Dstillery Audiences

KENTUCKY WILDCATS FANS

Audience Size: 2.6 Million Devices

Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is Louisville Cardinals Fans.

Interest Composition Index
Louisville Cardinals Fans 54.94% 41.51x
ACC Fans 52.31% 39.76x
Duke Blue Devils Fans 52.42% 35.34x
UNC Tar Heels Fans 50.54% 34.89x
ESPN Enthusiasts 41.49% 33.42x
Indiana Hoosiers Fans 43.02% 32.79x
Atlanta Hawks Fans 45.66% 32.51x
Ohio State Buckeyes Fans 41.86% 31.74x
Syracuse Orange Fans 43.15% 31.53x
Memphis Grizzlies Fans 43.91% 31.10x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is Belk.

Location Composition Index
Belk 0.02% 1.75x
Mens Wearhouse 0.32% 1.33x
Jos A. Bank Clothiers 0.21% 1.30x
Chicos 0.05% 1.20x
Brooks Brothers 0.04% 1.17x
LL Bean 0.01% 1.15x
Madewell 0.02% 1.12x
Free People 0.02% 1.08x
Old Navy 0.07% 1.08x
Intermix 0.01% 1.07x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website Composition Index
dukebasketballreport.com 7.04% 56.33x
cardchronicle.com 2.26% 54.77x
aseaofblue.com 14.89% 52.36x
tarheelblog.com 3.97% 50.86x
zagsblog.com 1.08% 50.41x
bigredlouie.com 1.05% 49.90x
grizzlybearblues.com 1.37% 49.88x
rockchalktalk.com 1.52% 49.78x
crimsonquarry.com 1.14% 49.72x
thebirdwrites.com 1.98% 48.11x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 4.22% 20.13x
Illinois College Sports 1.13% 19.24x
Kentucky News 31.01% 18.75x
Florida College Athletics 7.50% 16.78x
Virginia Athletics 0.90% 14.58x
Fantasy Sports 19.83% 14.29x
Latest Sports News 71.71% 13.72x
Pac 12 Sports 2.73% 12.29x
College Sports 2.14% 11.73x
Sports News & Apparel 18.10% 11.09x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male