Dstillery Audiences

JUNK FOOD LOVERS

Audience Size: 2.2 Million Devices

Explore the Junk Food Lovers Audience

Below you'll find more information about the Junk Food Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Junk Food Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Junk Food Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Junk Food Lovers audience is Cholesterol Researchers.

Interest Composition Index
Cholesterol Researchers 50.74% 46.39x
TV Advertising Professionals 51.02% 45.10x
TV Junkies 49.40% 44.58x
Entertainment Industry Decision Makers 47.45% 43.69x
Mens Fitness Publication Readers 48.65% 43.59x
Orlando Activities Researchers 46.17% 42.82x
Nashville Activity Researchers 46.29% 41.33x
Liberal News Readers 44.01% 40.82x
Entertainment & Tabloid Magazine Readers 47.08% 40.58x
Home Design and Living Publication Readers 45.68% 40.10x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Interest attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Junk Food Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Junk Food Lovers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.31x
Brooks Brothers 0.03% 1.28x
Tommy Bahama 0.03% 1.24x
Armani 0.02% 1.24x
Mens Wearhouse 0.12% 1.23x
The North Face 0.02% 1.21x
Madewell 0.01% 1.20x
White House Black Market 0.09% 1.20x
Lululemon 0.04% 1.19x
Belk 0.01% 1.19x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Location attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Junk Food Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Junk Food Lovers audience is whatsgoodattraderjoes.com.

Website Composition Index
whatsgoodattraderjoes.com 1.22% 79.79x
xojane.com 3.64% 53.83x
spirithalloween.com 2.41% 49.60x
doctorshealthpress.com 1.16% 48.51x
familydoctor.org 1.64% 47.87x
health.harvard.edu 1.33% 47.59x
acne.org 2.50% 47.27x
menupages.com 1.02% 47.07x
podiatrytoday.com 1.06% 46.43x
umm.edu 1.27% 45.94x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Web attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Junk Food Lovers audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.20% 24.92x
Food Cluster 3.49% 21.15x
Content Streamers & Downloaders 0.06% 19.32x
As Seen On TV Products 0.07% 18.63x
Instagram Management 0.49% 18.60x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.52% 17.95x
Nutrition & Diabetic Living 1.13% 17.17x
Assorted Topics (Toys, T-Shirts, Volvos) 0.22% 16.65x
Reproductive Health 2.43% 16.64x
Celebrity Gossip 2.46% 16.63x
Composition Percentage: The overlap percentage between the Junk Food Lovers audience and the Content Affinity attribute.
Index: A comparison of the Junk Food Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Junk Food Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female