Explore the Jewelry & Watch Shoppers Audience
Below you'll find more information about the Jewelry & Watch Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Jewelry & Watch Shoppers audience.
INTERESTS
The Jewelry & Watch Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jewelry & Watch Shoppers audience is Engagement Ring Shoppers.
| Interest | Composition | Index |
| Engagement Ring Shoppers | 58.45% | 35.73x |
| Discount Big Box Shoppers | 42.96% | 30.86x |
| Budget Grocery Shoppers | 37.86% | 30.34x |
| Big Box Shoppers | 41.11% | 29.60x |
| Department Store Shoppers | 40.53% | 29.54x |
| Home Decor Shoppers | 42.95% | 28.96x |
| Bargain Shopping Researchers | 32.94% | 26.96x |
| Orlando Activities Researchers | 33.01% | 26.43x |
| Home Rug Shoppers | 35.87% | 26.35x |
| Home Goods Supercenter Shoppers | 35.89% | 26.35x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Interest attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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APPAREL RETAILERS
The Jewelry & Watch Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jewelry & Watch Shoppers audience is Buckle.
| Location | Composition | Index |
| Buckle | 0.36% | 1.51x |
| Jos A. Bank Clothiers | 0.38% | 1.49x |
| White House Black Market | 0.42% | 1.41x |
| Mens Wearhouse | 0.60% | 1.39x |
| Bonobos | 0.10% | 1.37x |
| Johnston and Murphy | 0.52% | 1.25x |
| Topshop | 0.02% | 1.18x |
| Chicos | 0.06% | 1.12x |
| Kate Spade | 0.03% | 1.12x |
| Dressbarn | 0.05% | 1.08x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Location attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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WEBSITES
The Jewelry & Watch Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Jewelry & Watch Shoppers audience is helzberg.com.
| Website | Composition | Index |
| helzberg.com | 3.95% | 49.85x |
| gemvara.com | 1.42% | 44.33x |
| charlotterusse.com | 1.31% | 42.88x |
| authenticwatches.com | 3.92% | 42.57x |
| katespade.com | 2.32% | 42.10x |
| olivegarden.com | 1.34% | 39.77x |
| toysrus.com | 6.29% | 39.62x |
| weddingwire.com | 3.98% | 39.32x |
| diamondnexus.com | 3.03% | 39.26x |
| dressbarn.com | 1.15% | 38.29x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Web attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jewelry & Watch Shoppers audience is Watches & Jewelry.
| Content Affinity | Composition | Index |
| Watches & Jewelry | 0.03% | 28.21x |
| Diamonds & Precious Metals | 5.13% | 19.86x |
| Higher-End Fashion Brands | 1.41% | 17.95x |
| Custom Gifts | 4.08% | 17.26x |
| Bridal Fashion | 2.05% | 16.62x |
| Watches Retail | 3.95% | 15.94x |
| Washington D.C. Hotels | 0.01% | 15.88x |
| Discount Shopping | 3.76% | 15.67x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.03% | 15.52x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.34% | 15.43x |
Composition Percentage:
The overlap percentage between the Jewelry & Watch Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
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DEMOGRAPHICS
The Jewelry & Watch Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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