KANSAS CITY ROYALS FANS

Audience Size: 2.6 Million Devices

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Explore the Kansas City Royals Fans Audience

Below you'll find more information about the Kansas City Royals Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Kansas City Royals Fans audience.

INTERESTS

The Kansas City Royals Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Royals Fans audience is MLB Fans.

Interest	Composition	Index
MLB Fans	29.45%	21.79x
Kansas City Chiefs Fans	29.77%	21.43x
Big 12 Fans	28.66%	18.47x
Cininnati Reds Fans	28.07%	17.85x
Cleveland Indians Fans	25.73%	17.73x
March Madness Enthusiasts	21.08%	17.16x
St. Louis Cardinals Fans	23.97%	16.42x
College Football Fans	25.62%	16.27x
Chicago Cubs Fans	24.11%	16.14x
Fantasy Football Enthusiasts	21.63%	16.14x

Composition Percentage: The overlap percentage between the Kansas City Royals Fans audience and the Interest attribute.

Index: A comparison of the Kansas City Royals Fans audience to the internet population.

APPAREL RETAILERS

The Kansas City Royals Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Royals Fans audience is Eddie Bauer.

Location	Composition	Index
Eddie Bauer	0.03%	1.70x
Charlotte Russe	0.04%	1.65x
LOFT	0.05%	1.28x
Express	0.04%	1.27x
Forever 21	0.05%	1.26x
Chicos	0.06%	1.25x
Aeropostale	0.04%	1.19x
Madewell	0.02%	1.19x
Victoria's Secret	0.09%	1.17x
Banana Republic	0.05%	1.12x

Composition Percentage: The overlap percentage between the Kansas City Royals Fans audience and the Location attribute.

Index: A comparison of the Kansas City Royals Fans audience to the internet population.

WEBSITES

The Kansas City Royals Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Royals Fans audience is kingsofkauffman.com.

Website	Composition	Index
kingsofkauffman.com	1.02%	111.99x
indians.mlb.com	1.20%	111.94x
royalsreview.com	4.61%	109.15x
minskys.com	1.68%	97.30x
baseballpress.com	1.31%	79.60x
charliehustle.com	1.10%	79.54x
kcparent.com	2.08%	79.04x
flykci.com	1.36%	74.27x
baseballprospectus.com	1.39%	72.82x
worldsoffun.com	2.59%	70.27x

Composition Percentage: The overlap percentage between the Kansas City Royals Fans audience and the Web attribute.

Index: A comparison of the Kansas City Royals Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Royals Fans audience is Kansas City News.

Content Affinity	Composition	Index
Kansas City News	27.35%	18.43x
Illinois College Sports	0.60%	14.75x
Missouri Travel & Outdoors Cluster	8.93%	12.25x
Sports Apparel	0.94%	10.85x
Pac 12 Sports	2.16%	10.07x
Florida College Athletics	4.50%	9.98x
Nebraska Cluster	7.88%	9.82x
ISPs & Local Services	0.12%	9.53x
Fantasy Sports	15.82%	9.45x
Assorted Topics #11259 (Vacation, Travel, Automotive Entertainment, Diet)	1.01%	9.28x

Composition Percentage: The overlap percentage between the Kansas City Royals Fans audience and the Content Affinity attribute.

Index: A comparison of the Kansas City Royals Fans audience to the internet population.

DEMOGRAPHICS

The Kansas City Royals Fans audience resonates most for the following age bracket and gender.

Age

45-54

Gender

Male