Dstillery Audiences

INDOOR CYCLING & SPINNING ENTHUSIASTS

Audience Size: 3.5 Million Devices

Explore the Indoor Cycling & Spinning Enthusiasts Audience

Below you'll find more information about the Indoor Cycling & Spinning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Indoor Cycling & Spinning Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indoor Cycling & Spinning Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indoor Cycling & Spinning Enthusiasts audience is Running Enthusiasts.

Interest Composition Index
Running Enthusiasts 61.88% 47.75x
Competitive Sports Participants 58.44% 46.68x
Mens Fitness Publication Readers 56.41% 46.65x
Men's Health Researchers 55.94% 43.56x
Cholesterol Researchers 52.58% 43.47x
Women's Fitness Enthusiasts 54.75% 43.23x
Eco-Conscious Consumers 50.10% 40.61x
Home Custom Bedroom Decorators 47.82% 40.18x
Custom Home Lighting Shoppers 47.80% 40.17x
Liberal News Readers 45.99% 40.17x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indoor Cycling & Spinning Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indoor Cycling & Spinning Enthusiasts audience is Everlane.

Location Composition Index
Everlane 0.01% 2.45x
Supreme 0.02% 2.37x
Bonobos 0.17% 2.17x
Lorna Jane 0.01% 1.70x
Topshop 0.03% 1.60x
REI 0.03% 1.60x
Jos A. Bank Clothiers 0.42% 1.59x
Intermix 0.01% 1.58x
Club Monaco 0.02% 1.45x
Patagonia 0.02% 1.45x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Location attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indoor Cycling & Spinning Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indoor Cycling & Spinning Enthusiasts audience is performancebike.com.

Website Composition Index
performancebike.com 3.07% 55.55x
bikenashbar.com 1.41% 54.27x
cannondale.com 1.34% 52.12x
cxmagazine.com 1.53% 49.75x
evanscycles.com 1.72% 47.60x
roadbikerider.com 1.45% 45.66x
wiggle.com 1.17% 43.22x
bicycleretailer.com 1.87% 41.96x
sheldonbrown.com 1.86% 41.18x
mensfitness.com 2.38% 41.04x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Web attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indoor Cycling & Spinning Enthusiasts audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.17% 20.01x
Sports - Skiing, Snowboarding 0.03% 19.80x
Healthy Eating Researchers 3.55% 18.28x
US Cycling 16.83% 17.94x
Men's Dress Shirt Shopping 1.37% 17.61x
Washington D.C. Hotels 0.01% 17.60x
Winter Sports & Gear 2.70% 17.46x
Home Décor, Furniture, & Decorating 0.03% 17.44x
Weight Lifting Enthusiasts 7.60% 16.67x
Travel, Food, Fashion & Fitness 3.45% 16.50x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indoor Cycling & Spinning Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male