Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 1.9 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is San Francisco 49ers Fans.

Interest Composition Index
San Francisco 49ers Fans 48.97% 68.85x
NFL Fans 52.93% 68.81x
Los Angeles Rams Fans 46.43% 67.77x
Cincinnati Bengals Fans 46.03% 63.65x
Oakland Raiders Fans 45.17% 62.55x
Denver Broncos Fans 44.35% 61.56x
Miami Dolphins Fans 45.74% 61.28x
Minnesota Vikings Fans 42.57% 60.93x
Tampa Bay Buccaneers Fans 45.19% 60.84x
Tennessee Titans Fans 45.74% 59.55x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Buckle.

Location Composition Index
Buckle 0.25% 1.44x
Jos A. Bank Clothiers 0.40% 1.36x
REI 0.02% 1.34x
The North Face 0.03% 1.31x
Mens Wearhouse 0.59% 1.25x
Chicos 0.08% 1.24x
White House Black Market 0.27% 1.24x
Columbia 0.02% 1.23x
Johnston and Murphy 0.17% 1.22x
Kate Spade 0.04% 1.20x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is kingsofkauffman.com.

Website Composition Index
kingsofkauffman.com 1.17% 106.54x
kckingdom.com 4.56% 92.88x
rockchalktalk.com 1.58% 89.80x
arrowheadaddict.com 8.06% 87.48x
royalsreview.com 5.21% 86.26x
arrowheadpride.com 16.02% 82.08x
boltsfromtheblue.com 2.64% 81.91x
drafttek.com 3.36% 80.35x
raisingzona.com 1.68% 80.25x
rockmnation.com 2.23% 79.52x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 28.46% 23.36x
Illinois College Sports 0.71% 18.08x
Sports Apparel 0.91% 17.52x
Alternative Streaming Services 0.37% 17.18x
Kansas City News 28.32% 15.49x
Pac 12 Sports 2.20% 14.46x
Missouri Travel & Outdoors Cluster 9.91% 13.80x
Latest Sports News 72.26% 13.75x
Florida College Athletics 5.08% 13.08x
Sports News & Apparel 16.08% 12.50x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male