Dstillery Audiences

IN-MARKET CAR SHOPPERS

Audience Size: 2.5 Million Devices

Explore the In-Market Car Shoppers Audience

Below you'll find more information about the In-Market Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the In-Market Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The In-Market Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the In-Market Car Shoppers audience is Online Auto Shoppers.

Interest Composition Index
Online Auto Shoppers 94.98% 60.93x
Volkswagen Vehicle Shopper 23.99% 41.77x
Mercedes-Benz Vehicle Shoppers 33.99% 41.27x
Aftermarket Accessories Shoppers 39.02% 39.83x
Auto Show Enthusiasts 29.39% 39.06x
Kia Vehicle Shoppers 24.49% 36.73x
Classic Car Shoppers 51.70% 35.47x
Automotive Safety Researchers 38.19% 35.33x
Audi Vehicle Shoppers 38.68% 34.09x
Dodge Vehicle Shoppers 36.75% 33.80x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Interest attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The In-Market Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the In-Market Car Shoppers audience is Maurices.

Location Composition Index
Maurices 0.02% 0.93x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Location attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The In-Market Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the In-Market Car Shoppers audience is iseecars.com.

Website Composition Index
iseecars.com 3.59% 54.87x
auto.com 1.29% 54.04x
autolist.com 12.80% 41.82x
allcollectorcars.com 1.38% 39.60x
autabuy.com 1.60% 36.21x
treperformance.com 1.34% 35.85x
gmfullsize.com 2.16% 35.38x
gmtruckclub.com 2.76% 34.12x
autoanything.com 1.26% 33.38x
gmt400.com 1.46% 33.28x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Web attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the In-Market Car Shoppers audience is Car Shopping.

Content Affinity Composition Index
Car Shopping 9.03% 27.88x
Car Keys, Locks & Remotes 0.07% 24.04x
Trucking 1.26% 23.74x
Auto Body Upkeep & Repair Researchers 0.11% 21.11x
Auto Enthusiast Information Researchers 5.57% 20.18x
Classic Car Purchase Researchers 22.15% 20.09x
Motorsport Equipment 1.89% 19.21x
Classic Car Enthusiasts 13.86% 15.92x
Garden Power Equipment 2.11% 15.90x
Car Enthusiasts 7.76% 15.49x
Composition Percentage: The overlap percentage between the In-Market Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the In-Market Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The In-Market Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male