Explore the Indoor Cycling & Spinning Enthusiasts Audience
Below you'll find more information about the Indoor Cycling & Spinning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Indoor Cycling & Spinning Enthusiasts audience.
INTERESTS
The Indoor Cycling & Spinning Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Indoor Cycling & Spinning Enthusiasts audience is Mountain Biking Enthusiasts.
| Interest | Composition | Index |
| Mountain Biking Enthusiasts | 47.28% | 55.37x |
| Cycling Enthusiasts | 56.23% | 50.54x |
| Competitive Sports Participants | 25.81% | 41.10x |
| Elite Cycling Gear Shoppers | 52.76% | 37.03x |
| Men's Health Researchers | 12.44% | 36.98x |
| Eco-Conscious Consumers | 10.95% | 34.58x |
| Winter Sports Destination Seekers | 19.62% | 34.12x |
| Mens Fitness Publication Readers | 11.42% | 32.69x |
| Competitive Tri-Athletes | 25.81% | 31.27x |
| Ski and Snowboard Enthusiasts | 23.55% | 30.47x |
Composition Percentage:
The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Indoor Cycling & Spinning Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Indoor Cycling & Spinning Enthusiasts audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.02% | 2.99x |
| LOFT | 0.02% | 1.97x |
| Gap | 0.01% | 1.67x |
| Mens Wearhouse | 0.01% | 1.54x |
| Dressbarn | 0.01% | 1.51x |
| J. Crew | 0.01% | 1.43x |
| Chicos | 0.01% | 1.42x |
| Talbots | 0.01% | 1.23x |
| Old Navy | 0.02% | 1.20x |
| Express | 0.02% | 1.19x |
Composition Percentage:
The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Location attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
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WEBSITES
The Indoor Cycling & Spinning Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Indoor Cycling & Spinning Enthusiasts audience is cyclingabout.com.
| Website | Composition | Index |
| cyclingabout.com | 1.48% | 106.77x |
| cxmagazine.com | 1.91% | 105.91x |
| roadbikereview.com | 6.08% | 105.32x |
| gravelcyclist.com | 1.41% | 104.97x |
| bikepedia.com | 1.07% | 103.28x |
| sheldonbrown.com | 2.37% | 103.21x |
| cycletraveloverload.com | 1.39% | 96.53x |
| bikerumor.com | 9.92% | 96.45x |
| singletracks.com | 3.76% | 96.00x |
| roadbikerider.com | 4.71% | 95.62x |
Composition Percentage:
The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Web attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Indoor Cycling & Spinning Enthusiasts audience is US Cycling.
| Content Affinity | Composition | Index |
| US Cycling | 33.55% | 55.45x |
| Winter Sports & Gear | 0.29% | 35.78x |
| Backpacking | 4.31% | 26.33x |
| Action Sports | 0.27% | 26.09x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 1.04% | 22.31x |
| Mining & Natural Resources | 0.09% | 21.47x |
| Vegans & Animal Welfare | 0.14% | 19.91x |
| Canada Shopping - Kitchenware | 0.22% | 19.70x |
| Vancouver British Columbia Research Cluster | 1.91% | 18.91x |
| Canada Culture and Tourism | 4.42% | 18.89x |
Composition Percentage:
The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Indoor Cycling & Spinning Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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