Dstillery Audiences

KENTUCKY WILDCATS FANS

Audience Size: 2.1 Million Devices

Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is Louisville Cardinals Fans.

Interest Composition Index
Louisville Cardinals Fans 55.28% 70.96x
ACC Fans 52.97% 66.13x
Duke Blue Devils Fans 53.59% 60.25x
UNC Tar Heels Fans 48.38% 57.78x
Atlanta Hawks Fans 43.25% 57.06x
Memphis Grizzlies Fans 42.31% 54.67x
ESPN Enthusiasts 39.97% 53.30x
Indiana Hoosiers Fans 43.07% 53.27x
Syracuse Orange Fans 40.89% 50.92x
Phoenix Suns Fans 39.99% 50.85x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Belk.

Location Composition Index
Belk 0.02% 1.75x
Mens Wearhouse 0.73% 1.59x
Jos A. Bank Clothiers 0.43% 1.53x
Express Outlets 0.01% 1.51x
Johnston and Murphy 0.19% 1.38x
Talbots 0.06% 1.31x
Bonobos 0.07% 1.30x
J. Crew 0.08% 1.28x
The North Face 0.03% 1.22x
Topshop 0.02% 1.21x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website Composition Index
dukebasketballreport.com 10.30% 120.55x
cardchronicle.com 2.68% 107.04x
aseaofblue.com 21.29% 105.34x
zagsblog.com 2.72% 102.46x
bigredlouie.com 1.69% 100.36x
crimsonquarry.com 1.21% 100.27x
tarheelblog.com 6.21% 99.57x
grizzlybearblues.com 1.86% 98.09x
rockchalktalk.com 1.70% 95.87x
insidethehall.com 4.21% 88.83x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 1.00% 25.52x
Southeast College Athletics 4.16% 25.03x
Kentucky News 36.89% 20.01x
Florida College Athletics 7.67% 19.76x
Virginia Athletics 0.84% 17.17x
Fantasy Sports 19.80% 16.26x
Pac 12 Sports 2.30% 15.12x
College Sports 1.97% 14.17x
Latest Sports News 74.42% 14.16x
Upstate New York State Athletics 0.21% 12.78x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male