Dstillery Audiences

INDOOR CYCLING & SPINNING ENTHUSIASTS

Audience Size: 2.2 Million Devices

Explore the Indoor Cycling & Spinning Enthusiasts Audience

Below you'll find more information about the Indoor Cycling & Spinning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Indoor Cycling & Spinning Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indoor Cycling & Spinning Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indoor Cycling & Spinning Enthusiasts audience is Running Enthusiasts.

Interest Composition Index
Running Enthusiasts 61.59% 53.41x
Mens Fitness Publication Readers 57.92% 51.89x
Competitive Sports Participants 60.19% 51.81x
Men's Health Researchers 56.41% 48.61x
Cholesterol Researchers 53.16% 48.61x
Women's Fitness Enthusiasts 56.14% 48.01x
Eco-Conscious Consumers 51.87% 45.41x
Boston Trip Planners 50.46% 44.80x
Home Custom Bedroom Decorators 47.59% 44.69x
Custom Home Lighting Shoppers 47.59% 44.62x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indoor Cycling & Spinning Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indoor Cycling & Spinning Enthusiasts audience is Bonobos.

Location Composition Index
Bonobos 0.04% 1.91x
REI 0.02% 1.76x
Patagonia 0.01% 1.60x
Armani 0.03% 1.58x
Lululemon 0.05% 1.57x
Club Monaco 0.02% 1.55x
Madewell 0.02% 1.55x
The North Face 0.02% 1.53x
American Apparel 0.03% 1.43x
Urban Outfitters 0.05% 1.41x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Location attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indoor Cycling & Spinning Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indoor Cycling & Spinning Enthusiasts audience is performancebike.com.

Website Composition Index
performancebike.com 2.88% 73.34x
bikenashbar.com 1.26% 67.41x
mensfitness.com 2.44% 62.10x
titlenine.com 1.04% 57.98x
tcsnycmarathon.org 1.29% 57.94x
runningintheusa.com 1.50% 57.16x
evanscycles.com 1.66% 56.62x
cxmagazine.com 1.53% 55.65x
menupages.com 1.16% 53.75x
roadbikerider.com 1.55% 50.66x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Web attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indoor Cycling & Spinning Enthusiasts audience is Sports - Skiing, Snowboarding.

Content Affinity Composition Index
Sports - Skiing, Snowboarding 0.03% 24.02x
Active Lifestyle Enthusiasts 0.15% 23.68x
US Cycling 16.52% 21.16x
Assorted Topics (Television, Origami, Men's Health) 0.81% 19.51x
Healthy Eating Researchers 2.94% 19.47x
Men's Dress Shirt Shopping 1.17% 19.41x
Travel, Food, Fashion & Fitness 3.48% 19.41x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.15% 18.98x
Weight Lifting Enthusiasts 7.07% 18.95x
Winter Sports & Gear 2.50% 18.82x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indoor Cycling & Spinning Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male