Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 3.9 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 58.44% 38.41x
Los Angeles Rams Fans 55.63% 36.42x
San Francisco 49ers Fans 55.62% 36.39x
Cincinnati Bengals Fans 52.23% 35.66x
Minnesota Vikings Fans 51.03% 34.97x
Miami Dolphins Fans 50.60% 34.17x
Denver Broncos Fans 51.98% 33.79x
Washington Redskins Fans 49.41% 33.04x
Oakland Raiders Fans 52.06% 32.92x
Tampa Bay Buccaneers Fans 51.16% 32.79x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.03% 1.29x
Tommy Bahama 0.02% 1.27x
Chicos 0.06% 1.18x
Dressbarn 0.04% 1.17x
Lane Bryant 0.04% 1.16x
Talbots 0.03% 1.13x
Carhartt 0.34% 1.13x
Forever 21 0.05% 1.12x
White House Black Market 0.07% 1.10x
American Eagle Outfitters 0.06% 1.08x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is footballmaven.io.

Website Composition Index
footballmaven.io 3.47% 54.93x
kingsofkauffman.com 1.29% 54.38x
royalsreview.com 4.05% 51.83x
kckingdom.com 4.22% 50.52x
raisingzona.com 1.20% 50.51x
ramblinfan.com 1.84% 49.51x
profootballweekly.com 3.04% 48.99x
boltsfromtheblue.com 2.57% 48.98x
rockchalktalk.com 1.21% 48.29x
arrowheadaddict.com 10.57% 47.73x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 33.58% 15.09x
Illinois College Sports 0.35% 14.60x
Sports Apparel 0.64% 13.37x
Kansas City News 23.91% 11.96x
Pac 12 Sports 1.07% 11.41x
Gossip & Rumors 26.26% 11.16x
Florida College Athletics 3.39% 11.10x
Grilling 1.64% 11.02x
Southeast College Athletics 1.13% 10.70x
Texas University Athletics 7.19% 10.56x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male