Explore the Indian Food Enthusiasts Audience
Below you'll find more information about the Indian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Indian Food Enthusiasts audience.
INTERESTS
The Indian Food Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Indian Food Enthusiasts audience is Korean Food Enthusiasts.
| Interest | Composition | Index |
| Korean Food Enthusiasts | 45.55% | 42.29x |
| Thai Food Enthusiasts | 43.19% | 41.34x |
| Cooking Show Fans | 40.53% | 40.19x |
| Healthy Eaters | 38.52% | 39.92x |
| Malaysian Food Enthusiasts | 41.74% | 39.40x |
| Home Kitchen Chefs | 38.90% | 38.25x |
| Vegetarians | 39.49% | 37.67x |
| Luxury Fitness Shoppers | 34.53% | 37.07x |
| Gourmet Food & Wine Researchers | 41.28% | 37.05x |
| Nutrition Conscious Eaters | 35.18% | 36.99x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Indian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Indian Food Enthusiasts audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.01% | 1.82x |
| Levi Strauss | 0.02% | 1.75x |
| REI | 0.03% | 1.64x |
| Bonobos | 0.04% | 1.54x |
| Patagonia | 0.03% | 1.53x |
| Madewell | 0.03% | 1.50x |
| Uniqlo | 0.02% | 1.49x |
| Urban Outfitters | 0.06% | 1.48x |
| Gap | 0.07% | 1.46x |
| Intermix | 0.01% | 1.41x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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WEBSITES
The Indian Food Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Indian Food Enthusiasts audience is tarladalal.com.
| Website | Composition | Index |
| tarladalal.com | 3.05% | 97.17x |
| ruchiskitchen.com | 2.05% | 94.21x |
| cookwithmanali.com | 7.40% | 89.90x |
| manjulaskitchen.com | 1.33% | 89.08x |
| indianhealthyrecipes.com | 7.14% | 87.51x |
| spiceupthecurry.com | 1.67% | 80.97x |
| movies.ndtv.com | 1.63% | 76.54x |
| sanjeevkapoor.com | 2.00% | 75.62x |
| carveyourcraving.com | 1.69% | 73.04x |
| utsavfashion.com | 1.09% | 71.60x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Indian Food Enthusiasts audience is India Cluster.
| Content Affinity | Composition | Index |
| India Cluster | 5.99% | 42.11x |
| India Bollywood, Weddings & Gossip | 9.54% | 35.80x |
| Visa & Immigration | 2.68% | 23.93x |
| Malaya | 0.43% | 21.08x |
| Vegetarian Diet | 23.31% | 18.93x |
| Assorted Topics (Family, Household Wellness, The Beach) | 6.55% | 18.19x |
| Vegans & Animal Welfare | 5.71% | 17.88x |
| India News | 27.15% | 16.92x |
| Cooking Recipe & Ingredient Researchers | 44.56% | 15.96x |
| Pakistan Cluster | 3.37% | 15.53x |
Composition Percentage:
The overlap percentage between the Indian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Indian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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