Dstillery Audiences

KANSAS CITY TRIP PLANNERS

Audience Size: 3.6 Million Devices

Explore the Kansas City Trip Planners Audience

Below you'll find more information about the Kansas City Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Kansas City Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Trip Planners audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 40.22% 19.93x
Nascar Fans 30.53% 17.87x
Speedway Event Enthusiasts 30.37% 17.61x
Kansas City Royals Fans 28.64% 15.99x
Big 12 Fans 19.44% 11.74x
Kansas City Chiefs Fans 16.49% 11.49x
St. Louis Trip Planners 23.83% 11.42x
Engagement Ring Shoppers 19.05% 11.22x
Florida Trip Planners 14.88% 10.28x
Mowing Equipment Shoppers 17.52% 10.07x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Interest attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Trip Planners audience is Maurices.

Location Composition Index
Maurices 0.05% 1.80x
Buckle 0.03% 1.62x
Eddie Bauer 0.01% 1.31x
Carhartt 0.24% 1.20x
Victoria's Secret 0.03% 1.17x
Dressbarn 0.02% 1.17x
American Eagle Outfitters 0.02% 1.01x
Jos A. Bank Clothiers 0.01% 0.98x
Chicos 0.02% 0.97x
Journeys 0.03% 0.93x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Location attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Trip Planners audience is mrn.com.

Website Composition Index
mrn.com 2.25% 45.75x
kcparent.com 1.14% 45.38x
jocogov.org 3.54% 44.29x
wichitaonthecheap.com 1.29% 44.15x
arcaracing.com 1.02% 43.56x
kansascityonthecheap.com 1.06% 43.03x
hutchnews.com 2.84% 42.13x
nascar.com 38.08% 41.45x
racing-reference.info 2.13% 39.30x
salina.com 1.34% 38.19x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Web attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Trip Planners audience is Motorsports.

Content Affinity Composition Index
Motorsports 1.31% 26.82x
Kansas City News 33.00% 15.60x
Missouri Travel & Outdoors Cluster 9.22% 11.92x
Farming & Agriculture 0.23% 11.19x
Trucks 0.20% 8.82x
Nebraska Cluster 8.81% 8.61x
Auto Body Upkeep & Repair Researchers 0.21% 8.54x
Hobby Drones & Remote-Controlled Cars 0.05% 7.90x
South Dakota Cluster 3.30% 7.81x
Online Ticket Buyers 0.74% 7.06x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male