Dstillery Audiences

INK & TONER SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Ink & Toner Shoppers Audience

Below you'll find more information about the Ink & Toner Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Ink & Toner Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ink & Toner Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ink & Toner Shoppers audience is First Aid Researchers.

Interest Composition Index
First Aid Researchers 41.63% 29.05x
Web Conferences and Remote Workers 45.66% 28.18x
Credit Score Researchers 41.31% 25.93x
Product Manuals Researchers 38.67% 25.71x
Hardware Shoppers 32.11% 25.62x
Mailing & Shipping Shoppers 33.25% 25.54x
Generic Prescription Drug Shoppers 35.85% 25.50x
Retired Health Insurance Researchers 33.43% 25.25x
Home Buyers 36.03% 25.17x
Discount Big Box Shoppers 35.02% 25.16x
Composition Percentage: The overlap percentage between the Ink & Toner Shoppers audience and the Interest attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ink & Toner Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ink & Toner Shoppers audience is Maurices.

Location Composition Index
Maurices 0.01% 1.23x
Carhartt 0.14% 1.05x
Composition Percentage: The overlap percentage between the Ink & Toner Shoppers audience and the Location attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ink & Toner Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ink & Toner Shoppers audience is embroiderydesigns.com.

Website Composition Index
embroiderydesigns.com 1.13% 53.95x
brother-usa.com 3.21% 51.50x
quill.com 1.14% 44.09x
craftsy.com 1.43% 42.23x
digikey.com 1.42% 37.61x
communities.vmware.com 1.05% 37.54x
apc.com 1.00% 36.98x
seagate.com 1.20% 33.61x
xerox.com 1.61% 32.85x
papermart.com 1.37% 32.33x
Composition Percentage: The overlap percentage between the Ink & Toner Shoppers audience and the Web attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ink & Toner Shoppers audience is Computer Printers.

Content Affinity Composition Index
Computer Printers 0.35% 29.96x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.11% 28.51x
Electronic Cabling 0.72% 26.38x
Home Improvement Contractor 0.12% 23.35x
Robotics 0.85% 22.38x
Environmentally Friendly Cars 0.04% 21.85x
Arts & Crafts 0.47% 20.72x
Assorted Topics (Business Support ToolsForm Templates) 0.31% 20.64x
Electronic Document Assembly 0.23% 20.04x
Home Printing 0.15% 19.43x
Composition Percentage: The overlap percentage between the Ink & Toner Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ink & Toner Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ink & Toner Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male