Dstillery Audiences

KENTUCKY WILDCATS FANS

Audience Size: 2.5 Million Devices

Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is Louisville Cardinals Fans.

Interest Composition Index
Louisville Cardinals Fans 58.00% 44.87x
ACC Fans 53.60% 44.12x
Duke Blue Devils Fans 51.93% 39.71x
ESPN Enthusiasts 44.85% 37.61x
UNC Tar Heels Fans 46.82% 37.03x
Atlanta Hawks Fans 46.09% 36.33x
Ohio State Buckeyes Fans 44.83% 36.13x
Indiana Hoosiers Fans 44.79% 35.15x
NCAA Football Fans 45.27% 35.09x
Notre Dame Fighting Irish Fans 43.49% 34.87x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Belk.

Location Composition Index
Belk 0.02% 1.90x
Carhartt 0.09% 1.66x
Brooks Brothers 0.03% 1.31x
Talbots 0.04% 1.28x
Chicos 0.05% 1.27x
Lane Bryant 0.04% 1.21x
Tommy Bahama 0.03% 1.15x
Urban Outfitters 0.04% 1.12x
LOFT 0.06% 1.12x
Jos A. Bank Clothiers 0.06% 1.11x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website Composition Index
dukebasketballreport.com 5.41% 67.11x
aseaofblue.com 11.63% 62.00x
tarheelblog.com 3.52% 59.06x
cardchronicle.com 1.81% 58.64x
thebirdwrites.com 2.29% 57.93x
zagsblog.com 1.66% 56.78x
rockchalktalk.com 1.26% 56.46x
bigredlouie.com 1.19% 55.98x
insidethehall.com 2.17% 55.87x
grizzlybearblues.com 1.37% 55.19x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.57% 22.01x
Southeast College Athletics 2.37% 20.35x
Kentucky News 30.73% 16.55x
Florida College Athletics 4.96% 16.11x
Virginia Athletics 0.54% 14.54x
Pac 12 Sports 1.28% 13.06x
Sports Apparel 0.35% 12.10x
College Sports 1.43% 11.83x
Latest Sports News 71.52% 11.70x
Fantasy Sports 22.72% 11.56x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male