Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 2.8 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 60.02% 43.69x
San Francisco 49ers Fans 54.58% 40.45x
Los Angeles Rams Fans 54.46% 39.69x
Cincinnati Bengals Fans 51.26% 36.90x
Las Vegas Raiders Fans 52.17% 35.84x
Minnesota Vikings Fans 51.25% 35.76x
Miami Dolphins Fans 51.67% 35.27x
ESPN Enthusiasts 49.60% 34.60x
Tampa Bay Buccaneers Fans 52.88% 33.75x
Tennessee Titans Fans 52.97% 33.67x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.03% 1.14x
American Eagle Outfitters 0.02% 1.13x
Chicos 0.02% 1.13x
Maurices 0.03% 1.12x
Express 0.02% 1.11x
Gap 0.01% 1.10x
Forever 21 0.01% 1.10x
Jos A. Bank Clothiers 0.01% 1.08x
Gymboree 0.01% 1.07x
Dressbarn 0.01% 1.07x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is milehighreport.com.

Website Composition Index
milehighreport.com 1.82% 59.40x
kckingdom.com 3.49% 53.22x
withthefirstpick.com 7.67% 51.24x
boltbeat.com 3.16% 51.17x
nflmocks.com 7.96% 51.01x
arrowheadaddict.com 10.19% 50.41x
boltsfromtheblue.com 2.19% 49.87x
kingsofkauffman.com 1.57% 49.74x
titansized.com 3.36% 49.57x
bringonthecats.com 1.09% 48.74x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 24.10% 17.76x
Motorsports 0.74% 14.74x
Florida College Athletics 0.97% 14.02x
Gossip & Rumors 30.26% 13.96x
Illinois College Sports 0.33% 13.46x
Kansas City News 28.49% 13.08x
Pool Cleaning 0.08% 12.97x
Sports - Golf, Hunting, Fishing 0.07% 12.64x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.32% 12.32x
Oil & Energy 0.25% 11.68x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male