Dstillery Audiences

IN-MARKET CAR SHOPPERS

Audience Size: 4 Million Devices

Explore the In-Market Car Shoppers Audience

Below you'll find more information about the In-Market Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the In-Market Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The In-Market Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the In-Market Car Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 62.43% 41.36x
Online Auto Shoppers 65.52% 40.19x
Car Buyers 57.39% 40.15x
Used Car Shoppers 54.63% 36.13x
Nissan Vehicle Shoppers 48.29% 33.53x
Classic Car Shoppers 48.70% 32.24x
GMC Vehicle Shopper 44.96% 29.43x
Ford Vehicle Shoppers 41.80% 28.46x
Car Collector Enthusiasts 42.47% 28.35x
Car Enthusiasts 38.43% 28.35x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Interest attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The In-Market Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the In-Market Car Shoppers audience is Buckle.

Location Composition Index
Buckle 0.29% 1.36x
Jos A. Bank Clothiers 0.30% 1.34x
Express Outlets 0.01% 1.33x
Mens Wearhouse 0.49% 1.28x
White House Black Market 0.34% 1.27x
Johnston and Murphy 0.40% 1.09x
Tommy Bahama 0.03% 1.08x
Chicos 0.05% 1.07x
Topshop 0.02% 1.06x
Talbots 0.04% 1.04x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Location attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The In-Market Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the In-Market Car Shoppers audience is gatewayclassiccars.com.

Website Composition Index
gatewayclassiccars.com 1.39% 49.57x
oldcaronline.com 1.66% 42.83x
chevyhardcore.com 1.07% 40.93x
allcollectorcars.com 1.82% 40.70x
myclassicgarage.com 1.35% 39.75x
stage3motorsports.com 1.80% 39.72x
carmonkeys.com 1.21% 39.41x
dragtimes.com 1.07% 39.31x
tascaparts.com 1.28% 38.34x
dormanproducts.com 1.99% 35.26x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Web attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the In-Market Car Shoppers audience is Car Shopping.

Content Affinity Composition Index
Car Shopping 29.26% 20.33x
Auto Tires & Parts Repair Researchers 3.57% 17.99x
Auto Body Upkeep & Repair Researchers 5.12% 17.60x
Car Keys, Locks & Remotes 9.50% 17.15x
Texas Off-Roading 0.17% 16.88x
Classic Car Purchase Researchers 29.54% 16.85x
Motorcycles & Snowmobiles 9.26% 16.84x
Motorsport Equipment 7.88% 16.54x
Rural Living 0.14% 16.53x
Trucking 10.80% 15.39x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The In-Market Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male