Dstillery Audiences

JUNK FOOD LOVERS

Audience Size: 1.5 Million Devices

Explore the Junk Food Lovers Audience

Below you'll find more information about the Junk Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Junk Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Junk Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Junk Food Lovers audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 34.30% 61.70x
TV Advertising Professionals 41.05% 57.77x
TV Junkies 38.63% 53.11x
Mens Fitness Publication Readers 35.79% 52.35x
Entertainment Industry Decision Makers 40.31% 51.41x
Liberal News Readers 38.33% 50.31x
Nashville Activity Researchers 27.40% 49.18x
Orlando Activities Researchers 22.79% 48.81x
Advertising Professionals 37.04% 48.33x
Entertainment & Tabloid Magazine Readers 39.88% 47.20x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Interest attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Junk Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Junk Food Lovers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.13x
Lane Bryant 0.03% 1.11x
Zumiez 0.02% 1.07x
Coach 0.01% 0.99x
Banana Republic 0.02% 0.98x
Carhartt 0.22% 0.96x
Gymboree 0.02% 0.96x
Talbots 0.01% 0.95x
American Eagle Outfitters 0.02% 0.89x
Mens Wearhouse 0.03% 0.87x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Location attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Junk Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Junk Food Lovers audience is newsarama.com.

Website Composition Index
newsarama.com 1.41% 56.54x
prowrestlingsheet.com 2.19% 46.34x
ccn.com 5.18% 42.58x
brandeating.com 5.96% 40.78x
alternativenation.net 2.96% 40.07x
lrmonline.com 3.55% 37.69x
dailygalaxy.com 2.61% 37.04x
metabomb.net 1.09% 36.12x
stardewvalleywiki.com 1.30% 35.90x
1010tires.com 2.10% 35.17x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Web attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Junk Food Lovers audience is Roleplay & Fantasy Games.

Content Affinity Composition Index
Roleplay & Fantasy Games 0.11% 26.10x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.19% 19.90x
Australia & New Zealand Media 1.65% 18.36x
Diabetes Research 0.07% 17.51x
Video Content Sites 0.66% 17.45x
Collectibles - Toys & Collectibles 13.67% 17.29x
Studio & Franchise Video Game Players 3.31% 17.00x
Beauty & Cosmetics 0.33% 16.99x
Bird Watching 0.08% 16.89x
Ireland Cluster 3.12% 16.58x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Junk Food Lovers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male