Dstillery Audiences

INDIE COFFEE SHOPPERS

Audience Size: 2.9 Million Devices

Explore the Indie Coffee Shoppers Audience

Below you'll find more information about the Indie Coffee Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Indie Coffee Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Indie Coffee Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indie Coffee Shoppers audience is Coffee Bean Shoppers.

Interest Composition Index
Coffee Bean Shoppers 35.21% 25.93x
Hard Seltzer Aficionados 10.49% 15.65x
Sushi Lovers 19.94% 14.66x
Beer Aficionados 14.54% 14.63x
Home Brewing Enthusiasts 16.67% 14.62x
iPhone Users 16.51% 14.43x
Paleo Eaters 17.34% 14.40x
High End TV Shoppers 16.60% 14.05x
Mazda Vehicle Shoppers 16.51% 13.95x
Craft Spirits Enthusiasts 14.43% 13.66x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Interest attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indie Coffee Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indie Coffee Shoppers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.03x
Carhartt 0.09% 0.94x
Old Navy 0.01% 0.86x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Location attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indie Coffee Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indie Coffee Shoppers audience is powerpyx.com.

Website Composition Index
powerpyx.com 1.12% 20.72x
lcbo.com 1.04% 20.42x
dndbeyond.com 1.13% 19.94x
gamecrate.com 1.00% 19.30x
ricardocuisine.com 1.03% 16.80x
caffeineinformer.com 3.27% 16.75x
forum.bodybuilding.com 2.06% 16.74x
dell.com 1.01% 15.82x
gematsu.com 1.79% 14.07x
metabomb.net 1.98% 13.58x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Web attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indie Coffee Shoppers audience is Crossfit & Obstacle Race Enthusiasts.

Content Affinity Composition Index
Crossfit & Obstacle Race Enthusiasts 0.64% 12.97x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.10% 11.33x
Canada Job Seekers Cluster 0.16% 11.07x
Chef & Restaurant Resources 0.19% 10.97x
Beer, Wine & Alcohol 1.18% 10.84x
Electronic Cabling 0.08% 10.71x
Vaping 0.17% 10.70x
Electronic Document Assembly 0.02% 10.57x
Canadian Construction & Renovation Research Cluster 0.05% 10.07x
Winter Sports & Gear 0.47% 10.02x
Composition Percentage: The overlap percentage between the Indie Coffee Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Indie Coffee Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indie Coffee Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male