Dstillery Audiences

INTERNET SPEED TESTERS

Audience Size: 4.3 Million Devices

Explore the Internet Speed Testers Audience

Below you'll find more information about the Internet Speed Testers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Internet Speed Testers audience.

Dstillery Crafted Audiences

INTERESTS

The Internet Speed Testers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Internet Speed Testers audience is Ink & Toner Shoppers.

Interest Composition Index
Ink & Toner Shoppers 38.98% 29.27x
Online Calculator Users 32.26% 25.25x
Home Networking Researchers 35.30% 24.52x
Laptop Researchers 30.86% 24.48x
Electronics Shoppers 31.56% 24.09x
Computer Processor and Data Center Decision Makers 34.76% 23.40x
IT Decision Makers 29.38% 23.12x
Sony Fans 32.62% 22.11x
Camera Review Readers 26.26% 21.83x
Smart Home Product Researchers 30.04% 21.82x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Interest attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Internet Speed Testers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Internet Speed Testers audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 1.32x
Kate Spade 0.02% 1.32x
Lululemon 0.03% 1.31x
Brooks Brothers 0.02% 1.28x
Uniqlo 0.01% 1.24x
The North Face 0.01% 1.21x
Hugo Boss 0.02% 1.18x
Michael Kors 0.04% 1.18x
Jos A. Bank Clothiers 0.03% 1.18x
Coach 0.03% 1.15x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Location attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Internet Speed Testers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Internet Speed Testers audience is tenforums.com.

Website Composition Index
tenforums.com 1.03% 41.27x
speakeasy.net 5.07% 40.29x
speedtest.net 46.63% 34.02x
snbforums.com 1.18% 33.76x
vmware.com 1.34% 33.67x
itprotoday.com 1.15% 33.20x
ultratools.com 1.87% 30.43x
g2crowd.com 1.33% 29.97x
fileinfo.com 1.61% 29.76x
nirsoft.net 1.43% 28.72x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Web attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Internet Speed Testers audience is Routers, Switches & Networking.

Content Affinity Composition Index
Routers, Switches & Networking 23.53% 23.18x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 20.49x
Content Streamers & Downloaders 0.05% 18.26x
Electronic Cabling 1.37% 17.74x
Assorted Topics (Cooking, Games, Viral Media) 0.10% 17.06x
Computer Printers 0.64% 16.72x
Data Centers 3.44% 16.43x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.26% 15.14x
Telescopes 0.88% 14.71x
Cars, Travel & Food 0.26% 14.46x
Composition Percentage: The overlap percentage between the Internet Speed Testers audience and the Content Affinity attribute.
Index: A comparison of the Internet Speed Testers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Internet Speed Testers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male