Dstillery Audiences

INTERNET SPEED TESTERS

Audience Size: 2.8 Million Devices

Explore the Internet Speed Testers Audience

Below you'll find more information about the Internet Speed Testers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Internet Speed Testers audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Speed Testers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Speed Testers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 39.28% 29.06x
Smart Home Product Researchers 33.57% 26.78x
Laptop Researchers 29.91% 26.30x
Computer Processor and Data Center Decision Makers 32.14% 25.47x
IT Decision Makers 31.29% 25.13x
Home Networking Researchers 35.57% 25.09x
Sony Fans 35.19% 24.43x
Camera Review Readers 28.82% 24.32x
Electronics Shoppers 30.07% 24.32x
Online Calculator Users 31.34% 23.35x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Interest attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Speed Testers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Speed Testers audience is Everlane.

Location Composition Index
Everlane 0.01% 1.83x
Jos A. Bank Clothiers 0.40% 1.46x
Mens Wearhouse 0.60% 1.31x
Buckle 0.27% 1.26x
REI 0.02% 1.25x
Bonobos 0.09% 1.25x
White House Black Market 0.34% 1.25x
Johnston and Murphy 0.39% 1.20x
Chicos 0.07% 1.07x
Urban Outfitters 0.06% 1.07x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Location attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Speed Testers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Speed Testers audience is megapath.com.

Website Composition Index
megapath.com 1.19% 41.69x
speakeasy.net 7.19% 41.25x
tenforums.com 2.31% 40.35x
redmondmag.com 1.06% 38.68x
ultratools.com 2.69% 33.71x
speedtest.net 50.09% 33.34x
solarwinds.com 1.14% 32.76x
snbforums.com 1.32% 32.50x
nirsoft.net 2.07% 32.18x
vmware.com 3.03% 32.00x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Web attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Speed Testers audience is Routers, Switches & Networking.

Content Affinity Composition Index
Routers, Switches & Networking 28.23% 23.54x
Computer Printers 1.11% 19.33x
Electronic Cabling 2.16% 19.10x
Content Streamers & Downloaders 0.12% 18.84x
Data Centers 5.05% 17.33x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 16.85x
Telescopes 1.43% 15.63x
Handyman Tools 0.03% 15.02x
Assorted Topics (Cooking, Games, Viral Media) 0.16% 14.76x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.46% 14.06x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Content Affinity attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Speed Testers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male