IOWA HAWKEYES FANS

Audience Size: 2.1 Million Devices

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Explore the Iowa Hawkeyes Fans Audience

Below you'll find more information about the Iowa Hawkeyes Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Iowa Hawkeyes Fans audience.

INTERESTS

The Iowa Hawkeyes Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Iowa Hawkeyes Fans audience is Ohio State Buckeyes Fans.

Interest	Composition	Index
Ohio State Buckeyes Fans	36.99%	49.07x
Notre Dame Fighting Irish Fans	36.81%	47.81x
Indiana Hoosiers Fans	37.54%	46.44x
College Football Fans	41.63%	44.10x
NCAA Football Fans	35.90%	43.25x
March Madness Enthusiasts	34.69%	42.36x
Michigan Wolverines Fans	32.29%	41.44x
Northwestern Wildcats Fans	34.62%	40.86x
Big 12 Fans	33.39%	39.39x
NCAA Fans	32.80%	39.10x

Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Interest attribute.

Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.

APPAREL RETAILERS

The Iowa Hawkeyes Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Iowa Hawkeyes Fans audience is Buckle.

Location	Composition	Index
Buckle	0.29%	1.69x
Jos A. Bank Clothiers	0.38%	1.31x
Eddie Bauer	0.04%	1.30x
Johnston and Murphy	0.18%	1.28x
LL Bean	0.01%	1.26x
Chicos	0.08%	1.26x
White House Black Market	0.27%	1.23x
REI	0.02%	1.22x
Mens Wearhouse	0.57%	1.22x
Dressbarn	0.06%	1.13x

Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Location attribute.

Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.

WEBSITES

The Iowa Hawkeyes Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Iowa Hawkeyes Fans audience is hawkeyenation.com.

Website	Composition	Index
hawkeyenation.com	1.69%	109.08x
hawkcentral.com	9.19%	108.47x
blackheartgoldpants.com	4.15%	105.19x
widerightnattylite.com	1.45%	103.96x
hawkeyesports.com	4.41%	97.69x
dearoldgold.com	2.40%	91.22x
badgerofhonor.com	1.23%	88.81x
flowrestling.org	1.16%	87.78x
cyclonefanatic.com	2.02%	87.73x
cyclones.com	3.79%	86.64x

Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Web attribute.

Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Iowa Hawkeyes Fans audience is Illinois College Sports.

Content Affinity	Composition	Index
Illinois College Sports	1.32%	33.57x
Iowa Cluster	40.04%	23.51x
Florida College Athletics	6.80%	17.51x
College Sports	2.38%	17.09x
South Dakota Cluster	7.73%	16.90x
Southeast College Athletics	2.70%	16.26x
Pac 12 Sports	2.38%	15.65x
Nebraska Cluster	16.31%	15.10x
Virginia Athletics	0.73%	14.92x
Fantasy Sports	17.68%	14.51x

Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Content Affinity attribute.

Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.

DEMOGRAPHICS

The Iowa Hawkeyes Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male