppers audience is turkeyhillexperience.com.

Website Composition Index
turkeyhillexperience.com 1.33% 70.28x
lozo.com 2.12% 57.30x
breyers.com 3.07% 57.07x
elfcosmetics.com 1.22% 56.76x
discoverlancaster.com 2.41% 53.60x
secretmenus.com 1.50% 52.88x
barenecessities.com 1.49% 52.45x
turkeyhill.com 2.63% 51.97x
asseenontvandbeyond.com 1.22% 51.92x
mommypoppins.com 1.37% 51.83x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Web attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ice Cream Shoppers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 7.89% 27.62x
As Seen On TV Products 0.18% 25.69x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.58% 23.24x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 1.48% 20.71x
Nutrition & Diabetic Living 1.82% 19.67x
Consumer Packaged Goods 23.85% 18.53x
Healthy Eating Researchers 4.56% 17.98x
Celebrity Gossip 3.58% 17.79x
Dermatology 6.87% 17.77x
Reproductive Health 5.18% 17.60x
Composition Percentage: The overlap percentage between the Ice Cream Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ice Cream Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ice Cream Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female