Dstillery Audiences

ITALIAN CHAIN RESTAURANT EATERS

Audience Size: 3.1 Million Devices

Explore the Italian Chain Restaurant Eaters Audience

Below you'll find more information about the Italian Chain Restaurant Eaters audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Italian Chain Restaurant Eaters audience.

Dstillery Crafted Audiences

INTERESTS

The Italian Chain Restaurant Eaters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italian Chain Restaurant Eaters audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 43.18% 27.65x
Casual Dining Restaurant Researchers 49.95% 26.35x
Discount Big Box Shoppers 35.44% 25.51x
Bargain Shopping Researchers 35.59% 24.13x
Home Decor Shoppers 33.76% 23.06x
Flower & Gift Basket Shoppers 35.73% 23.03x
Price Conscious Grocery Shoppers 34.32% 22.06x
Drug Store Shoppers 36.20% 22.02x
First Aid Researchers 33.42% 21.41x
Misc-Deal Seekers or Coupon Shoppers 29.54% 20.90x
Composition Percentage: The overlap percentage between the Italian Chain Restaurant Eaters audience and the Interest attribute.
Index: A comparison of the Italian Chain Restaurant Eaters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italian Chain Restaurant Eaters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italian Chain Restaurant Eaters audience is Express Outlets.

Location Composition Index
Express Outlets 0.00% 1.08x
Belk 0.02% 1.07x
Columbia 0.01% 1.03x
Lane Bryant 0.04% 1.03x
Talbots 0.04% 1.01x
Michael Kors 0.02% 1.00x
Dressbarn 0.04% 0.98x
Chicos 0.04% 0.96x
Carhartt 0.17% 0.95x
American Eagle Outfitters 0.05% 0.94x
Composition Percentage: The overlap percentage between the Italian Chain Restaurant Eaters audience and the Location attribute.
Index: A comparison of the Italian Chain Restaurant Eaters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italian Chain Restaurant Eaters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italian Chain Restaurant Eaters audience is olivegarden.com.

Website Composition Index
olivegarden.com 5.20% 84.48x
ihop.com 1.02% 60.92x
aeropostale.com 1.40% 58.22x
belk.com 2.63% 57.09x
ediblearrangements.com 2.35% 51.51x
cooks.com 1.49% 50.62x
newhomesource.com 2.00% 49.25x
seaworldparks.com 2.92% 48.84x
coach.com 1.13% 48.76x
pier1.com 2.32% 48.61x
Composition Percentage: The overlap percentage between the Italian Chain Restaurant Eaters audience and the Web attribute.
Index: A comparison of the Italian Chain Restaurant Eaters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italian Chain Restaurant Eaters audience is Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews).

Content Affinity Composition Index
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.53% 20.77x
ISPs & Local Services 0.25% 20.23x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.80% 16.98x
Home Printing 1.17% 15.92x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.28% 15.10x
As Seen On TV Products 0.17% 15.04x
South Carolina Travel 0.62% 14.91x
Mail Order Food 4.40% 14.01x
Food Cluster 5.58% 13.93x
Home Decoration - Crafts & Kids 2.83% 13.70x
Composition Percentage: The overlap percentage between the Italian Chain Restaurant Eaters audience and the Content Affinity attribute.
Index: A comparison of the Italian Chain Restaurant Eaters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italian Chain Restaurant Eaters audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female