Explore the Infiniti Vehicle Shoppers Audience
Below you'll find more information about the Infiniti Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Infiniti Vehicle Shoppers audience.
INTERESTS
The Infiniti Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Infiniti Vehicle Shoppers audience is Lexus Vehicle Shoppers.
| Interest | Composition | Index |
| Lexus Vehicle Shoppers | 50.19% | 18.44x |
| Car Lease Researchers | 40.25% | 13.67x |
| Cadillac Vehicle Shoppers | 21.74% | 11.53x |
| Online Auto Shoppers | 20.45% | 11.18x |
| Mercedes-Benz Vehicle Shoppers | 10.44% | 10.31x |
| Automotive Auctions Enthusiasts | 20.35% | 9.88x |
| Auto Repair Researchers | 12.28% | 9.22x |
| In-Market Car Shoppers | 12.59% | 9.00x |
| Volkswagen Vehicle Shopper | 7.97% | 8.92x |
| Nissan Vehicle Shoppers | 13.58% | 8.52x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Infiniti Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Infiniti Vehicle Shoppers audience is Banana Republic.
| Location | Composition | Index |
| Banana Republic | 0.01% | 1.20x |
| Gymboree | 0.01% | 1.09x |
| Express | 0.02% | 1.08x |
| Dressbarn | 0.01% | 1.07x |
| Buckle | 0.02% | 1.07x |
| The Childrens Place | 0.02% | 1.06x |
| Old Navy | 0.02% | 1.06x |
| Lane Bryant | 0.01% | 1.06x |
| Mens Wearhouse | 0.02% | 1.04x |
| Victoria's Secret | 0.02% | 0.97x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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WEBSITES
The Infiniti Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Infiniti Vehicle Shoppers audience is myg37.com.
| Website | Composition | Index |
| myg37.com | 1.47% | 30.53x |
| g35driver.com | 1.69% | 29.98x |
| my350z.com | 1.15% | 22.43x |
| throtl.com | 1.46% | 21.68x |
| zeroto60times.com | 1.56% | 20.32x |
| audizine.com | 1.90% | 18.89x |
| fastestlaps.com | 1.38% | 17.21x |
| maxima.org | 1.40% | 16.97x |
| bimmerfest.com | 3.30% | 16.57x |
| clublexus.com | 5.69% | 16.34x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Infiniti Vehicle Shoppers audience is Motorsport Equipment.
| Content Affinity | Composition | Index |
| Motorsport Equipment | 1.77% | 16.02x |
| Car Keys, Locks & Remotes | 0.06% | 13.01x |
| Car Enthusiasts | 6.07% | 12.67x |
| Auto Body Upkeep & Repair Researchers | 0.07% | 11.64x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.01% | 11.60x |
| Auto Tires & Parts Repair Researchers | 0.02% | 11.52x |
| Texas Sporting & Outdoors Cluster | 0.01% | 10.81x |
| Quebec Vacation Research Cluster | 0.02% | 10.77x |
| Toronto Tourism | 0.03% | 9.92x |
| Quebec Hunting & Outdoors Cluster | 0.13% | 9.79x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Infiniti Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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