Dstillery Audiences

IKEA ENTHUSIASTS

Audience Size: 3.1 Million Devices

Explore the Ikea Enthusiasts Audience

Below you'll find more information about the Ikea Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Ikea Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Ikea Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ikea Enthusiasts audience is Travel Insurance and Safety Researchers.

Interest Composition Index
Travel Insurance and Safety Researchers 66.32% 36.88x
Pantry Recipes Researchers 8.71% 16.20x
Animated GIF Searchers 25.72% 15.22x
Architecture Enthusiasts 12.95% 14.96x
Tiny Home Researchers 18.08% 14.73x
Home DIY Enthusiasts 11.63% 13.77x
Home Design Enthusiasts 10.41% 13.20x
Shelf-Stable Food Content Readers 7.32% 12.92x
Kitchen & Bathroom Remodelers 11.92% 12.70x
Home-Made Face Mask Researchers 7.29% 12.67x
Composition Percentage: The overlap percentage between the Ikea Enthusiasts audience and the Interest attribute.
Index: A comparison of the Ikea Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ikea Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ikea Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.93x
Composition Percentage: The overlap percentage between the Ikea Enthusiasts audience and the Location attribute.
Index: A comparison of the Ikea Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ikea Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ikea Enthusiasts audience is theappear.com.

Website Composition Index
theappear.com 2.72% 39.14x
thisiswhyimsingle.com 15.51% 37.72x
awkwardmom.com 5.44% 37.64x
uber-facts.com 5.82% 36.72x
defused.com 7.26% 34.58x
iqreaders.com 19.21% 34.53x
humansoftumblr.com 9.48% 34.04x
mindfulgazette.com 41.56% 33.63x
dykn.com 2.91% 33.36x
awkward.com 10.40% 33.35x
Composition Percentage: The overlap percentage between the Ikea Enthusiasts audience and the Web attribute.
Index: A comparison of the Ikea Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ikea Enthusiasts audience is Comedy Content.

Content Affinity Composition Index
Comedy Content 0.75% 19.98x
Parenting Blogs 0.86% 15.27x
DIY Decoration & Furniture 2.52% 14.88x
Natural & Healthy Living Researchers 0.14% 13.97x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.06% 13.06x
Mysticism 0.13% 12.90x
Assorted Topics (Car News, Animals, Viral Media) 0.59% 11.61x
Conscious Living 3.67% 11.44x
Assorted Topics (Pets, Surveys, Social Networking, Travel, Soap Operas, Motivation) 30.07% 10.89x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 3.10% 10.29x
Composition Percentage: The overlap percentage between the Ikea Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Ikea Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ikea Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female