Explore the Infiniti Vehicle Shoppers Audience
Below you'll find more information about the Infiniti Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Infiniti Vehicle Shoppers audience.
INTERESTS
The Infiniti Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Infiniti Vehicle Shoppers audience is Car Buyers.
| Interest | Composition | Index |
| Car Buyers | 44.31% | 27.25x |
| Lexus Vehicle Shoppers | 53.10% | 27.00x |
| Automotive News Readers | 28.90% | 26.12x |
| Audi Vehicle Shoppers | 42.33% | 25.22x |
| Car Enthusiasts | 39.54% | 24.18x |
| Auto Repair Researchers | 44.46% | 24.15x |
| Acura Vehicle Shoppers | 41.08% | 22.96x |
| BMW Vehicle Shoppers | 38.40% | 22.91x |
| Mazda Vehicle Shoppers | 36.53% | 22.13x |
| GMC Vehicle Shopper | 32.39% | 21.65x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Infiniti Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Infiniti Vehicle Shoppers audience is Gap.
| Location | Composition | Index |
| Gap | 0.01% | 1.61x |
| LOFT | 0.01% | 1.57x |
| Banana Republic | 0.01% | 1.53x |
| Gymboree | 0.01% | 1.52x |
| Express | 0.01% | 1.45x |
| Chicos | 0.01% | 1.45x |
| Aeropostale | 0.01% | 1.36x |
| White House Black Market | 0.01% | 1.36x |
| Old Navy | 0.02% | 1.34x |
| Journeys | 0.02% | 1.28x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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WEBSITES
The Infiniti Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Infiniti Vehicle Shoppers audience is myg37.com.
| Website | Composition | Index |
| myg37.com | 2.14% | 52.00x |
| g35driver.com | 2.32% | 46.59x |
| nicoclub.com | 4.46% | 41.75x |
| zeroto60times.com | 6.31% | 36.29x |
| my350z.com | 1.71% | 36.01x |
| landrover.com | 1.42% | 35.01x |
| 6speedonline.com | 1.89% | 32.21x |
| supraforums.com | 1.10% | 31.50x |
| hellcat.org | 1.64% | 31.11x |
| newcars.com | 2.64% | 30.57x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Infiniti Vehicle Shoppers audience is Motorsport Equipment.
| Content Affinity | Composition | Index |
| Motorsport Equipment | 6.06% | 19.61x |
| Canadian Real Estate Researcher Cluster | 0.90% | 17.14x |
| Auto Tires & Parts Repair Researchers | 1.14% | 16.88x |
| Canadian Seniors Real Estate Research Cluster | 0.36% | 16.24x |
| Canada Tax and Finance Research Cluster | 2.07% | 16.21x |
| Canadian Construction & Renovation Research Cluster | 0.14% | 16.19x |
| Car Enthusiasts | 10.92% | 15.87x |
| Men's Dress Shirt Shopping | 0.36% | 15.66x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 2.96% | 15.37x |
| Canada Job Seekers Cluster | 0.42% | 15.14x |
Composition Percentage:
The overlap percentage between the Infiniti Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Infiniti Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Infiniti Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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