Dstillery Audiences

INDOOR CYCLING & SPINNING ENTHUSIASTS

Audience Size: 2.3 Million Devices

Explore the Indoor Cycling & Spinning Enthusiasts Audience

Below you'll find more information about the Indoor Cycling & Spinning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Indoor Cycling & Spinning Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indoor Cycling & Spinning Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indoor Cycling & Spinning Enthusiasts audience is Competitive Sports Participants.

Interest Composition Index
Competitive Sports Participants 60.89% 42.85x
Running Enthusiasts 60.91% 41.66x
Mens Fitness Publication Readers 57.24% 39.98x
Cholesterol Researchers 53.49% 38.20x
Men's Health Researchers 56.25% 37.70x
Women's Fitness Enthusiasts 57.61% 37.03x
Women's Health Researchers 54.02% 36.14x
Eco-Conscious Consumers 50.52% 35.23x
Boston Trip Planners 46.81% 34.64x
Wellness Enthusiasts 54.21% 34.49x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indoor Cycling & Spinning Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indoor Cycling & Spinning Enthusiasts audience is Forever 21.

Location Composition Index
Forever 21 0.01% 1.97x
White House Black Market 0.01% 1.76x
Dressbarn 0.01% 1.66x
Gap 0.01% 1.64x
Talbots 0.01% 1.61x
Jos A. Bank Clothiers 0.01% 1.49x
Victoria's Secret 0.02% 1.47x
Mens Wearhouse 0.02% 1.46x
Express 0.01% 1.42x
Lane Bryant 0.01% 1.23x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Location attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indoor Cycling & Spinning Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indoor Cycling & Spinning Enthusiasts audience is parktool.com.

Website Composition Index
parktool.com 1.09% 44.77x
bikereg.com 1.01% 41.83x
cxmagazine.com 1.63% 40.12x
bicyclebluebook.com 1.29% 38.65x
slowtwitch.com 1.60% 38.56x
bikesdirect.com 1.94% 37.44x
connect.garmin.com 1.02% 33.78x
star2.com 1.05% 32.62x
bikemunk.com 1.14% 32.60x
220triathlon.com 1.15% 32.31x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Web attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indoor Cycling & Spinning Enthusiasts audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.06% 25.21x
Teaching Abroad 0.08% 19.03x
Winter Sports & Gear 1.85% 18.88x
Crossfit & Obstacle Race Enthusiasts 2.42% 18.87x
Bags & Luggage 2.47% 18.68x
Men's Dress Shirt Shopping 0.54% 18.43x
Assorted Topics (Television, Origami, Men's Health) 2.28% 18.24x
US Cycling 20.52% 17.63x
Weight Lifting Enthusiasts 5.48% 17.40x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.17% 17.34x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indoor Cycling & Spinning Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male