Dstillery Audiences

INDIE COFFEE SHOPPERS

Audience Size: 2.9 Million Devices

Explore the Indie Coffee Shoppers Audience

Below you'll find more information about the Indie Coffee Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Indie Coffee Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Indie Coffee Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indie Coffee Shoppers audience is Coffee Bean Shoppers.

Interest Composition Index
Coffee Bean Shoppers 32.48% 23.89x
Hard Seltzer Aficionados 6.32% 14.07x
Tequila Enthusiasts 11.10% 13.32x
iPhone Users 14.95% 13.20x
Wireless Headphone Researchers 0.38% 12.84x
eSports Enthusiasts 18.32% 12.71x
Korean Food Enthusiasts 12.34% 12.57x
Sushi Lovers 15.94% 12.55x
Home Brewing Enthusiasts 13.20% 12.54x
Video Gamers 14.55% 12.48x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Interest attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indie Coffee Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indie Coffee Shoppers audience is LOFT.

Location Composition Index
LOFT 0.02% 1.35x
Chicos 0.02% 1.35x
American Eagle Outfitters 0.02% 1.23x
Banana Republic 0.01% 1.21x
Jos A. Bank Clothiers 0.01% 1.20x
Lane Bryant 0.02% 1.16x
Zumiez 0.01% 1.15x
Express 0.02% 1.09x
Carhartt 0.17% 1.05x
Mens Wearhouse 0.02% 1.04x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Location attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indie Coffee Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indie Coffee Shoppers audience is caffeineinformer.com.

Website Composition Index
caffeineinformer.com 2.57% 16.67x
mynintendonews.com 1.14% 14.60x
gematsu.com 2.12% 14.37x
ketoconnect.net 2.52% 14.14x
forum.bodybuilding.com 1.06% 13.52x
d20pfsrd.com 1.23% 13.38x
co-optimus.com 1.20% 13.38x
rankedboost.com 7.02% 13.30x
rpgsite.net 4.27% 13.23x
platingsandpairings.com 2.44% 13.21x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Web attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indie Coffee Shoppers audience is Vaping.

Content Affinity Composition Index
Vaping 0.04% 11.68x
Canada Job Seekers Cluster 0.02% 9.88x
Phone & Computer Game Downloaders 0.02% 9.68x
Beer, Wine & Alcohol 0.50% 8.04x
Winter Sports & Gear 0.14% 7.88x
Studio & Franchise Video Game Players 1.43% 7.66x
Motorsport Equipment 1.39% 7.58x
Crossfit & Obstacle Race Enthusiasts 0.07% 7.32x
Anime 1.53% 7.13x
Illinois 0.01% 6.93x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indie Coffee Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male