Dstillery Audiences

IOWA HAWKEYES FANS

Audience Size: 2 Million Devices

Explore the Iowa Hawkeyes Fans Audience

Below you'll find more information about the Iowa Hawkeyes Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Iowa Hawkeyes Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Iowa Hawkeyes Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Iowa Hawkeyes Fans audience is Northwestern Wildcats Fans.

Interest Composition Index
Northwestern Wildcats Fans 45.29% 39.48x
Notre Dame Fighting Irish Fans 42.39% 36.48x
Ohio State Buckeyes Fans 44.21% 35.32x
ACC Fans 38.52% 34.21x
NCAA Football Fans 39.58% 33.71x
Indiana Hoosiers Fans 45.17% 33.42x
NCAA Fans 36.56% 33.17x
Michigan Wolverines Fans 35.89% 32.86x
ESPN Enthusiasts 32.18% 32.46x
College Football Fans 37.45% 32.26x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Interest attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Iowa Hawkeyes Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Iowa Hawkeyes Fans audience is Maurices.

Location Composition Index
Maurices 0.06% 1.69x
Lane Bryant 0.01% 1.61x
LOFT 0.02% 1.35x
Buckle 0.02% 1.29x
Lululemon 0.01% 1.27x
Old Navy 0.03% 1.23x
Mens Wearhouse 0.01% 1.10x
Express 0.02% 1.08x
Aeropostale 0.02% 1.08x
Chicos 0.02% 1.06x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Location attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Iowa Hawkeyes Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Iowa Hawkeyes Fans audience is widerightnattylite.com.

Website Composition Index
widerightnattylite.com 2.43% 63.51x
hawkeyesports.com 1.97% 59.89x
blackheartgoldpants.com 4.28% 57.13x
offtackleempire.com 4.41% 56.94x
hailvarsity.com 1.43% 54.49x
hawkcentral.com 8.89% 54.10x
varsitybound.com 1.32% 53.69x
buckys5thquarter.com 5.34% 51.85x
huskers.com 1.09% 51.72x
thedailygopher.com 1.65% 51.39x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Web attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Iowa Hawkeyes Fans audience is College Sports.

Content Affinity Composition Index
College Sports 0.40% 25.68x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.81% 23.10x
Illinois College Sports 0.77% 22.40x
Iowa Cluster 28.61% 21.68x
Upstate New York State Athletics 0.07% 20.64x
Florida College Athletics 1.08% 18.14x
Virginia Athletics 0.13% 16.64x
Southeast College Athletics 1.58% 15.77x
Ohio Universities 2.15% 15.12x
South Dakota Cluster 5.63% 14.97x
Composition Percentage: The overlap percentage between the Iowa Hawkeyes Fans audience and the Content Affinity attribute.
Index: A comparison of the Iowa Hawkeyes Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Iowa Hawkeyes Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male