Dstillery Audiences

ITALIAN FOOD ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Italian Food Enthusiasts Audience

Below you'll find more information about the Italian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Italian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Italian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italian Food Enthusiasts audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 49.27% 36.14x
Gourmet Food & Wine Researchers 54.40% 34.92x
Cooking Show Fans 54.43% 32.52x
Nutrition Conscious Eaters 42.17% 31.23x
Healthy Eaters 41.66% 31.17x
Home Coffee Makers 43.51% 30.97x
Recipe Researchers 45.86% 30.01x
Home Kitchen Bakers 46.38% 29.82x
Luxury Fitness Shoppers 42.70% 28.94x
Luxury Athletic Footwear Shoppers 42.90% 28.71x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italian Food Enthusiasts audience is Supreme.

Location Composition Index
Supreme 0.02% 1.71x
Uniqlo 0.02% 1.62x
LL Bean 0.01% 1.54x
Express Outlets 0.01% 1.48x
Hugo Boss 0.04% 1.47x
Tommy Bahama 0.03% 1.42x
American Apparel 0.05% 1.41x
Brooks Brothers 0.05% 1.40x
Calvin Klein 0.01% 1.39x
Talbots 0.07% 1.39x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italian Food Enthusiasts audience is italianfoodforever.com.

Website Composition Index
italianfoodforever.com 2.92% 73.33x
prouditaliancook.com 2.20% 70.59x
academiabarilla.com 1.14% 61.82x
cookingwithnonna.com 3.35% 60.57x
ciaoflorentina.com 1.58% 58.79x
kingarthurflour.com 20.15% 56.87x
cooksillustrated.com 3.57% 53.90x
mygourmetconnection.com 1.87% 52.92x
chickensintheroad.com 1.11% 52.67x
mastercook.com 2.38% 51.94x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italian Food Enthusiasts audience is Assorted Topics (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics (Family, Household Wellness, The Beach) 7.14% 19.69x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.24% 17.87x
Cooking Recipe & Ingredient Researchers 57.10% 17.83x
Consumer Packaged Goods 28.69% 17.32x
Cakes & Sweets 6.59% 17.14x
Food Cluster 5.79% 16.78x
Mail Order Food 4.11% 16.61x
Chef & Restaurant Resources 5.05% 16.17x
Vegetarian Diet 22.22% 15.86x
Stay at Home Mom 20.50% 15.47x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female