Dstillery Audiences

INTERNET SPEED TESTERS

Audience Size: 3.5 Million Devices

Explore the Internet Speed Testers Audience

Below you'll find more information about the Internet Speed Testers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Internet Speed Testers audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Speed Testers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Speed Testers audience is Web Conferences and Remote Workers.

Interest Composition Index
Web Conferences and Remote Workers 15.37% 13.09x
Home Networking Researchers 22.04% 10.98x
IT News Readers 13.22% 10.49x
PC Users 15.05% 9.41x
Cloud Security Researchers 12.88% 9.00x
Laptop Researchers 5.66% 8.70x
Blockchain Enthusiasts 9.19% 8.44x
Tablet Researchers 9.63% 8.14x
Deal and Discount Aggregator Researchers 5.63% 7.81x
CRM Platform Users 10.21% 7.73x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Interest attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Speed Testers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Speed Testers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.11x
Journeys 0.01% 1.06x
Maurices 0.02% 0.94x
Gymboree 0.01% 0.87x
Zumiez 0.01% 0.82x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Location attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Speed Testers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Speed Testers audience is speedtest.net.

Website Composition Index
speedtest.net 65.59% 35.65x
whatismyip.com 2.57% 21.53x
speedcheck.org 1.28% 18.97x
tenforums.com 1.13% 16.95x
newegg.com 3.74% 13.91x
whatismyipaddress.com 4.25% 13.25x
cpubenchmark.net 1.16% 12.08x
steamcharts.com 2.07% 12.00x
metasrc.com 1.05% 11.55x
adamtheautomator.com 1.01% 11.36x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Web attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Speed Testers audience is Routers, Switches & Networking.

Content Affinity Composition Index
Routers, Switches & Networking 4.00% 18.37x
Computers & Accessories 5.80% 7.61x
Insurance Cluster 0.01% 7.52x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.06% 6.52x
Credit Unions & Consumer Protection 0.01% 6.11x
Spam Call Number Searchers 0.06% 6.11x
Writing Resources 0.01% 5.31x
Electronic Accessories 0.55% 5.20x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.01% 5.14x
Internet Radio 0.06% 4.93x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Content Affinity attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Speed Testers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male