Dstillery Audiences

IRELAND TRIP PLANNERS

Audience Size: 1.6 Million Devices

Explore the Ireland Trip Planners Audience

Below you'll find more information about the Ireland Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Ireland Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Ireland Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ireland Trip Planners audience is Ocean Activists.

Interest Composition Index
Ocean Activists 33.58% 64.85x
Nature and Outdoors Book Readers 33.43% 64.78x
Streaming British TV Users 30.21% 59.82x
Travel Book Readers 29.91% 57.20x
Cholesterol Researchers 25.95% 56.91x
Grandparents 30.65% 56.74x
Retirees 26.54% 56.39x
Landscape Architects 25.81% 56.27x
Luxury Second Home Owners 25.51% 55.73x
Nashville Activity Researchers 26.98% 55.70x
Composition Percentage: The overlap percentage between the Ireland Trip Planners audience and the Interest attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ireland Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ireland Trip Planners audience is Journeys.

Location Composition Index
Journeys 0.03% 3.30x
The Childrens Place 0.01% 1.97x
Carhartt 0.10% 1.72x
Composition Percentage: The overlap percentage between the Ireland Trip Planners audience and the Location attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ireland Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ireland Trip Planners audience is irelandbeforeyoudie.com.

Website Composition Index
irelandbeforeyoudie.com 3.38% 39.59x
ireland-calling.com 2.14% 37.07x
irishexaminer.com 2.21% 36.73x
lcbo.com 1.65% 34.70x
artnet.com 1.42% 34.39x
monrovia.com 1.24% 34.34x
kraftcanada.com 2.07% 34.05x
justpremium.com 2.78% 33.48x
currentresults.com 1.95% 32.70x
bringfido.com 1.40% 32.42x
Composition Percentage: The overlap percentage between the Ireland Trip Planners audience and the Web attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ireland Trip Planners audience is Ireland Cluster.

Content Affinity Composition Index
Ireland Cluster 12.17% 43.53x
Online Games for Kids 2.64% 32.54x
Canada Consumer Product Cluster 5.28% 29.80x
Canada Tourism Research Cluster 3.37% 28.73x
Furniture & Home Improvement 2.35% 28.18x
Travel Adventure 7.33% 27.05x
Cruise Vacations 4.99% 25.11x
Smart Travel 2.05% 23.46x
Assorted Topics (Viral Media, Paid Traffic) 2.79% 23.31x
Furniture Shopping 5.43% 23.11x
Composition Percentage: The overlap percentage between the Ireland Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Ireland Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ireland Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female