Dstillery Audiences

IOWA HAWKEYES FANS

Audience Size: 2.5 Million Devices

Explore the Iowa Hawkeyes Fans Audience

Below you'll find more information about the Iowa Hawkeyes Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Iowa Hawkeyes Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Iowa Hawkeyes Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Iowa Hawkeyes Fans audience is Notre Dame Fighting Irish Fans.

Interest Composition Index
Notre Dame Fighting Irish Fans 32.82% 36.70x
NCAA Fans 29.47% 35.69x
NCAA Football Fans 53.34% 34.22x
ESPN Enthusiasts 22.09% 33.46x
Northwestern Wildcats Fans 44.89% 32.18x
Ohio State Buckeyes Fans 52.08% 31.38x
College Athletic Scholarships Researchers 24.20% 31.21x
Michigan Wolverines Fans 48.20% 30.16x
Indiana Hoosiers Fans 55.25% 29.72x
Oklahoma State Cowboys Fans 50.89% 29.57x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Interest attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Iowa Hawkeyes Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Iowa Hawkeyes Fans audience is Maurices.

Location Composition Index
Maurices 0.03% 1.47x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Location attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Iowa Hawkeyes Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Iowa Hawkeyes Fans audience is blackheartgoldpants.com.

Website Composition Index
blackheartgoldpants.com 4.10% 64.40x
hawkcentral.com 7.14% 57.83x
widerightnattylite.com 1.37% 57.57x
offtackleempire.com 2.47% 52.43x
saturdaytradition.com 11.46% 50.16x
blackshoediaries.com 3.15% 50.06x
press-citizen.com 3.13% 46.19x
hammerandrails.com 2.94% 44.84x
theonlycolors.com 2.30% 44.34x
buckys5thquarter.com 3.47% 43.11x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Web attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Iowa Hawkeyes Fans audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.45% 27.69x
Iowa Cluster 20.85% 18.64x
Illinois College Sports 0.61% 18.34x
Ohio Universities 1.29% 16.90x
Virginia Athletics 0.10% 16.77x
College Sports 0.22% 15.75x
Florida College Athletics 0.60% 15.24x
Lacrosse College Athletics 0.11% 13.55x
Pac 12 Sports 1.31% 12.87x
Southeast College Athletics 1.15% 12.59x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Content Affinity attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Iowa Hawkeyes Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male