Dstillery Audiences

IN-MARKET CAR SHOPPERS

Audience Size: 2.8 Million Devices

Explore the In-Market Car Shoppers Audience

Below you'll find more information about the In-Market Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the In-Market Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The In-Market Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the In-Market Car Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 63.56% 34.40x
Car Buyers 51.96% 31.58x
Online Auto Shoppers 65.18% 29.51x
Used Car Shoppers 56.34% 27.89x
Nissan Vehicle Shoppers 48.08% 27.40x
Classic Car Shoppers 50.19% 25.72x
GMC Vehicle Shopper 49.93% 25.66x
Ford Vehicle Shoppers 42.14% 24.94x
Truck Shoppers 45.69% 23.68x
Cadillac Vehicle Shoppers 48.29% 23.08x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Interest attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The In-Market Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the In-Market Car Shoppers audience is Aeropostale.

Location Composition Index
Aeropostale 0.01% 1.67x
Mens Wearhouse 0.02% 1.46x
LOFT 0.01% 1.41x
Express 0.01% 1.34x
Journeys 0.02% 1.33x
Maurices 0.02% 1.26x
Victoria's Secret 0.02% 1.21x
Chicos 0.01% 1.15x
Old Navy 0.02% 1.14x
Carhartt 0.17% 1.13x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Location attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The In-Market Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the In-Market Car Shoppers audience is erepairables.com.

Website Composition Index
erepairables.com 1.19% 36.49x
lowmileageparts.com 1.10% 35.81x
thoroughbreddiesel.com 1.11% 34.63x
auction123.com 1.11% 33.91x
classicindustries.com 1.47% 33.43x
autohausaz.com 1.23% 33.08x
dragtimes.com 1.09% 31.07x
drivingline.com 2.50% 30.79x
dieselpowerproducts.com 1.09% 30.28x
chevrolet.com 1.53% 29.75x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Web attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the In-Market Car Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.07% 29.37x
Car Keys, Locks & Remotes 3.78% 20.53x
Auto Body Upkeep & Repair Researchers 2.40% 18.92x
Trucking 7.87% 18.51x
Motorsport Equipment 6.01% 17.84x
Car Shopping 39.51% 17.58x
Auto Tires & Parts Repair Researchers 1.32% 16.40x
Auctions & Repossessions 0.51% 15.92x
General Interest 0.08% 15.72x
Auto Enthusiast Information Researchers 8.68% 15.41x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The In-Market Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male