KENTUCKY WILDCATS FANS

Audience Size: 3.7 Million Devices

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Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is Louisville Cardinals Fans.

Interest	Composition	Index
Louisville Cardinals Fans	58.53%	35.49x
ACC Fans	50.83%	32.77x
Duke Blue Devils Fans	48.12%	29.95x
ESPN Enthusiasts	42.10%	28.48x
Indiana Hoosiers Fans	45.02%	27.21x
NCAA Football Fans	40.58%	26.69x
College Football Fans	40.27%	26.28x
Notre Dame Fighting Irish Fans	39.71%	25.78x
NCAA Fans	36.39%	25.76x
SEC Fans	40.21%	25.66x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Buckle.

Location	Composition	Index
Buckle	0.01%	1.71x
Talbots	0.01%	1.64x
Maurices	0.02%	1.39x
Carhartt	0.22%	1.35x
Chicos	0.01%	1.28x
Old Navy	0.02%	1.20x
Lane Bryant	0.01%	1.20x
Mens Wearhouse	0.02%	1.19x
Journeys	0.01%	1.14x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website	Composition	Index
dukebasketballreport.com	5.50%	53.71x
aseaofblue.com	12.28%	50.25x
tarheelblog.com	3.08%	50.14x
rockchalktalk.com	1.12%	48.63x
bigredlouie.com	1.46%	47.35x
cardchronicle.com	2.52%	47.09x
thebirdwrites.com	1.90%	45.97x
soaringdownsouth.com	1.16%	45.17x
grizzlybearblues.com	1.33%	45.07x
hoosierstateofmind.com	1.07%	44.83x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Southeast College Athletics.

Content Affinity	Composition	Index
Southeast College Athletics	1.30%	21.34x
Illinois College Sports	0.29%	20.98x
Florida College Athletics	3.08%	18.50x
Virginia Athletics	0.38%	17.84x
Upstate New York State Athletics	0.12%	15.34x
Kentucky News	45.18%	14.51x
College Sports	0.93%	13.62x
Pac 12 Sports	0.53%	13.35x
Horse Racing	1.34%	13.15x
Fantasy Sports	20.46%	12.67x

Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.

Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male