Dstillery Audiences

ITALIAN FOOD ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Italian Food Enthusiasts Audience

Below you'll find more information about the Italian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Italian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Italian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Italian Food Enthusiasts audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 53.21% 64.55x
Cooking Show Fans 50.98% 61.40x
Home Kitchen Chefs 52.08% 60.57x
Recipe Researchers 46.51% 54.29x
Home Design and Living Publication Readers 41.41% 53.16x
Nutrition Conscious Eaters 43.95% 53.10x
Healthy Eaters 44.09% 52.31x
Home Kitchen Bakers 45.74% 51.68x
Home Coffee Makers 41.59% 51.50x
Healthy Snacks Shoppers 44.89% 50.87x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Italian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Italian Food Enthusiasts audience is Everlane.

Location Composition Index
Everlane 0.01% 2.33x
Supreme 0.02% 1.98x
Bonobos 0.10% 1.70x
Club Monaco 0.03% 1.63x
Ralph Lauren 0.03% 1.51x
Patagonia 0.02% 1.51x
Jos A. Bank Clothiers 0.43% 1.48x
Intermix 0.01% 1.45x
LL Bean 0.01% 1.37x
Ann Taylor 0.04% 1.34x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Italian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Italian Food Enthusiasts audience is italianfoodforever.com.

Website Composition Index
italianfoodforever.com 3.26% 67.95x
prouditaliancook.com 2.71% 64.81x
cookingwithnonna.com 3.33% 59.61x
academiabarilla.com 1.26% 58.26x
ciaoflorentina.com 1.77% 57.11x
mastercook.com 2.08% 54.80x
deliaonline.com 1.15% 52.75x
theperfectpantry.com 1.10% 52.54x
jamhands.net 1.05% 52.24x
amuse-your-bouche.com 1.52% 51.13x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Italian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.29% 22.64x
Consumer Packaged Goods 26.58% 20.79x
Mail Order Food 3.38% 20.74x
Assorted Topics (Family, Household Wellness, The Beach) 8.65% 20.14x
Cooking Recipe & Ingredient Researchers 58.96% 20.09x
Food Cluster 5.46% 19.58x
Cakes & Sweets 6.80% 19.26x
Chef & Restaurant Resources 4.51% 19.14x
Vegetarian Diet 23.79% 18.57x
Low Carb Diets 12.07% 18.11x
Composition Percentage: The overlap percentage between the Italian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Italian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Italian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female