Dstillery Audiences

JUNK FOOD LOVERS

Audience Size: 2.9 Million Devices

Explore the Junk Food Lovers Audience

Below you'll find more information about the Junk Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Junk Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Junk Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Junk Food Lovers audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 49.89% 46.82x
TV Advertising Professionals 52.19% 46.57x
Entertainment Industry Decision Makers 48.78% 43.64x
TV Junkies 50.06% 43.30x
Mens Fitness Publication Readers 49.54% 42.70x
Liberal News Readers 47.19% 41.38x
Entertainment & Tabloid Magazine Readers 47.97% 39.96x
Advertising Professionals 47.55% 39.61x
Eco-Conscious Consumers 44.71% 39.03x
Orlando Activities Researchers 45.46% 38.57x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Interest attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Junk Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Junk Food Lovers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.82x
Buckle 0.01% 1.79x
Aeropostale 0.01% 1.69x
Victoria's Secret 0.02% 1.62x
The Childrens Place 0.01% 1.34x
Mens Wearhouse 0.02% 1.34x
Maurices 0.02% 1.23x
Carhartt 0.18% 1.19x
Journeys 0.01% 1.18x
Chicos 0.01% 1.14x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Location attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Junk Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Junk Food Lovers audience is gonintendo.com.

Website Composition Index
gonintendo.com 1.18% 38.25x
star2.com 1.10% 32.52x
dorkly.com 2.05% 31.16x
retailwire.com 1.04% 29.96x
brandeating.com 10.25% 29.80x
care2.com 1.93% 29.60x
adventuresinpoortaste.com 1.36% 29.43x
thisisinsider.com 22.53% 28.12x
cruiselawnews.com 2.88% 27.93x
allgamers.com 1.20% 27.43x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Web attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Junk Food Lovers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 1.39% 23.30x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.08% 22.22x
Instagram Management 0.12% 19.39x
Roleplay & Fantasy Games 0.57% 19.32x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.07% 18.42x
Video Content Sites 7.97% 18.37x
London Tourism & Events 0.22% 18.31x
Australia & New Zealand Media 4.86% 17.94x
Fashion & Cosmetics 0.04% 17.20x
Environmental Conservation 0.09% 17.03x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Junk Food Lovers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female