Dstillery Audiences

INTERNET SPEED TESTERS

Audience Size: 4.2 Million Devices

Explore the Internet Speed Testers Audience

Below you'll find more information about the Internet Speed Testers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Internet Speed Testers audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Speed Testers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Speed Testers audience is Web Conferences and Remote Workers.

Interest Composition Index
Web Conferences and Remote Workers 18.11% 11.34x
Ink & Toner Shoppers 14.53% 9.50x
Home Networking Researchers 15.12% 9.45x
PC Users 20.62% 9.44x
Computer Processor and Data Center Decision Makers 14.59% 8.69x
Electronics Shoppers 12.10% 7.55x
Adjustable Desks Shoppers 25.40% 7.01x
Online Calculator Users 11.74% 6.76x
Online Role Playing Game Enthusiasts 11.93% 6.70x
Laptop Researchers 8.32% 6.48x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Interest attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Speed Testers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Speed Testers audience is Gymboree.

Location Composition Index
Gymboree 0.02% 1.34x
Gap 0.02% 1.32x
Chicos 0.02% 1.28x
White House Black Market 0.02% 1.28x
J. Crew 0.01% 1.22x
Dressbarn 0.01% 1.21x
American Eagle Outfitters 0.02% 1.21x
LOFT 0.02% 1.19x
Aeropostale 0.01% 1.15x
Lane Bryant 0.02% 1.12x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Location attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Speed Testers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Speed Testers audience is speedtest.net.

Website Composition Index
speedtest.net 57.83% 34.14x
whatismyip.com 3.45% 19.37x
tenforums.com 4.31% 13.65x
whatismyipaddress.com 5.14% 12.44x
raider.io 1.06% 12.30x
windstream.net 1.10% 12.00x
animatedknots.com 1.07% 11.81x
destinypedia.com 1.43% 11.30x
networkworld.com 1.18% 10.97x
tecmint.com 1.64% 10.95x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Web attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Speed Testers audience is Routers, Switches & Networking.

Content Affinity Composition Index
Routers, Switches & Networking 6.02% 18.27x
Electronic Cabling 0.03% 16.05x
Professional Audio Visual 0.03% 13.25x
Quebec Job Seeker Cluster 0.08% 12.06x
Computer Printers 0.01% 11.79x
Online Media Converters 0.05% 10.70x
Quebec Vacation Research Cluster 0.09% 10.56x
Quebec Hunting & Outdoors Cluster 0.12% 9.88x
Computers & Accessories 8.03% 8.05x
Auctions & Repossessions 0.03% 8.03x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Content Affinity attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Speed Testers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male