Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 2.3 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is Los Angeles Rams Fans.

Interest Composition Index
Los Angeles Rams Fans 44.73% 72.07x
San Francisco 49ers Fans 49.14% 71.22x
NFL Fans 51.84% 70.97x
Cincinnati Bengals Fans 45.49% 68.01x
Miami Dolphins Fans 43.30% 66.39x
Denver Broncos Fans 44.10% 65.12x
Oakland Raiders Fans 45.44% 64.56x
Tampa Bay Buccaneers Fans 44.64% 64.38x
Minnesota Vikings Fans 42.80% 63.68x
Tennessee Titans Fans 45.10% 63.35x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.32% 1.30x
Buckle 0.12% 1.27x
Express 0.03% 1.25x
Chicos 0.05% 1.23x
Urban Outfitters 0.05% 1.22x
The North Face 0.02% 1.16x
Dressbarn 0.04% 1.16x
REI 0.02% 1.15x
Michael Kors 0.02% 1.14x
White House Black Market 0.09% 1.13x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is kingsofkauffman.com.

Website Composition Index
kingsofkauffman.com 1.27% 107.35x
minskys.com 1.09% 95.27x
kckingdom.com 4.16% 91.45x
royalsreview.com 4.84% 89.46x
arrowheadaddict.com 7.03% 88.92x
rockchalktalk.com 1.56% 88.66x
boltsfromtheblue.com 2.61% 85.34x
arrowheadpride.com 15.80% 81.24x
rockmnation.com 2.20% 81.14x
justblogbaby.com 2.62% 80.79x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 28.20% 23.38x
Sports Apparel 0.88% 17.07x
Kansas City News 26.20% 16.93x
Alternative Streaming Services 0.39% 16.12x
Illinois College Sports 0.72% 15.96x
Latest Sports News 69.83% 14.78x
Missouri Travel & Outdoors Cluster 8.87% 14.16x
Pac 12 Sports 2.24% 13.27x
News Cluster 46.58% 12.97x
Florida College Athletics 5.07% 12.37x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male