Dstillery Audiences

INSURANCE PROFESSIONALS

Audience Size: 1.4 Million Devices

Explore the Insurance Professionals Audience

Below you'll find more information about the Insurance Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Insurance Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Insurance Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Insurance Professionals audience is Lawyers.

Interest Composition Index
Lawyers 30.11% 47.08x
Online Legal Document Service Researchers 43.35% 44.37x
Business Filing Researchers 57.06% 40.84x
Investment Management Professionals 27.51% 40.21x
Commercial Banking Market Intelligence Researchers 23.31% 39.10x
Executive Travelers 6.55% 38.22x
Finance Continuing Education Researchers 34.34% 37.23x
Healthcare Discount Shoppers 25.88% 36.81x
Moving Services Shoppers 11.40% 35.68x
Harvard University Fans 9.31% 35.19x
Composition Percentage: The overlap percentage between the Insurance Professionals audience and the Interest attribute.
Index: A comparison of the Insurance Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Insurance Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Insurance Professionals audience is Maurices.

Location Composition Index
Maurices 0.01% 1.24x
Composition Percentage: The overlap percentage between the Insurance Professionals audience and the Location attribute.
Index: A comparison of the Insurance Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Insurance Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Insurance Professionals audience is morganlewis.com.

Website Composition Index
morganlewis.com 2.79% 69.46x
btlaw.com 1.31% 65.61x
bakerlaw.com 1.31% 61.19x
ropesgray.com 1.63% 60.67x
lewisbrisbois.com 1.52% 60.38x
bdo.com 1.88% 57.81x
natlawreview.com 11.85% 51.08x
law.com 1.55% 45.04x
fa-mag.com 1.59% 40.86x
blr.com 2.06% 39.56x
Composition Percentage: The overlap percentage between the Insurance Professionals audience and the Web attribute.
Index: A comparison of the Insurance Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Insurance Professionals audience is Legal Information Research Cluster.

Content Affinity Composition Index
Legal Information Research Cluster 4.90% 38.24x
Accounting 1.61% 35.64x
Clean Energy 0.18% 30.36x
Visa & Immigration 0.45% 30.09x
Law School 0.53% 27.17x
Marketing Professionals 0.07% 25.97x
Personal Investment & Advisor Researchers 1.29% 25.28x
Business News & Information Readers 0.08% 25.28x
Medical Journals 1.28% 23.48x
Oil & Energy 0.06% 23.27x
Composition Percentage: The overlap percentage between the Insurance Professionals audience and the Content Affinity attribute.
Index: A comparison of the Insurance Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Insurance Professionals audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male