Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 3.6 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 57.11% 38.94x
Los Angeles Rams Fans 55.15% 35.90x
San Francisco 49ers Fans 56.69% 35.30x
Cincinnati Bengals Fans 51.16% 34.96x
Minnesota Vikings Fans 51.31% 33.82x
Miami Dolphins Fans 50.06% 33.55x
Denver Broncos Fans 51.44% 32.77x
ESPN Enthusiasts 47.41% 32.59x
Tampa Bay Buccaneers Fans 50.49% 32.38x
Washington Redskins Fans 49.01% 32.00x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is The North Face.

Location Composition Index
The North Face 0.01% 1.37x
Forever 21 0.03% 1.35x
Chicos 0.04% 1.27x
Talbots 0.03% 1.26x
Lane Bryant 0.03% 1.25x
Eddie Bauer 0.02% 1.24x
Kate Spade 0.02% 1.23x
Buckle 0.04% 1.22x
Jos A. Bank Clothiers 0.03% 1.19x
Coach 0.02% 1.18x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is footballmaven.io.

Website Composition Index
footballmaven.io 2.89% 47.69x
kingsofkauffman.com 1.26% 45.03x
royalsreview.com 3.57% 45.01x
kckingdom.com 4.04% 42.53x
profootballweekly.com 2.52% 42.20x
raisingzona.com 1.11% 42.14x
playerprofiler.com 1.31% 40.69x
torotimes.com 1.27% 40.50x
rockchalktalk.com 1.14% 40.10x
predominantlyorange.com 3.10% 40.09x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 32.30% 16.28x
Sports - Golf, Hunting, Fishing 0.24% 12.43x
Illinois College Sports 0.25% 12.31x
Sports Apparel 0.80% 12.16x
Kansas City News 28.06% 12.14x
Florida College Athletics 3.06% 12.04x
Pac 12 Sports 0.81% 12.01x
Assorted Topics (Power Trains, Drones, Web Design) 1.27% 11.57x
Gossip & Rumors 26.76% 11.38x
Texas University Athletics 7.40% 11.05x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male