KANSAS CITY CHIEFS FANS

Audience Size: 2.9 Million Devices

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Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is NFL Fans.

Interest	Composition	Index
NFL Fans	58.00%	34.16x
Los Angeles Rams Fans	55.33%	31.40x
San Francisco 49ers Fans	54.43%	30.89x
ESPN Enthusiasts	48.97%	30.25x
Cincinnati Bengals Fans	50.65%	29.28x
Minnesota Vikings Fans	51.23%	28.80x
Las Vegas Raiders Fans	52.80%	27.97x
Miami Dolphins Fans	50.57%	27.29x
MLB Fans	43.37%	27.27x
Denver Broncos Fans	50.43%	27.20x

Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.

Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Chicos.

Location	Composition	Index
Chicos	0.02%	1.56x
Old Navy	0.02%	1.21x
Maurices	0.02%	1.18x
Gymboree	0.01%	1.16x
Journeys	0.02%	1.14x
White House Black Market	0.01%	1.14x
Carhartt	0.19%	1.12x
LOFT	0.01%	1.08x
Banana Republic	0.01%	1.05x
Gap	0.01%	1.04x

Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.

Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is footballmaven.io.

Website	Composition	Index
footballmaven.io	1.66%	52.23x
kingsofkauffman.com	1.20%	48.41x
withthefirstpick.com	6.47%	47.73x
profootballweekly.com	1.30%	47.12x
milehighreport.com	5.99%	46.83x
kckingdom.com	3.97%	46.73x
arrowheadaddict.com	10.32%	45.55x
nflmocks.com	9.79%	45.05x
drafttek.com	1.94%	44.84x
royalsreview.com	3.71%	44.08x

Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.

Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Florida College Athletics.

Content Affinity	Composition	Index
Florida College Athletics	1.89%	13.01x
Fantasy Sports	29.24%	12.69x
Pac 12 Sports	0.46%	12.53x
Illinois College Sports	0.16%	12.51x
Gossip & Rumors	26.26%	11.99x
General Interest	0.06%	11.74x
Sports - Golf, Hunting, Fishing	0.12%	11.62x
Assorted Topics (Power Trains, Drones, Web Design)	1.15%	11.20x
Southeast College Athletics	0.62%	11.08x
Texas Off-Roading	0.03%	10.91x

Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.

Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male