Dstillery Audiences

KENTUCKY WILDCATS FANS

Audience Size: 4.2 Million Devices

Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is Louisville Cardinals Fans.

Interest Composition Index
Louisville Cardinals Fans 58.76% 35.98x
ACC Fans 56.84% 34.32x
Duke Blue Devils Fans 54.85% 30.99x
UNC Tar Heels Fans 48.88% 29.23x
Indiana Hoosiers Fans 46.70% 28.62x
Ohio State Buckeyes Fans 46.02% 28.23x
ESPN Enthusiasts 49.14% 28.12x
Atlanta Hawks Fans 46.65% 27.42x
Notre Dame Fighting Irish Fans 45.89% 27.36x
SEC Fans 46.12% 27.10x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Belk.

Location Composition Index
Belk 0.02% 2.08x
Jos A. Bank Clothiers 0.04% 1.28x
Chicos 0.05% 1.23x
Bonobos 0.01% 1.23x
Carhartt 0.30% 1.19x
Tommy Bahama 0.01% 1.13x
Buckle 0.04% 1.07x
Talbots 0.03% 1.07x
Lane Bryant 0.03% 1.03x
The Childrens Place 0.06% 1.00x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website Composition Index
dukebasketballreport.com 6.12% 61.80x
aseaofblue.com 12.89% 56.51x
cardchronicle.com 2.64% 53.61x
tarheelblog.com 4.06% 52.77x
rockchalktalk.com 1.33% 52.40x
bigredlouie.com 1.43% 51.68x
thebirdwrites.com 2.59% 51.01x
soaringdownsouth.com 1.51% 50.43x
zagsblog.com 1.85% 50.38x
crimsonquarry.com 1.01% 49.99x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.45% 19.90x
Southeast College Athletics 1.90% 18.93x
Florida College Athletics 4.55% 15.66x
Kentucky News 31.29% 15.02x
Virginia Athletics 0.44% 13.79x
Pac 12 Sports 1.05% 11.98x
College Sports 1.28% 11.75x
Fantasy Sports 24.20% 11.06x
Upstate New York State Athletics 0.15% 11.01x
Horse Racing 1.72% 10.32x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male