Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 2.4 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 56.63% 41.14x
Los Angeles Rams Fans 54.16% 38.90x
San Francisco 49ers Fans 54.62% 38.71x
Cincinnati Bengals Fans 50.70% 38.06x
Minnesota Vikings Fans 50.16% 37.00x
Miami Dolphins Fans 49.37% 36.03x
Denver Broncos Fans 50.95% 35.88x
Tampa Bay Buccaneers Fans 49.88% 35.22x
ESPN Enthusiasts 48.32% 35.13x
Washington Redskins Fans 48.06% 35.12x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.46x
The North Face 0.02% 1.39x
Columbia 0.01% 1.33x
Chicos 0.06% 1.28x
Talbots 0.03% 1.23x
Carhartt 0.20% 1.22x
American Eagle Outfitters 0.06% 1.21x
Brooks Brothers 0.03% 1.20x
Jos A. Bank Clothiers 0.05% 1.19x
Lane Bryant 0.04% 1.17x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is royalsreview.com.

Website Composition Index
royalsreview.com 3.87% 56.53x
kingsofkauffman.com 1.14% 55.95x
withthefirstpick.com 3.73% 55.30x
raisingzona.com 1.19% 54.88x
footballmaven.io 3.97% 54.48x
kckingdom.com 3.83% 53.66x
arrowheadaddict.com 9.13% 51.73x
rockchalktalk.com 1.15% 51.65x
drafttek.com 1.95% 50.73x
boltsfromtheblue.com 2.56% 50.51x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Sports Apparel.

Content Affinity Composition Index
Sports Apparel 0.47% 15.51x
Fantasy Sports 31.80% 15.24x
Illinois College Sports 0.41% 14.89x
Kansas City News 23.40% 11.77x
Pac 12 Sports 1.21% 11.59x
Grilling 1.77% 11.25x
Latest Sports News 70.83% 10.70x
Florida College Athletics 3.47% 10.59x
Sports News & Apparel 11.36% 10.37x
Missouri Travel & Outdoors Cluster 7.72% 10.25x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male