Dstillery Audiences

ITALIAN FOOD ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the Italian Food Enthusiasts Audience

Below you'll find more information about the Italian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Italian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Italian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italian Food Enthusiasts audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 49.55% 33.78x
Home Kitchen Chefs 48.90% 32.06x
Cooking Show Fans 50.89% 30.73x
Healthy Eaters 39.85% 27.84x
Nutrition Conscious Eaters 39.70% 27.73x
Home Kitchen Bakers 45.28% 26.65x
Recipe Researchers 43.02% 26.25x
Healthy Snacks Shoppers 41.92% 24.75x
Supermarket Shoppers 47.34% 23.76x
Gluten-Free Recipe Researchers 39.48% 23.46x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italian Food Enthusiasts audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.66x
Express Outlets 0.00% 1.46x
Free People 0.02% 1.39x
Urban Outfitters 0.05% 1.36x
Club Monaco 0.01% 1.28x
Supreme 0.00% 1.28x
Patagonia 0.01% 1.25x
Chicos 0.06% 1.21x
Ralph Lauren 0.01% 1.20x
Ann Taylor 0.02% 1.20x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italian Food Enthusiasts audience is italianfoodforever.com.

Website Composition Index
italianfoodforever.com 2.94% 71.29x
prouditaliancook.com 2.20% 66.07x
cookscountry.com 1.17% 63.92x
academiabarilla.com 1.20% 61.88x
cookingwithnonna.com 3.70% 55.97x
ciaoflorentina.com 1.56% 54.31x
cooksillustrated.com 4.00% 51.48x
thecrepesofwrath.com 1.10% 51.37x
kingarthurflour.com 24.52% 50.27x
naturallyella.com 2.40% 48.96x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italian Food Enthusiasts audience is Assorted Topics #11347 (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics #11347 (Family, Household Wellness, The Beach) 6.09% 18.41x
Cooking Recipe & Ingredient Researchers 57.10% 15.65x
Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) 0.21% 15.61x
Cakes & Sweets 6.51% 14.80x
Food Cluster 5.91% 14.75x
Consumer Packaged Goods 29.97% 14.62x
Vegetarian Diet 20.90% 14.51x
Chef & Restaurant Resources 5.20% 14.28x
Mail Order Food 4.36% 13.88x
Low Carb Diets 10.28% 13.32x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female