Dstillery Audiences

ITALIAN FOOD ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the Italian Food Enthusiasts Audience

Below you'll find more information about the Italian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Italian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Italian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italian Food Enthusiasts audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 50.38% 50.27x
Gourmet Food & Wine Researchers 55.70% 48.84x
Cooking Show Fans 51.09% 47.90x
Nutrition Conscious Eaters 42.75% 43.56x
Healthy Eaters 42.49% 43.46x
Home Coffee Makers 40.99% 42.95x
Recipe Researchers 46.91% 42.56x
Home Kitchen Bakers 46.24% 42.12x
Healthy Snacks Shoppers 43.61% 40.81x
Luxury Fitness Shoppers 40.45% 40.65x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italian Food Enthusiasts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.32% 1.35x
Mens Wearhouse 0.45% 1.19x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italian Food Enthusiasts audience is italianfoodforever.com.

Website Composition Index
italianfoodforever.com 2.90% 66.31x
prouditaliancook.com 2.36% 62.89x
cookingwithnonna.com 3.18% 57.59x
academiabarilla.com 1.14% 55.76x
ciaoflorentina.com 1.57% 54.73x
mastercook.com 2.11% 50.66x
cooksillustrated.com 3.22% 50.53x
theperfectpantry.com 1.01% 49.14x
deliaonline.com 1.13% 48.88x
americanheritagecooking.com 1.32% 48.00x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italian Food Enthusiasts audience is Assorted Topics (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics (Family, Household Wellness, The Beach) 7.68% 20.87x
Cooking Recipe & Ingredient Researchers 56.61% 19.71x
Consumer Packaged Goods 26.63% 19.61x
Mail Order Food 3.61% 19.49x
Cakes & Sweets 6.59% 18.89x
Food Cluster 5.40% 18.71x
Chef & Restaurant Resources 4.62% 18.31x
Vegetarian Diet 22.45% 17.80x
Stay at Home Mom 23.89% 17.28x
Low Carb Diets 11.55% 16.58x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female