Dstillery Audiences

INDIAN FOOD ENTHUSIASTS

Audience Size: 3.5 Million Devices

Explore the Indian Food Enthusiasts Audience

Below you'll find more information about the Indian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Indian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indian Food Enthusiasts audience is Korean Food Enthusiasts.

Interest Composition Index
Korean Food Enthusiasts 47.26% 33.61x
Cooking Show Fans 44.05% 33.18x
Malaysian Food Enthusiasts 46.07% 32.90x
Thai Food Enthusiasts 46.06% 32.38x
Gourmet Food & Wine Researchers 44.23% 32.16x
Home Kitchen Chefs 43.14% 31.99x
Healthy Eaters 42.29% 31.81x
Luxury Fitness Shoppers 40.85% 30.39x
Luxury Athletic Footwear Shoppers 40.84% 30.39x
Nutrition Conscious Eaters 41.06% 30.26x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indian Food Enthusiasts audience is Bonobos.

Location Composition Index
Bonobos 0.14% 1.83x
Supreme 0.01% 1.78x
REI 0.03% 1.55x
Zara 0.03% 1.51x
Uniqlo 0.02% 1.46x
Jos A. Bank Clothiers 0.38% 1.45x
Club Monaco 0.02% 1.43x
Columbia 0.02% 1.38x
American Apparel 0.04% 1.34x
Mens Wearhouse 0.57% 1.29x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indian Food Enthusiasts audience is tarladalal.com.

Website Composition Index
tarladalal.com 2.06% 60.14x
ruchiskitchen.com 1.59% 58.07x
cookwithmanali.com 6.49% 56.57x
indianhealthyrecipes.com 7.50% 50.52x
carveyourcraving.com 1.39% 47.65x
movies.ndtv.com 1.34% 47.51x
spiceupthecurry.com 1.72% 46.94x
sanjeevkapoor.com 1.52% 46.91x
bollywoodhungama.com 1.08% 44.09x
bollywoodshaadis.com 1.12% 42.17x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indian Food Enthusiasts audience is India Cluster.

Content Affinity Composition Index
India Cluster 4.40% 26.06x
India Bollywood, Weddings & Gossip 9.17% 19.97x
Visa & Immigration 1.98% 17.38x
Malaya 0.34% 16.19x
Vegetarian Diet 18.83% 15.41x
Vegans & Animal Welfare 3.66% 15.08x
Cooking Recipe & Ingredient Researchers 38.81% 13.83x
Organic Beauty & Skincare Products 2.13% 12.42x
Pakistan Cluster 2.56% 12.41x
Assorted Topics (Family, Household Wellness, The Beach) 5.85% 12.33x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female