Dstillery Audiences

INVESTMENT BANKING PROFESSIONALS

Audience Size: 3.3 Million Devices

Explore the Investment Banking Professionals Audience

Below you'll find more information about the Investment Banking Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Investment Banking Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Investment Banking Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Investment Banking Professionals audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 44.18% 20.98x
Executive Travelers 0.50% 18.42x
Finance Continuing Education Researchers 30.06% 16.86x
Online Investors 28.41% 16.40x
Market Intelligence Researchers 25.78% 16.21x
Investment Management Professionals 29.78% 15.82x
Enterprise Field Services Researchers 31.28% 14.75x
Shared Work Space Researchers 35.31% 14.41x
Online Shoppers 22.81% 13.72x
Insurance Professionals 27.61% 13.12x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Interest attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Investment Banking Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Investment Banking Professionals audience is Everlane.

Location Composition Index
Everlane 0.01% 3.46x
Calvin Klein 0.03% 3.29x
Intermix 0.02% 2.98x
Joe's Jeans 0.02% 2.85x
Patagonia 0.04% 2.77x
Supreme 0.02% 2.46x
Levi Strauss 0.03% 2.41x
Zara 0.06% 2.35x
Armani 0.06% 2.35x
Club Monaco 0.02% 2.26x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Location attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Investment Banking Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Investment Banking Professionals audience is kkr.com.

Website Composition Index
kkr.com 1.51% 46.10x
finsmes.com 2.16% 45.68x
pehub.com 6.87% 44.84x
institutionalinvestor.com 4.23% 41.58x
paulweiss.com 1.16% 41.11x
dealbreaker.com 1.89% 38.40x
ropesgray.com 1.51% 37.62x
akingump.com 1.42% 37.46x
whalewisdom.com 2.72% 37.21x
mofo.com 1.25% 35.26x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Web attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Investment Banking Professionals audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 5.04% 30.46x
Business News & Information Readers 17.61% 19.90x
Retail Industry News 2.24% 19.60x
Startup Investment 13.38% 17.46x
Real Estate Cluster 2.47% 16.02x
Human Resources & Employee Management 1.70% 13.74x
Franchising 0.44% 13.63x
Mobile Industry Information 2.07% 13.45x
Work Productivity 3.78% 13.07x
Cosmetics Business 0.78% 12.53x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Content Affinity attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Investment Banking Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male