Dstillery Audiences

KENTUCKY WILDCATS FANS

Audience Size: 2 Million Devices

Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is ACC Fans.

Interest Composition Index
ACC Fans 52.03% 44.80x
Duke Blue Devils Fans 56.01% 39.10x
ESPN Enthusiasts 38.56% 37.73x
Louisville Cardinals Fans 51.38% 37.72x
NCAA Football Fans 41.87% 35.46x
Indiana Hoosiers Fans 49.00% 34.78x
SEC Fans 43.34% 34.75x
UNC Tar Heels Fans 50.30% 34.49x
NCAA Fans 38.73% 34.12x
College Football Fans 38.75% 33.53x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.39x
Old Navy 0.03% 1.39x
LOFT 0.02% 1.25x
H&M 0.02% 1.22x
Maurices 0.04% 1.19x
Lane Bryant 0.01% 1.18x
Journeys 0.03% 1.11x
Buckle 0.02% 1.09x
Mens Wearhouse 0.01% 1.07x
Chicos 0.02% 1.04x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website Composition Index
dukebasketballreport.com 7.36% 69.72x
cardchronicle.com 2.78% 64.74x
aseaofblue.com 10.05% 62.65x
kentuckysportsradio.com 1.75% 62.42x
yoursportsedge.com 1.27% 61.77x
insidethehall.com 2.16% 56.61x
rockmnation.com 2.04% 53.76x
grizzlybearblues.com 1.37% 53.02x
atthehive.com 1.37% 52.96x
peachtreehoops.com 2.11% 51.96x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 2.16% 21.69x
College Sports 0.33% 21.36x
Florida College Athletics 1.28% 21.30x
Illinois College Sports 0.67% 19.53x
Virginia Athletics 0.15% 18.76x
Horse Racing 0.09% 15.86x
Pac 12 Sports 1.48% 15.47x
Kentucky News 29.83% 15.44x
New England & Ivy League Sports 0.70% 14.66x
Texas University Athletics 5.12% 12.26x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male