Dstillery Audiences

INDIAN FOOD ENTHUSIASTS

Audience Size: 3.6 Million Devices

Explore the Indian Food Enthusiasts Audience

Below you'll find more information about the Indian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Indian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indian Food Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 43.66% 36.26x
Korean Food Enthusiasts 47.01% 36.03x
Malaysian Food Enthusiasts 46.63% 35.81x
Gourmet Food & Wine Researchers 43.97% 35.69x
Home Kitchen Chefs 43.04% 35.17x
Healthy Eaters 42.05% 35.12x
Thai Food Enthusiasts 46.20% 34.70x
Luxury Fitness Shoppers 40.61% 33.72x
Luxury Athletic Footwear Shoppers 40.61% 33.72x
Nutrition Conscious Eaters 40.69% 33.71x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indian Food Enthusiasts audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.74x
REI 0.02% 1.70x
Bonobos 0.03% 1.70x
Madewell 0.02% 1.66x
American Apparel 0.03% 1.49x
Club Monaco 0.01% 1.47x
Lululemon 0.04% 1.44x
Urban Outfitters 0.05% 1.43x
Tommy Bahama 0.03% 1.42x
Ann Taylor 0.02% 1.39x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indian Food Enthusiasts audience is tarladalal.com.

Website Composition Index
tarladalal.com 1.54% 55.88x
cookwithmanali.com 4.92% 53.20x
ruchiskitchen.com 1.14% 51.78x
einthusan.tv 2.11% 51.54x
indianhealthyrecipes.com 6.58% 47.10x
carveyourcraving.com 1.04% 46.42x
sanjeevkapoor.com 1.04% 44.03x
spiceupthecurry.com 1.50% 42.78x
movies.ndtv.com 1.11% 40.80x
honestcooking.com 2.83% 39.81x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indian Food Enthusiasts audience is India Cluster.

Content Affinity Composition Index
India Cluster 5.06% 29.26x
India Bollywood, Weddings & Gossip 10.27% 20.64x
Visa & Immigration 1.87% 19.87x
Malaya 0.35% 17.86x
Vegetarian Diet 17.12% 17.13x
Vegans & Animal Welfare 2.89% 17.11x
Cooking Recipe & Ingredient Researchers 36.33% 15.44x
Paleo & Keto Diet Enthusiasts 7.03% 14.28x
Low Carb Diets 6.22% 14.25x
Food Cluster 2.24% 13.60x
Composition Percentage: The overlap percentage between the Indian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female