Dstillery Audiences

JEWELRY & WATCH SHOPPERS

Audience Size: 4.3 Million Devices

Explore the Jewelry & Watch Shoppers Audience

Below you'll find more information about the Jewelry & Watch Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Jewelry & Watch Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Jewelry & Watch Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jewelry & Watch Shoppers audience is Engagement Ring Shoppers.

Interest Composition Index
Engagement Ring Shoppers 57.39% 35.13x
Discount Big Box Shoppers 42.10% 30.70x
Budget Grocery Shoppers 38.36% 29.33x
Big Box Shoppers 42.03% 29.22x
Home Decor Shoppers 41.86% 28.97x
Department Store Shoppers 41.20% 28.92x
Home Goods Supercenter Shoppers 36.48% 27.01x
Home Rug Shoppers 36.47% 27.00x
Bargain Shopping Researchers 33.32% 26.29x
Apartment Furniture Shoppers 36.79% 26.18x
Composition Percentage: The overlap percentage between the Jewelry & Watch Shoppers audience and the Interest attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jewelry & Watch Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jewelry & Watch Shoppers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.05% 1.39x
Bonobos 0.01% 1.30x
Buckle 0.05% 1.28x
Eddie Bauer 0.02% 1.23x
Hugo Boss 0.03% 1.23x
Dressbarn 0.04% 1.18x
White House Black Market 0.06% 1.17x
Zara 0.02% 1.17x
H&M 0.05% 1.16x
Jos A. Bank Clothiers 0.04% 1.16x
Composition Percentage: The overlap percentage between the Jewelry & Watch Shoppers audience and the Location attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Jewelry & Watch Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Jewelry & Watch Shoppers audience is helzberg.com.

Website Composition Index
helzberg.com 3.02% 54.59x
gemvara.com 1.21% 46.94x
katespade.com 1.49% 44.38x
authenticwatches.com 3.61% 43.54x
toysrus.com 4.45% 42.76x
diamondnexus.com 3.02% 40.10x
pandora.net 4.79% 36.27x
clarksusa.com 1.24% 34.30x
jewelosco.com 1.14% 33.11x
bonton.com 1.27% 32.72x
Composition Percentage: The overlap percentage between the Jewelry & Watch Shoppers audience and the Web attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jewelry & Watch Shoppers audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.03% 29.92x
Diamonds & Precious Metals 4.55% 21.44x
Custom Gifts 3.38% 18.01x
Bridal Fashion 1.60% 17.99x
Discount Shopping 2.83% 17.95x
Higher-End Fashion Brands 0.92% 17.73x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.24% 17.50x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 17.46x
Watches Retail 3.50% 17.26x
Assorted Topics (Cooking, Games, Viral Media) 0.12% 17.02x
Composition Percentage: The overlap percentage between the Jewelry & Watch Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Jewelry & Watch Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jewelry & Watch Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female