Dstillery Audiences

INDOOR CYCLING & SPINNING ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Indoor Cycling & Spinning Enthusiasts Audience

Below you'll find more information about the Indoor Cycling & Spinning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Indoor Cycling & Spinning Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indoor Cycling & Spinning Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indoor Cycling & Spinning Enthusiasts audience is Competitive Sports Participants.

Interest Composition Index
Competitive Sports Participants 60.95% 54.42x
Running Enthusiasts 56.75% 53.14x
Mens Fitness Publication Readers 55.31% 51.30x
Cholesterol Researchers 50.83% 50.85x
Women's Fitness Enthusiasts 55.19% 49.07x
Men's Health Researchers 53.55% 48.45x
Women's Health Researchers 53.45% 48.26x
Home Custom Bedroom Decorators 41.65% 45.17x
Custom Home Lighting Shoppers 41.65% 45.17x
Eco-Conscious Consumers 48.80% 44.79x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indoor Cycling & Spinning Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indoor Cycling & Spinning Enthusiasts audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.59x
Forever 21 0.01% 1.48x
White House Black Market 0.02% 1.45x
Michael Kors 0.01% 1.39x
Chicos 0.02% 1.35x
LOFT 0.02% 1.35x
Dressbarn 0.01% 1.34x
Gymboree 0.01% 1.30x
American Eagle Outfitters 0.01% 1.03x
Gap 0.01% 1.01x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Location attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indoor Cycling & Spinning Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indoor Cycling & Spinning Enthusiasts audience is cxmagazine.com.

Website Composition Index
cxmagazine.com 1.35% 56.96x
theproscloset.com 2.08% 54.55x
forums.mtbr.com 3.92% 53.47x
manrepeller.com 3.57% 48.42x
thegeekycyclist.com 2.02% 48.29x
bikerumor.com 6.16% 46.54x
roadbikerider.com 4.00% 45.40x
bikemag.com 2.99% 45.34x
japantoday.com 1.02% 44.25x
zwiftinsider.com 1.73% 43.94x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Web attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indoor Cycling & Spinning Enthusiasts audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.10% 34.99x
Crossfit & Obstacle Race Enthusiasts 0.69% 27.10x
US Cycling 19.38% 22.60x
Assorted Topics (Television, Origami, Men's Health) 1.81% 22.45x
Winter Sports & Gear 0.74% 22.28x
Ireland Cluster 7.89% 22.24x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.14% 21.60x
Vegans & Animal Welfare 0.95% 21.24x
Weight Lifting Enthusiasts 2.39% 20.41x
Australia & New Zealand Media 3.18% 20.40x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indoor Cycling & Spinning Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male