Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 2.5 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 58.83% 46.18x
Los Angeles Rams Fans 55.16% 42.26x
San Francisco 49ers Fans 54.50% 42.03x
Cincinnati Bengals Fans 50.88% 40.23x
ESPN Enthusiasts 51.35% 39.37x
Minnesota Vikings Fans 51.47% 38.96x
Miami Dolphins Fans 52.10% 37.78x
Las Vegas Raiders Fans 53.58% 37.58x
Washington Football Team Fans 50.22% 37.28x
MLB Fans 44.32% 36.39x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.36x
Maurices 0.02% 1.28x
Gymboree 0.01% 1.24x
Mens Wearhouse 0.01% 1.22x
Chicos 0.01% 1.18x
Buckle 0.01% 1.13x
Carhartt 0.12% 1.01x
American Eagle Outfitters 0.01% 0.97x
Victoria's Secret 0.02% 0.95x
The Childrens Place 0.01% 0.92x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is footballmaven.io.

Website Composition Index
footballmaven.io 1.02% 67.01x
milehighreport.com 3.79% 61.24x
kingsofkauffman.com 1.15% 57.26x
footballoutsiders.com 1.19% 55.69x
titansized.com 4.45% 54.86x
royalsreview.com 3.19% 54.34x
kckingdom.com 3.72% 54.18x
arrowheadaddict.com 9.52% 54.18x
boltsfromtheblue.com 2.45% 53.73x
silverandblackpride.com 4.28% 53.46x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 1.34% 17.53x
General Interest 0.04% 17.07x
Sports - Golf, Hunting, Fishing 0.11% 16.96x
Fantasy Sports 28.86% 16.50x
Assorted Topics (Power Trains, Drones, Web Design) 0.83% 15.64x
Gossip & Rumors 26.02% 15.34x
Tennis, Golf & Boxing 2.18% 15.05x
Illinois College Sports 0.12% 14.80x
Motorsports 0.86% 14.53x
Southeast College Athletics 0.51% 14.35x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male