Dstillery Audiences

INDOOR CYCLING & SPINNING ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Indoor Cycling & Spinning Enthusiasts Audience

Below you'll find more information about the Indoor Cycling & Spinning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Indoor Cycling & Spinning Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indoor Cycling & Spinning Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indoor Cycling & Spinning Enthusiasts audience is Competitive Sports Participants.

Interest Composition Index
Competitive Sports Participants 60.72% 47.26x
Running Enthusiasts 60.49% 46.90x
Mens Fitness Publication Readers 59.33% 44.26x
Cholesterol Researchers 52.97% 43.42x
Men's Health Researchers 57.16% 41.64x
Women's Fitness Enthusiasts 57.55% 41.56x
Women's Health Researchers 54.44% 40.01x
Eco-Conscious Consumers 50.14% 39.62x
Home Custom Bedroom Decorators 46.99% 38.91x
Custom Home Lighting Shoppers 46.99% 38.91x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indoor Cycling & Spinning Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indoor Cycling & Spinning Enthusiasts audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 1.47x
Old Navy 0.01% 1.26x
Maurices 0.01% 1.14x
Carhartt 0.15% 1.12x
Mens Wearhouse 0.01% 1.03x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Location attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indoor Cycling & Spinning Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indoor Cycling & Spinning Enthusiasts audience is bikepacking.com.

Website Composition Index
bikepacking.com 1.23% 52.83x
parktool.com 1.43% 48.21x
bikereg.com 1.29% 44.44x
cxmagazine.com 1.71% 43.03x
eriksbikeshop.com 1.20% 41.47x
bicyclebluebook.com 1.74% 41.19x
slowtwitch.com 1.82% 40.04x
bikesdirect.com 2.57% 38.96x
trifind.com 1.02% 36.42x
elitefts.com 1.10% 36.24x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Web attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indoor Cycling & Spinning Enthusiasts audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.08% 26.49x
Assorted Topics (Television, Origami, Men's Health) 2.15% 21.19x
Weight Lifting Enthusiasts 5.66% 20.13x
US Cycling 18.25% 20.08x
Crossfit & Obstacle Race Enthusiasts 2.71% 19.98x
Bags & Luggage 2.16% 19.72x
Winter Sports & Gear 1.91% 19.65x
Men's Dress Shirt Shopping 0.59% 19.31x
Australia & New Zealand Media 5.01% 18.36x
Assorted Topics (Power Trains, Drones, Web Design) 1.98% 18.34x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indoor Cycling & Spinning Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male