KENTUCKY WILDCATS FANS

Audience Size: 3.8 Million Devices

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Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is Louisville Cardinals Fans.

Interest	Composition	Index
Louisville Cardinals Fans	57.90%	37.26x
ACC Fans	51.56%	34.81x
Duke Blue Devils Fans	50.24%	31.22x
ESPN Enthusiasts	43.39%	28.13x
Indiana Hoosiers Fans	44.09%	28.02x
College Football Fans	40.50%	27.26x
UNC Tar Heels Fans	44.27%	27.17x
NCAA Football Fans	42.79%	27.13x
Notre Dame Fighting Irish Fans	40.03%	26.56x
Ohio State Buckeyes Fans	40.06%	26.20x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Jos A. Bank Clothiers.

Location	Composition	Index
Jos A. Bank Clothiers	0.01%	1.55x
Carhartt	0.18%	1.44x
Chicos	0.01%	1.44x
Victoria's Secret	0.01%	0.93x
Old Navy	0.01%	0.84x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website	Composition	Index
dukebasketballreport.com	5.27%	53.04x
aseaofblue.com	13.27%	48.79x
cardchronicle.com	2.73%	48.61x
tarheelblog.com	3.79%	46.72x
bigredlouie.com	1.35%	46.67x
rockchalktalk.com	1.28%	45.62x
thebirdwrites.com	2.29%	43.62x
soaringdownsouth.com	1.30%	43.46x
zagsblog.com	2.02%	42.31x
grizzlybearblues.com	1.56%	42.29x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Southeast College Athletics.

Content Affinity	Composition	Index
Southeast College Athletics	1.64%	20.62x
Illinois College Sports	0.37%	20.56x
Florida College Athletics	3.91%	17.86x
Kentucky News	43.36%	15.61x
Virginia Athletics	0.43%	15.55x
Upstate New York State Athletics	0.15%	14.43x
Horse Racing	1.64%	12.78x
College Sports	1.06%	12.50x
Fantasy Sports	22.55%	12.32x
Pac 12 Sports	0.66%	12.31x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male