Dstillery Audiences

KANSAS CITY TRIP PLANNERS

Audience Size: 3.4 Million Devices

Explore the Kansas City Trip Planners Audience

Below you'll find more information about the Kansas City Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Kansas City Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Trip Planners audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 41.14% 21.06x
Nascar Fans 30.18% 18.73x
Speedway Event Enthusiasts 29.14% 18.19x
Kansas City Royals Fans 27.51% 16.88x
Big 12 Fans 17.83% 12.44x
St. Louis Trip Planners 23.51% 12.39x
Kansas City Chiefs Fans 15.49% 12.12x
Engagement Ring Shoppers 18.45% 11.85x
Florida Trip Planners 15.85% 11.63x
Mowing Equipment Shoppers 16.92% 10.85x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Interest attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Trip Planners audience is Maurices.

Location Composition Index
Maurices 0.09% 1.96x
Buckle 0.04% 1.44x
Carhartt 0.35% 1.33x
Eddie Bauer 0.01% 1.24x
Chicos 0.03% 1.23x
American Eagle Outfitters 0.03% 1.22x
Lululemon 0.01% 1.22x
Mens Wearhouse 0.04% 1.19x
Victoria's Secret 0.04% 1.18x
Dressbarn 0.02% 1.14x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Location attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Trip Planners audience is mrn.com.

Website Composition Index
mrn.com 1.87% 46.85x
wichitaonthecheap.com 1.15% 46.47x
kcparent.com 1.08% 45.63x
jocogov.org 3.28% 44.41x
arcaracing.com 1.05% 43.77x
nascar.com 36.61% 42.92x
hutchnews.com 3.63% 41.26x
racing-reference.info 1.82% 40.64x
kingsofkauffman.com 1.08% 36.25x
salina.com 1.41% 35.86x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Web attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Trip Planners audience is Motorsports.

Content Affinity Composition Index
Motorsports 1.10% 27.39x
Kansas City News 31.52% 16.25x
Missouri Travel & Outdoors Cluster 9.02% 11.67x
Auto Body Upkeep & Repair Researchers 0.15% 9.62x
Farming & Agriculture 0.21% 9.56x
Nebraska Cluster 8.75% 8.78x
Yard Structures 0.02% 8.42x
South Dakota Cluster 3.33% 8.22x
Networking Marketing 0.01% 7.52x
Trucks 0.09% 7.19x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male