INVESTMENT MANAGEMENT PROFESSIONALS

Audience Size: 3.8 Million Devices

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Explore the Investment Management Professionals Audience

Below you'll find more information about the Investment Management Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Investment Management Professionals audience.

INTERESTS

The Investment Management Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Investment Management Professionals audience is Finance Continuing Education Researchers.

Interest	Composition	Index
Finance Continuing Education Researchers	26.59%	19.40x
Personal Stock Portfolio Managers	24.47%	19.09x
Financial Investors	33.38%	18.32x
Online Investors	27.03%	17.91x
Online Shoppers	25.47%	17.48x
Executive Travelers	21.90%	17.39x
Small Business COVID-19 Relief Researchers	0.11%	17.28x
Real Estate Decision Makers	25.19%	17.19x
Business Filing Researchers	24.93%	17.10x
Retired Budget Healthcare Shoppers	23.54%	16.66x

Composition Percentage: The overlap percentage between the Investment Management Professionals audience and the Interest attribute.

Index: A comparison of the Investment Management Professionals audience to the internet population.

APPAREL RETAILERS

The Investment Management Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Investment Management Professionals audience is Mens Wearhouse.

Location	Composition	Index
Mens Wearhouse	0.01%	1.38x
Carhartt	0.13%	1.05x
Old Navy	0.01%	1.03x
Maurices	0.01%	0.96x

Composition Percentage: The overlap percentage between the Investment Management Professionals audience and the Location attribute.

Index: A comparison of the Investment Management Professionals audience to the internet population.

WEBSITES

The Investment Management Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Investment Management Professionals audience is advisorhub.com.

Website	Composition	Index
advisorhub.com	1.80%	53.58x
topratedfirms.com	1.33%	41.95x
institutionalinvestor.com	1.71%	41.91x
pimco.com	1.53%	41.63x
investmentnews.com	5.17%	41.27x
thetaxadviser.com	2.38%	39.81x
irahelp.com	1.13%	38.91x
thereformedbroker.com	2.02%	37.92x
dividendinvestor.com	1.17%	36.56x
benefitspro.com	1.55%	35.18x

Composition Percentage: The overlap percentage between the Investment Management Professionals audience and the Web attribute.

Index: A comparison of the Investment Management Professionals audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Investment Management Professionals audience is Institutional Investing.

Content Affinity	Composition	Index
Institutional Investing	1.46%	27.28x
Personal Investment & Advisor Researchers	10.36%	25.32x
Credit Unions & Consumer Protection	0.24%	19.22x
Accounting	4.43%	18.23x
Personal Finance Researchers	4.57%	17.82x
Business News & Information Readers	4.58%	16.01x
Franchising	0.13%	15.61x
Real Estate Cluster	0.86%	15.18x
Environmentally Friendly Cars	0.02%	14.86x
Insurance Cluster	1.26%	14.68x

Composition Percentage: The overlap percentage between the Investment Management Professionals audience and the Content Affinity attribute.

Index: A comparison of the Investment Management Professionals audience to the internet population.

DEMOGRAPHICS

The Investment Management Professionals audience resonates most for the following age bracket and gender.

Age

65+

Gender

Male