Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 1.9 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is Jacksonville Jaguars Fans.

Interest Composition Index
Jacksonville Jaguars Fans 42.26% 43.87x
Retired Government Employees 9.55% 42.85x
ESPN Enthusiasts 24.24% 36.71x
Las Vegas Raiders Fans 55.81% 32.54x
Tampa Bay Buccaneers Fans 29.12% 32.26x
NFL Fans 30.32% 31.54x
TV Advertising Professionals 15.80% 31.38x
Pittsburgh Steelers Fans 32.47% 30.79x
Building Service Contractors 23.15% 30.74x
Cleveland Browns Fans 32.43% 30.65x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Chicos.

Location Composition Index
Chicos 0.01% 1.86x
Maurices 0.02% 1.08x
Urban Outfitters 0.01% 0.96x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is kingsofkauffman.com.

Website Composition Index
kingsofkauffman.com 1.85% 73.60x
bringonthecats.com 1.16% 68.48x
royalsreview.com 3.17% 63.98x
kcparent.com 1.14% 62.68x
kctv5.com 14.34% 58.31x
ifamilykc.com 1.22% 57.13x
arrowheadpride.com 17.73% 57.07x
fox4kc.com 35.85% 56.06x
thepitchkc.com 1.30% 54.63x
rockmnation.com 1.98% 54.44x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Kansas City News.

Content Affinity Composition Index
Kansas City News 43.37% 32.25x
Missouri Travel & Outdoors Cluster 14.95% 23.28x
Farming & Agriculture 0.18% 17.31x
Missouri News Content Cluster 9.88% 15.48x
Assorted Topics (Viral Media, Paid Traffic) 10.16% 13.32x
Texas University Athletics 3.91% 11.75x
Nature & Wildlife 0.93% 10.83x
Australia & New Zealand Media 1.40% 10.81x
Assorted Topics (Freebies, Gardens, Jewelry) 0.69% 10.76x
Nebraska Cluster 7.24% 10.49x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male