Dstillery Audiences

KANSAS CITY CHIEFS FANS

Audience Size: 2 Million Devices

Explore the Kansas City Chiefs Fans Audience

Below you'll find more information about the Kansas City Chiefs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Kansas City Chiefs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Chiefs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Chiefs Fans audience is Los Angeles Rams Fans.

Interest Composition Index
Los Angeles Rams Fans 53.52% 49.99x
NFL Fans 58.71% 46.63x
Cincinnati Bengals Fans 51.45% 45.98x
Minnesota Vikings Fans 50.33% 45.41x
San Francisco 49ers Fans 56.59% 44.25x
Las Vegas Raiders Fans 52.74% 43.30x
Arizona Cardinals Fans 47.03% 42.91x
Miami Dolphins Fans 53.49% 42.36x
ESPN Enthusiasts 45.42% 41.33x
Washington Football Team Fans 48.76% 41.21x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Interest attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Chiefs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Chiefs Fans audience is Chicos.

Location Composition Index
Chicos 0.02% 1.33x
H&M 0.01% 1.31x
Maurices 0.03% 1.18x
Jos A. Bank Clothiers 0.01% 1.13x
Carhartt 0.17% 1.08x
Mens Wearhouse 0.02% 1.06x
White House Black Market 0.01% 1.02x
American Eagle Outfitters 0.01% 0.99x
Buckle 0.02% 0.96x
Dressbarn 0.01% 0.94x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Location attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Chiefs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Chiefs Fans audience is withthefirstpick.com.

Website Composition Index
withthefirstpick.com 3.31% 59.14x
kusports.com 1.41% 58.57x
kckingdom.com 2.10% 57.22x
profootballrumors.com 8.60% 56.38x
kingsofkauffman.com 1.61% 55.42x
nflmocks.com 3.99% 54.23x
royalsreview.com 4.81% 54.08x
raisingzona.com 4.23% 54.00x
bringonthecats.com 1.22% 50.10x
arrowheadpride.com 26.49% 49.96x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Web attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Chiefs Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 19.77% 16.95x
Kansas City News 28.93% 14.36x
Motorsports 0.36% 13.87x
Gossip & Rumors 44.45% 11.49x
Missouri Travel & Outdoors Cluster 8.22% 11.11x
Latest Sports News 78.31% 10.99x
Texas University Athletics 5.19% 10.86x
Assorted Topics (Boating, Entertainment, Gossip, Wellness) 28.43% 10.38x
Pac 12 Sports 1.30% 9.95x
Sports Apparel 3.24% 9.23x
Composition Percentage: The overlap percentage between the Kansas City Chiefs Fans audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Chiefs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Chiefs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male