Explore the Ink & Toner Shoppers Audience
Below you'll find more information about the Ink & Toner Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Ink & Toner Shoppers audience.
INTERESTS
The Ink & Toner Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ink & Toner Shoppers audience is Web Conferences and Remote Workers.
| Interest | Composition | Index |
| Web Conferences and Remote Workers | 42.42% | 30.34x |
| First Aid Researchers | 34.72% | 29.95x |
| Product Manuals Researchers | 35.44% | 27.81x |
| Retired Health Insurance Researchers | 31.16% | 27.27x |
| Seasonal Allergy Sufferers | 30.34% | 26.87x |
| Discount Big Box Shoppers | 29.40% | 26.21x |
| Credit Score Researchers | 36.58% | 26.05x |
| Generic Prescription Drug Shoppers | 30.36% | 25.87x |
| Business Filing Researchers | 33.73% | 25.85x |
| Home Buyers | 28.43% | 25.73x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Interest attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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APPAREL RETAILERS
The Ink & Toner Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ink & Toner Shoppers audience is Journeys.
| Location | Composition | Index |
| Journeys | 0.02% | 1.32x |
| Mens Wearhouse | 0.01% | 1.16x |
| Old Navy | 0.02% | 1.16x |
| Carhartt | 0.11% | 1.14x |
| Maurices | 0.01% | 1.12x |
| Buckle | 0.01% | 1.11x |
| Victoria's Secret | 0.02% | 1.11x |
| The Childrens Place | 0.01% | 1.09x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Location attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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WEBSITES
The Ink & Toner Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ink & Toner Shoppers audience is mouser.com.
| Website | Composition | Index |
| mouser.com | 1.08% | 44.71x |
| xerox.com | 1.12% | 43.58x |
| engineeringtoolbox.com | 1.28% | 39.59x |
| meredith.com | 1.93% | 39.55x |
| usa.canon.com | 3.05% | 39.04x |
| tips.net | 1.15% | 38.15x |
| amd.com | 1.28% | 37.41x |
| lenovo.com | 1.85% | 36.75x |
| computerhope.com | 2.53% | 36.30x |
| extendoffice.com | 2.25% | 36.02x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Web attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ink & Toner Shoppers audience is Computer Printers.
| Content Affinity | Composition | Index |
| Computer Printers | 0.10% | 34.20x |
| Electronic Cabling | 0.27% | 32.09x |
| Robotics | 0.30% | 28.10x |
| Amateur Radios | 0.95% | 25.92x |
| Electronic Document Assembly | 0.05% | 25.61x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.08% | 24.41x |
| Online Media Converters | 0.48% | 23.15x |
| Professional Audio Visual | 0.11% | 21.36x |
| Lighting & Power | 0.54% | 21.16x |
| Custom Printing | 1.01% | 20.89x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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DEMOGRAPHICS
The Ink & Toner Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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