Dstillery Audiences

KENTUCKY WILDCATS FANS

Audience Size: 2.2 Million Devices

Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is Louisville Cardinals Fans.

Interest Composition Index
Louisville Cardinals Fans 57.54% 32.64x
ACC Fans 49.98% 29.61x
Duke Blue Devils Fans 48.54% 26.98x
ESPN Enthusiasts 41.37% 25.84x
Indiana Hoosiers Fans 44.91% 24.89x
College Football Fans 40.66% 23.48x
NCAA Fans 35.85% 23.42x
Notre Dame Fighting Irish Fans 38.68% 23.36x
NCAA Football Fans 40.79% 23.26x
SEC Fans 40.68% 22.87x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Chicos.

Location Composition Index
Chicos 0.01% 1.34x
Jos A. Bank Clothiers 0.01% 1.26x
Carhartt 0.20% 1.25x
Express 0.01% 1.21x
Journeys 0.02% 1.19x
White House Black Market 0.01% 1.16x
Buckle 0.01% 1.13x
Victoria's Secret 0.02% 1.12x
American Eagle Outfitters 0.01% 1.08x
Mens Wearhouse 0.02% 1.06x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website Composition Index
dukebasketballreport.com 7.16% 49.11x
tarheelblog.com 2.54% 46.73x
aseaofblue.com 12.42% 45.15x
bigredlouie.com 1.51% 44.86x
cardchronicle.com 2.27% 44.84x
rockchalktalk.com 1.01% 44.71x
insidethehall.com 2.81% 41.63x
hoosierstateofmind.com 1.21% 41.38x
thebirdwrites.com 1.92% 41.29x
soaringdownsouth.com 1.13% 41.27x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 1.19% 20.09x
Illinois College Sports 0.25% 18.75x
Virginia Athletics 0.31% 17.95x
Florida College Athletics 2.76% 17.35x
Upstate New York State Athletics 0.12% 14.68x
Kentucky News 46.45% 12.75x
College Sports 0.81% 12.74x
Pac 12 Sports 0.50% 12.61x
Horse Racing 1.21% 12.60x
Fantasy Sports 21.32% 10.22x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male