Dstillery Audiences

ITALIAN FOOD ENTHUSIASTS

Audience Size: 4.7 Million Devices

Explore the Italian Food Enthusiasts Audience

Below you'll find more information about the Italian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Italian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Italian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italian Food Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 50.69% 33.31x
Gourmet Food & Wine Researchers 54.87% 32.74x
Home Kitchen Chefs 51.18% 31.42x
Recipe Researchers 50.41% 29.23x
Home Design and Living Publication Readers 44.36% 27.96x
Malaysian Food Enthusiasts 44.11% 27.87x
Healthy Eaters 46.83% 27.74x
Luxury Fitness Shoppers 46.44% 27.71x
Luxury Athletic Footwear Shoppers 46.44% 27.70x
Nutrition Conscious Eaters 46.95% 27.61x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italian Food Enthusiasts audience is REI.

Location Composition Index
REI 0.01% 1.58x
Ann Taylor 0.02% 1.37x
Free People 0.02% 1.33x
Uniqlo 0.01% 1.21x
Kate Spade 0.02% 1.19x
Ralph Lauren 0.01% 1.19x
Carhartt 0.29% 1.18x
Eddie Bauer 0.02% 1.18x
Jos A. Bank Clothiers 0.04% 1.17x
Gap 0.07% 1.16x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italian Food Enthusiasts audience is prouditaliancook.com.

Website Composition Index
prouditaliancook.com 1.61% 35.74x
food52.com 1.86% 34.57x
italianfoodforever.com 1.91% 34.32x
ifoodblogger.com 2.30% 33.55x
fortheloveofcooking.net 1.76% 32.24x
honestcooking.com 2.14% 30.78x
betterrecipes.com 1.68% 29.90x
ciaoflorentina.com 1.08% 29.58x
cooksillustrated.com 1.07% 29.43x
joyofkosher.com 1.28% 29.25x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.22% 17.77x
Consumer Packaged Goods 13.84% 16.60x
Cakes & Sweets 3.78% 14.70x
Low Carb Diets 6.56% 14.67x
Cooking Recipe & Ingredient Researchers 42.15% 14.53x
Food Cluster 1.99% 14.48x
Grilling 1.94% 13.84x
Chef & Restaurant Resources 1.96% 13.41x
Stay at Home Mom 24.07% 13.36x
Vegetarian Diet 15.43% 13.22x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female