Dstillery Audiences

KANSAS CITY TRIP PLANNERS

Audience Size: 2 Million Devices

Explore the Kansas City Trip Planners Audience

Below you'll find more information about the Kansas City Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Kansas City Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Kansas City Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kansas City Trip Planners audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 39.72% 37.06x
Kansas City Royals Fans 26.48% 35.10x
Nascar Fans 24.90% 34.96x
Speedway Event Enthusiasts 26.71% 34.21x
Big 12 Fans 16.55% 25.74x
Kansas City Chiefs Fans 13.95% 24.88x
Engagement Ring Shoppers 17.02% 23.55x
Mowing Equipment Shoppers 14.42% 22.11x
St. Louis Trip Planners 20.09% 21.10x
Denver Broncos Fans 11.11% 19.29x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Interest attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kansas City Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kansas City Trip Planners audience is Express.

Location Composition Index
Express 0.02% 2.93x
Maurices 0.02% 2.22x
Carhartt 0.05% 0.83x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Location attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kansas City Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kansas City Trip Planners audience is jocogov.org.

Website Composition Index
jocogov.org 2.98% 40.27x
kansascityonthecheap.com 1.13% 39.43x
nascar.com 34.03% 38.32x
wichitaonthecheap.com 1.05% 38.07x
hy-vee.com 1.24% 36.75x
salina.com 1.23% 35.91x
hutchnews.com 2.44% 35.72x
mrn.com 1.81% 31.84x
genesishealthclubs.com 1.18% 28.90x
kwch.com 11.70% 28.39x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Web attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kansas City Trip Planners audience is Kansas City News.

Content Affinity Composition Index
Kansas City News 32.78% 23.82x
Missouri Travel & Outdoors Cluster 9.06% 16.41x
Garden Power Equipment 1.42% 15.41x
Online Ticket Buyers 1.10% 14.09x
Costumes 0.02% 11.23x
Video Content Sites 0.87% 10.80x
Nebraska Cluster 7.88% 10.70x
Minnesota Community Business Cluster 0.63% 10.39x
Spam Call Number Searchers 0.79% 10.32x
Missouri News Content Cluster 7.41% 10.06x
Composition Percentage: The overlap percentage between the Kansas City Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Kansas City Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kansas City Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female