Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 2.9 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 58.00% 34.16x
Los Angeles Rams Fans 55.33% 31.40x
San Francisco 49ers Fans 54.43% 30.89x
ESPN Enthusiasts 48.97% 30.25x
Cincinnati Bengals Fans 50.65% 29.28x
Minnesota Vikings Fans 51.23% 28.80x
Las Vegas Raiders Fans 52.80% 27.97x
Miami Dolphins Fans 50.57% 27.29x
MLB Fans 43.37% 27.27x
Denver Broncos Fans 50.43% 27.20x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Chicos.

Location Composition Index
Chicos 0.02% 1.56x
Old Navy 0.02% 1.21x
Maurices 0.02% 1.18x
Gymboree 0.01% 1.16x
Journeys 0.02% 1.14x
White House Black Market 0.01% 1.14x
Carhartt 0.19% 1.12x
LOFT 0.01% 1.08x
Banana Republic 0.01% 1.05x
Gap 0.01% 1.04x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is footballmaven.io.

Website Composition Index
footballmaven.io 1.66% 52.23x
kingsofkauffman.com 1.20% 48.41x
withthefirstpick.com 6.47% 47.73x
profootballweekly.com 1.30% 47.12x
milehighreport.com 5.99% 46.83x
kckingdom.com 3.97% 46.73x
arrowheadaddict.com 10.32% 45.55x
nflmocks.com 9.79% 45.05x
drafttek.com 1.94% 44.84x
royalsreview.com 3.71% 44.08x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 1.89% 13.01x
Fantasy Sports 29.24% 12.69x
Pac 12 Sports 0.46% 12.53x
Illinois College Sports 0.16% 12.51x
Gossip & Rumors 26.26% 11.99x
General Interest 0.06% 11.74x
Sports - Golf, Hunting, Fishing 0.12% 11.62x
Assorted Topics (Power Trains, Drones, Web Design) 1.15% 11.20x
Southeast College Athletics 0.62% 11.08x
Texas Off-Roading 0.03% 10.91x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male