Dstillery Audiences

INVESTMENT BANKING PROFESSIONALS

Audience Size: 3.8 Million Devices

Explore the Investment Banking Professionals Audience

Below you'll find more information about the Investment Banking Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Investment Banking Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Investment Banking Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Investment Banking Professionals audience is Venture Capitalists.

Interest Composition Index
Venture Capitalists 34.34% 20.43x
Online Investors 28.28% 16.64x
Real Estate Decision Makers 25.59% 16.61x
Investment Management Professionals 28.24% 16.56x
Finance Continuing Education Researchers 25.10% 15.97x
Enterprise Field Services Researchers 27.23% 14.60x
Online Shoppers 22.18% 14.53x
Investment Services Intenders 22.93% 13.50x
Executive Travelers 18.92% 13.48x
Financial Investors 25.66% 13.42x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Interest attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Investment Banking Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Investment Banking Professionals audience is Coach.

Location Composition Index
Coach 0.01% 2.03x
Lululemon 0.01% 1.87x
Banana Republic 0.02% 1.76x
Gap 0.02% 1.68x
J. Crew 0.01% 1.67x
LOFT 0.02% 1.46x
H&M 0.01% 1.38x
White House Black Market 0.01% 1.33x
Express 0.02% 1.32x
Forever 21 0.01% 1.24x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Location attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Investment Banking Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Investment Banking Professionals audience is pehub.com.

Website Composition Index
pehub.com 3.15% 39.48x
finsmes.com 1.23% 36.98x
institutionalinvestor.com 2.48% 36.37x
crunchbase.com 4.08% 30.64x
dlapiper.com 1.15% 29.81x
whalewisdom.com 2.33% 29.03x
thefly.com 1.43% 28.51x
rsmus.com 1.75% 25.80x
marketbeat.com 1.67% 24.55x
ihsmarkit.com 1.04% 24.24x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Web attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Investment Banking Professionals audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 2.27% 28.37x
Business News & Information Readers 7.89% 18.95x
Retail Industry News 1.11% 17.91x
Real Estate Cluster 1.27% 16.83x
Startup Investment 5.45% 16.74x
Franchising 0.20% 14.49x
Human Resources & Employee Management 0.74% 14.41x
Paper & Packaging 0.28% 13.00x
Accounting 3.76% 12.81x
Philanthropy - Nonprofits 0.48% 12.77x
Composition Percentage: The overlap percentage between the Investment Banking Professionals audience and the Content Affinity attribute.
Index: A comparison of the Investment Banking Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Investment Banking Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male