Dstillery Audiences

INDOOR CYCLING & SPINNING ENTHUSIASTS

Audience Size: 2 Million Devices

Explore the Indoor Cycling & Spinning Enthusiasts Audience

Below you'll find more information about the Indoor Cycling & Spinning Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Indoor Cycling & Spinning Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Indoor Cycling & Spinning Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Indoor Cycling & Spinning Enthusiasts audience is Competitive Sports Participants.

Interest Composition Index
Competitive Sports Participants 60.82% 55.67x
Running Enthusiasts 61.36% 53.88x
Mens Fitness Publication Readers 59.19% 53.24x
Cholesterol Researchers 54.19% 51.29x
Men's Health Researchers 57.63% 50.27x
Women's Fitness Enthusiasts 59.10% 49.98x
Women's Health Researchers 56.70% 48.11x
Financial News Readers 47.68% 46.71x
Eco-Conscious Consumers 52.42% 46.63x
Boston Trip Planners 49.86% 46.26x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Interest attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Indoor Cycling & Spinning Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Indoor Cycling & Spinning Enthusiasts audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.98x
Gymboree 0.01% 1.57x
Lane Bryant 0.01% 1.34x
LOFT 0.01% 1.30x
White House Black Market 0.01% 1.26x
Chicos 0.01% 1.21x
Express 0.01% 1.20x
Buckle 0.01% 1.19x
Maurices 0.02% 1.17x
Old Navy 0.02% 1.14x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Location attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Indoor Cycling & Spinning Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Indoor Cycling & Spinning Enthusiasts audience is slowtwitch.com.

Website Composition Index
slowtwitch.com 1.14% 63.37x
cxmagazine.com 1.40% 62.29x
bikesdirect.com 1.31% 60.23x
roadbikerider.com 3.48% 50.51x
technologyreview.com 1.19% 48.71x
archaeology.org 1.02% 48.64x
sci-news.com 1.29% 47.71x
roadbikereview.com 5.23% 47.54x
bikeperfect.com 1.17% 45.88x
sheldonbrown.com 2.31% 45.85x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Web attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Indoor Cycling & Spinning Enthusiasts audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 1.76% 22.31x
Crossfit & Obstacle Race Enthusiasts 1.56% 21.97x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.09% 21.55x
Winter Sports & Gear 1.23% 20.86x
Assorted Topics (Power Trains, Drones, Web Design) 1.46% 20.70x
US Cycling 17.12% 20.70x
Weight Lifting Enthusiasts 3.89% 20.36x
Bags & Luggage 1.62% 20.11x
Men's Dress Shirt Shopping 0.29% 20.05x
Australia & New Zealand Media 3.96% 19.85x
Composition Percentage: The overlap percentage between the Indoor Cycling & Spinning Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Indoor Cycling & Spinning Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Indoor Cycling & Spinning Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male