
Explore the Ink & Toner Shoppers Audience
Below you'll find more information about the Ink & Toner Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Ink & Toner Shoppers audience.

INTERESTS
The Ink & Toner Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ink & Toner Shoppers audience is Web Conferences and Remote Workers.
Interest | Composition | Index |
Web Conferences and Remote Workers | 31.25% | 20.42x |
Laptop Researchers | 20.43% | 19.23x |
Mac Users | 14.33% | 18.48x |
IT Decision Makers | 16.28% | 18.09x |
First Aid Researchers | 17.35% | 17.36x |
Christmas Lights Shoppers | 16.00% | 16.87x |
Product Manuals Researchers | 21.13% | 16.76x |
Seasonal Allergy Sufferers | 13.89% | 16.68x |
High End TV Shoppers | 17.18% | 16.52x |
Mailing & Shipping Shoppers | 11.13% | 16.50x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Interest attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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APPAREL RETAILERS
The Ink & Toner Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ink & Toner Shoppers audience is Gymboree.
Location | Composition | Index |
Gymboree | 0.01% | 1.22x |
Banana Republic | 0.01% | 1.18x |
Lane Bryant | 0.01% | 1.08x |
Express | 0.01% | 1.03x |
Gap | 0.01% | 1.02x |
Journeys | 0.02% | 1.00x |
Chicos | 0.01% | 0.99x |
Maurices | 0.02% | 0.97x |
Carhartt | 0.13% | 0.97x |
Old Navy | 0.02% | 0.94x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Location attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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WEBSITES
The Ink & Toner Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ink & Toner Shoppers audience is manualslib.com.
Website | Composition | Index |
manualslib.com | 3.75% | 24.10x |
newegg.com | 10.39% | 23.08x |
petri.com | 1.20% | 21.86x |
ghacks.net | 2.23% | 20.49x |
computerworld.com | 1.72% | 20.27x |
tenforums.com | 4.00% | 19.57x |
cyberciti.biz | 1.11% | 19.26x |
winhelponline.com | 1.16% | 18.30x |
cnx-software.com | 1.15% | 18.21x |
adamtheautomator.com | 1.50% | 17.92x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Web attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ink & Toner Shoppers audience is Routers, Switches & Networking.
Content Affinity | Composition | Index |
Routers, Switches & Networking | 4.15% | 16.23x |
Sewing, Embroidery & Quilting | 1.10% | 16.00x |
Machines & Industrial Supplies | 0.08% | 14.92x |
Custom Printing | 0.23% | 14.81x |
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.10% | 14.58x |
Discount Books | 0.04% | 13.87x |
Computers & Accessories | 10.83% | 13.30x |
Data Centers | 0.51% | 13.13x |
Telescopes | 0.07% | 13.03x |
Arts & Crafts | 0.06% | 13.03x |
Composition Percentage:
The overlap percentage between the Ink & Toner Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
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DEMOGRAPHICS
The Ink & Toner Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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