Dstillery Audiences

IN-MARKET CAR SHOPPERS

Audience Size: 3.3 Million Devices

Explore the In-Market Car Shoppers Audience

Below you'll find more information about the In-Market Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the In-Market Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The In-Market Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the In-Market Car Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 65.88% 44.79x
Car Buyers 51.96% 40.09x
Online Auto Shoppers 66.11% 35.54x
Used Car Shoppers 60.62% 33.83x
Classic Car Shoppers 50.21% 32.20x
Nissan Vehicle Shoppers 49.58% 31.95x
GMC Vehicle Shopper 52.18% 31.54x
Ford Vehicle Shoppers 43.81% 29.39x
Automotive Safety Researchers 42.91% 29.35x
Cadillac Vehicle Shoppers 48.07% 28.87x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Interest attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The In-Market Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the In-Market Car Shoppers audience is Maurices.

Location Composition Index
Maurices 0.04% 1.28x
Jos A. Bank Clothiers 0.02% 1.24x
Carhartt 0.24% 1.16x
Journeys 0.03% 1.13x
American Eagle Outfitters 0.02% 1.12x
Hollister 0.01% 1.08x
Chicos 0.02% 1.07x
Aeropostale 0.02% 1.07x
Talbots 0.01% 1.07x
Gymboree 0.02% 1.06x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Location attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The In-Market Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the In-Market Car Shoppers audience is texas-speed.com.

Website Composition Index
texas-speed.com 1.38% 41.43x
oldcaronline.com 1.36% 37.37x
autabuy.com 2.50% 36.21x
classiccarsarena.com 1.23% 35.45x
allcollectorcars.com 3.71% 34.39x
bbwheelsonline.com 2.18% 33.86x
superchevy.com 3.84% 33.71x
tractorhouse.com 1.15% 33.49x
mustangandfords.com 2.15% 33.36x
gmauthority.com 2.10% 33.11x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Web attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the In-Market Car Shoppers audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.57% 27.76x
Auctions & Repossessions 0.11% 24.14x
Auto Body Upkeep & Repair Researchers 0.59% 23.85x
Car Shopping 37.97% 22.16x
Yard Structures 0.15% 20.28x
Trucking 5.41% 20.24x
Auto Tires & Parts Repair Researchers 0.39% 18.96x
Motorsport Equipment 4.24% 18.95x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.93% 18.51x
Classic Car Purchase Researchers 34.17% 18.37x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The In-Market Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male