Explore the Jewelry & Watch Shoppers Audience
Below you'll find more information about the Jewelry & Watch Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Jewelry & Watch Shoppers audience.
INTERESTS
The Jewelry & Watch Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jewelry & Watch Shoppers audience is Engagement Ring Shoppers.
| Interest | Composition | Index |
| Engagement Ring Shoppers | 54.91% | 26.18x |
| Discount Big Box Shoppers | 44.71% | 22.12x |
| Budget Grocery Shoppers | 37.95% | 21.60x |
| Big Box Shoppers | 42.26% | 21.56x |
| Department Store Shoppers | 42.94% | 21.42x |
| Home Decor Shoppers | 45.14% | 21.08x |
| Home Goods Supercenter Shoppers | 41.01% | 19.80x |
| Home Rug Shoppers | 40.99% | 19.80x |
| Bargain Shopping Researchers | 33.35% | 19.71x |
| Apartment Furniture Shoppers | 39.61% | 19.68x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Interest attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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APPAREL RETAILERS
The Jewelry & Watch Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jewelry & Watch Shoppers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.05% | 1.25x |
| Madewell | 0.02% | 1.23x |
| White House Black Market | 0.05% | 1.19x |
| Buckle | 0.04% | 1.19x |
| H&M | 0.05% | 1.16x |
| Hollister | 0.04% | 1.14x |
| Dressbarn | 0.03% | 1.14x |
| American Apparel | 0.02% | 1.11x |
| Tommy Bahama | 0.01% | 1.11x |
| Eddie Bauer | 0.02% | 1.11x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Location attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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WEBSITES
The Jewelry & Watch Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Jewelry & Watch Shoppers audience is helzberg.com.
| Website | Composition | Index |
| helzberg.com | 1.97% | 40.89x |
| authenticwatches.com | 3.13% | 34.81x |
| diamondnexus.com | 2.77% | 32.31x |
| toysrus.com | 2.26% | 31.53x |
| pandora.net | 3.10% | 28.50x |
| collectionsetc.com | 1.12% | 25.01x |
| kirklands.com | 2.73% | 23.91x |
| rue21.com | 1.83% | 23.47x |
| enterprise.com | 1.55% | 23.41x |
| weekly-ads.us | 1.06% | 23.35x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Web attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jewelry & Watch Shoppers audience is Watches & Jewelry.
| Content Affinity | Composition | Index |
| Watches & Jewelry | 0.02% | 23.50x |
| Diamonds & Precious Metals | 3.43% | 17.66x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.01% | 16.00x |
| Discount Shopping | 1.64% | 14.85x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.15% | 14.83x |
| Bridal Fashion | 1.12% | 14.73x |
| Watches Retail | 2.71% | 14.62x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.06% | 14.20x |
| Higher-End Fashion Brands | 0.51% | 13.54x |
| Custom Gifts | 2.73% | 13.14x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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DEMOGRAPHICS
The Jewelry & Watch Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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