Explore the Ireland Trip Planners Audience
Below you'll find more information about the Ireland Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Ireland Trip Planners audience.
INTERESTS
The Ireland Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ireland Trip Planners audience is Ocean Activists.
| Interest | Composition | Index |
| Ocean Activists | 29.81% | 18.90x |
| Nature and Outdoors Book Readers | 29.16% | 18.80x |
| Streaming British TV Users | 29.44% | 18.24x |
| Italy Trip Planners | 33.72% | 17.72x |
| Travel Guide and Review Readers | 32.22% | 17.09x |
| Grandparents | 27.07% | 16.55x |
| Home Custom Bedroom Decorators | 23.61% | 16.36x |
| Custom Home Lighting Shoppers | 23.61% | 16.36x |
| Travel Book Readers | 26.15% | 16.24x |
| Pet Boarding and Sitter Researchers | 25.57% | 16.18x |
Composition Percentage:
The overlap percentage between the Ireland Trip Planners audience and the Interest attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Ireland Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ireland Trip Planners audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.01% | 1.61x |
| Jos A. Bank Clothiers | 0.01% | 1.54x |
| White House Black Market | 0.01% | 1.29x |
| Carhartt | 0.16% | 1.19x |
| Chicos | 0.01% | 1.18x |
| Victoria's Secret | 0.01% | 1.11x |
| Mens Wearhouse | 0.01% | 1.06x |
| Journeys | 0.01% | 0.97x |
| Maurices | 0.01% | 0.96x |
| Old Navy | 0.01% | 0.80x |
Composition Percentage:
The overlap percentage between the Ireland Trip Planners audience and the Location attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
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WEBSITES
The Ireland Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ireland Trip Planners audience is ireland.com.
| Website | Composition | Index |
| ireland.com | 2.43% | 45.30x |
| greatvaluevacations.com | 1.77% | 37.59x |
| ireland-calling.com | 2.26% | 35.00x |
| threebestrated.ca | 1.66% | 28.66x |
| cioc.ca | 1.20% | 28.61x |
| roadscholar.org | 1.18% | 28.38x |
| gadventures.com | 1.01% | 27.97x |
| purplebricks.ca | 1.05% | 27.59x |
| tpxpassport.com | 2.15% | 27.11x |
| mmfoodmarket.com | 1.21% | 26.75x |
Composition Percentage:
The overlap percentage between the Ireland Trip Planners audience and the Web attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ireland Trip Planners audience is London Tourism.
| Content Affinity | Composition | Index |
| London Tourism | 0.06% | 22.09x |
| Scotland Travel | 0.20% | 21.66x |
| Canadian Seniors Real Estate Research Cluster | 0.44% | 16.80x |
| Toronto Tourism | 0.92% | 15.69x |
| European Museums, Restaurants & Events | 1.22% | 15.56x |
| Ireland Cluster | 14.28% | 15.52x |
| Canadian Universities | 1.04% | 15.36x |
| Canada Shopping - General Commerce | 1.66% | 14.99x |
| London Tourism & Events | 0.22% | 14.88x |
| Canada Travel & Tourism | 0.64% | 14.69x |
Composition Percentage:
The overlap percentage between the Ireland Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Ireland Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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