Dstillery Audiences

INDIAN FOOD ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Indian Food Enthusiasts Audience

Below you'll find more information about the Indian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Indian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indian Food Enthusiasts audience is Korean Food Enthusiasts.

Interest Composition Index
Korean Food Enthusiasts 45.41% 25.33x
Healthy Eaters 36.04% 25.11x
Thai Food Enthusiasts 43.78% 24.53x
Home Kitchen Chefs 37.51% 23.93x
Gourmet Food & Wine Researchers 38.07% 23.78x
Cooking Show Fans 40.66% 23.59x
Malaysian Food Enthusiasts 42.06% 23.34x
Nutrition Conscious Eaters 33.58% 23.06x
Luxury Fitness Shoppers 34.47% 22.38x
Vegetarians 39.85% 22.26x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indian Food Enthusiasts audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 2.22x
REI 0.04% 1.86x
American Apparel 0.07% 1.79x
Express Outlets 0.01% 1.67x
Saint Laurent Paris 0.02% 1.63x
Uniqlo 0.02% 1.58x
Supreme 0.01% 1.58x
Zara 0.05% 1.55x
Patagonia 0.03% 1.52x
Calvin Klein 0.01% 1.48x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indian Food Enthusiasts audience is tarladalal.com.

Website Composition Index
tarladalal.com 3.33% 98.90x
ruchiskitchen.com 1.90% 98.41x
cookwithmanali.com 6.07% 93.25x
indianhealthyrecipes.com 5.91% 92.37x
manjulaskitchen.com 1.38% 91.52x
spiceupthecurry.com 1.30% 83.43x
carveyourcraving.com 1.44% 77.77x
sanjeevkapoor.com 1.94% 76.66x
movies.ndtv.com 1.40% 75.54x
utsavfashion.com 1.22% 71.19x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indian Food Enthusiasts audience is India Cluster.

Content Affinity Composition Index
India Cluster 5.50% 33.43x
India Bollywood, Weddings & Gossip 7.79% 29.19x
Visa & Immigration 2.54% 19.47x
Malaya 0.41% 16.77x
Assorted Topics (Family, Household Wellness, The Beach) 5.69% 15.77x
Vegetarian Diet 21.85% 15.54x
India News 24.51% 14.63x
Vegans & Animal Welfare 5.92% 14.18x
Pakistan Cluster 3.16% 13.84x
Cooking Recipe & Ingredient Researchers 43.07% 13.30x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female