Dstillery Audiences

KENTUCKY WILDCATS FANS

Audience Size: 2 Million Devices

Explore the Kentucky Wildcats Fans Audience

Below you'll find more information about the Kentucky Wildcats Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Kentucky Wildcats Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Kentucky Wildcats Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kentucky Wildcats Fans audience is ACC Fans.

Interest Composition Index
ACC Fans 52.46% 41.54x
Louisville Cardinals Fans 49.20% 36.78x
Duke Blue Devils Fans 55.56% 36.37x
ESPN Enthusiasts 40.18% 33.85x
Indiana Hoosiers Fans 48.25% 32.36x
UNC Tar Heels Fans 49.27% 32.36x
SEC Fans 42.58% 31.66x
College Football Fans 42.76% 31.23x
NCAA Football Fans 42.61% 31.14x
South Carolina Gamecocks Fans 42.52% 30.50x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Interest attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kentucky Wildcats Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kentucky Wildcats Fans audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.50x
Forever 21 0.01% 1.47x
Chicos 0.02% 1.42x
LOFT 0.02% 1.42x
Buckle 0.02% 1.30x
White House Black Market 0.02% 1.25x
Carhartt 0.17% 1.22x
Jos A. Bank Clothiers 0.01% 1.20x
Lane Bryant 0.01% 1.19x
Dressbarn 0.01% 1.17x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Location attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kentucky Wildcats Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kentucky Wildcats Fans audience is dukebasketballreport.com.

Website Composition Index
dukebasketballreport.com 9.34% 60.37x
cardchronicle.com 3.54% 56.90x
aseaofblue.com 12.19% 55.49x
insidethehall.com 2.07% 54.77x
yoursportsedge.com 1.37% 53.45x
kentuckysportsradio.com 2.95% 53.17x
crimsonquarry.com 1.00% 52.88x
thebirdwrites.com 1.26% 48.80x
rockmnation.com 2.27% 48.04x
bringonthecats.com 1.08% 47.35x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Web attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kentucky Wildcats Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 2.74% 21.77x
Florida College Athletics 1.66% 20.91x
Virginia Athletics 0.22% 20.63x
College Sports 0.37% 19.35x
Illinois College Sports 0.78% 19.31x
Pac 12 Sports 1.90% 16.33x
Kentucky News 34.83% 15.32x
Horse Racing 0.12% 13.89x
New England & Ivy League Sports 0.95% 13.49x
Fantasy Sports 15.26% 13.47x
Composition Percentage: The overlap percentage between the Kentucky Wildcats Fans audience and the Content Affinity attribute.
Index: A comparison of the Kentucky Wildcats Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kentucky Wildcats Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male