Explore the Indian Food Enthusiasts Audience
Below you'll find more information about the Indian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Indian Food Enthusiasts audience.
INTERESTS
The Indian Food Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Indian Food Enthusiasts audience is Cooking Show Fans.
| Interest | Composition | Index |
| Cooking Show Fans | 43.66% | 36.26x |
| Korean Food Enthusiasts | 47.01% | 36.03x |
| Malaysian Food Enthusiasts | 46.63% | 35.81x |
| Gourmet Food & Wine Researchers | 43.97% | 35.69x |
| Home Kitchen Chefs | 43.04% | 35.17x |
| Healthy Eaters | 42.05% | 35.12x |
| Thai Food Enthusiasts | 46.20% | 34.70x |
| Luxury Fitness Shoppers | 40.61% | 33.72x |
| Luxury Athletic Footwear Shoppers | 40.61% | 33.72x |
| Nutrition Conscious Eaters | 40.69% | 33.71x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Indian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Indian Food Enthusiasts audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.01% | 1.74x |
| REI | 0.02% | 1.70x |
| Bonobos | 0.03% | 1.70x |
| Madewell | 0.02% | 1.66x |
| American Apparel | 0.03% | 1.49x |
| Club Monaco | 0.01% | 1.47x |
| Lululemon | 0.04% | 1.44x |
| Urban Outfitters | 0.05% | 1.43x |
| Tommy Bahama | 0.03% | 1.42x |
| Ann Taylor | 0.02% | 1.39x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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WEBSITES
The Indian Food Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Indian Food Enthusiasts audience is tarladalal.com.
| Website | Composition | Index |
| tarladalal.com | 1.54% | 55.88x |
| cookwithmanali.com | 4.92% | 53.20x |
| ruchiskitchen.com | 1.14% | 51.78x |
| einthusan.tv | 2.11% | 51.54x |
| indianhealthyrecipes.com | 6.58% | 47.10x |
| carveyourcraving.com | 1.04% | 46.42x |
| sanjeevkapoor.com | 1.04% | 44.03x |
| spiceupthecurry.com | 1.50% | 42.78x |
| movies.ndtv.com | 1.11% | 40.80x |
| honestcooking.com | 2.83% | 39.81x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Indian Food Enthusiasts audience is India Cluster.
| Content Affinity | Composition | Index |
| India Cluster | 5.06% | 29.26x |
| India Bollywood, Weddings & Gossip | 10.27% | 20.64x |
| Visa & Immigration | 1.87% | 19.87x |
| Malaya | 0.35% | 17.86x |
| Vegetarian Diet | 17.12% | 17.13x |
| Vegans & Animal Welfare | 2.89% | 17.11x |
| Cooking Recipe & Ingredient Researchers | 36.33% | 15.44x |
| Paleo & Keto Diet Enthusiasts | 7.03% | 14.28x |
| Low Carb Diets | 6.22% | 14.25x |
| Food Cluster | 2.24% | 13.60x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Indian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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