Explore the Job Seekers Audience
Below you'll find more information about the Job Seekers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Job Seekers audience.
INTERESTS
The Job Seekers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Job Seekers audience is Career Focused Individuals.
| Interest | Composition | Index |
| Career Focused Individuals | 65.75% | 39.61x |
| Recreational Sports Participants | 47.26% | 24.92x |
| Tax Filers | 39.59% | 23.47x |
| Business Decision Makers | 42.49% | 22.74x |
| Fast Fashion Shoppers | 47.72% | 20.97x |
| Auto Insurance Shoppers | 36.51% | 20.94x |
| Personal Investment Researchers | 37.08% | 20.10x |
| Accounting & CPA Continuing Education Researchers | 39.52% | 19.74x |
| Tax Policy Researchers | 37.94% | 19.73x |
| Credit Card Researchers | 38.50% | 19.69x |
Composition Percentage:
The overlap percentage between the Job Seekers audience and the Interest attribute.
Index: A comparison of the Job Seekers audience to the internet population.
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APPAREL RETAILERS
The Job Seekers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Job Seekers audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.01% | 1.23x |
| Lorna Jane | 0.00% | 1.20x |
| Zara | 0.02% | 1.20x |
| Zumiez | 0.02% | 1.15x |
| Belk | 0.01% | 1.12x |
| Forever 21 | 0.03% | 1.11x |
| American Eagle Outfitters | 0.04% | 1.10x |
| Columbia | 0.01% | 1.09x |
| Gap | 0.07% | 1.09x |
| Aeropostale | 0.02% | 1.08x |
Composition Percentage:
The overlap percentage between the Job Seekers audience and the Location attribute.
Index: A comparison of the Job Seekers audience to the internet population.
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WEBSITES
The Job Seekers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Job Seekers audience is jobsearch.monster.com.
| Website | Composition | Index |
| jobsearch.monster.com | 0.68% | 107.64x |
| enjoycareers.com | 0.18% | 92.38x |
| best-job-interview.com | 1.32% | 88.84x |
| job.com | 0.76% | 86.89x |
| beyond.com | 0.37% | 86.31x |
| collabera.com | 0.51% | 83.21x |
| onemainfinancial.com | 0.28% | 83.04x |
| healthjobsnationwide.com | 0.68% | 82.03x |
| dignityhealthcareers.org | 0.43% | 81.75x |
| insurancejobs.com | 0.17% | 81.26x |
Composition Percentage:
The overlap percentage between the Job Seekers audience and the Web attribute.
Index: A comparison of the Job Seekers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Job Seekers audience is Job Interview Process.
| Content Affinity | Composition | Index |
| Job Interview Process | 8.85% | 28.74x |
| Healthcare Jobs | 6.24% | 21.70x |
| Corporate Employment Pages | 21.73% | 21.53x |
| Higher Education | 7.70% | 19.66x |
| Assorted Topics #11442 (Pharmacies, Telemarketing Jobs, Women'S Clothing) | 9.54% | 19.47x |
| Online Learning | 0.63% | 18.51x |
| Assorted Topics #11536 (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 24.55% | 18.18x |
| Human Resources & Employee Management | 2.66% | 17.50x |
| Assorted Topics #11640 (Business Support ToolsForm Templates) | 1.55% | 16.54x |
| Teaching Abroad | 0.47% | 15.98x |
Composition Percentage:
The overlap percentage between the Job Seekers audience and the Content Affinity attribute.
Index: A comparison of the Job Seekers audience to the internet population.
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DEMOGRAPHICS
The Job Seekers audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999
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