Dstillery Audiences

KANSAS CITY TRIP PLANNERS

Audience Size: 2 Million Devices

Explore the Kansas City Trip Planners Audience

Below you'll find more information about the Kansas City Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Kansas City Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Trip Planners audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 40.17% 24.79x
Nascar Fans 29.10% 23.48x
Speedway Event Enthusiasts 29.04% 22.82x
Kansas City Royals Fans 28.05% 21.49x
Big 12 Fans 17.34% 15.75x
Kansas City Chiefs Fans 15.38% 15.74x
Engagement Ring Shoppers 17.77% 15.07x
St. Louis Trip Planners 22.72% 14.99x
Florida Trip Planners 13.97% 13.53x
Mowing Equipment Shoppers 16.31% 13.50x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Interest attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Trip Planners audience is Maurices.

Location Composition Index
Maurices 0.01% 2.23x
Carhartt 0.06% 1.25x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Location attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Trip Planners audience is mrn.com.

Website Composition Index
mrn.com 2.43% 46.33x
jocogov.org 3.65% 43.68x
wichitaonthecheap.com 1.05% 42.33x
nascar.com 37.01% 42.25x
hutchnews.com 2.44% 41.96x
salina.com 1.24% 40.29x
racing-reference.info 2.15% 39.49x
frontstretch.com 1.81% 36.09x
themercury.com 1.15% 35.33x
cjonline.com 5.24% 34.54x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Web attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Trip Planners audience is Motorsports.

Content Affinity Composition Index
Motorsports 1.32% 29.45x
Kansas City News 31.78% 17.78x
Farming & Agriculture 0.28% 13.61x
Missouri Travel & Outdoors Cluster 8.72% 13.17x
Auto Body Upkeep & Repair Researchers 0.26% 10.83x
Trucks 0.27% 10.64x
Nebraska Cluster 8.50% 9.35x
Hobby Drones & Remote-Controlled Cars 0.06% 9.22x
Christian Music 0.03% 9.04x
Internet Radio 0.17% 8.50x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male