Dstillery Audiences

KEY WEST FLORIDA TRIP PLANNERS

Audience Size: 6.7 Million Devices

Explore the Key West Florida Trip Planners Audience

Below you'll find more information about the Key West Florida Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 6.7 million unique devices whose actions qualify for the Key West Florida Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Key West Florida Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Key West Florida Trip Planners audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 29.75% 11.55x
Fort Lauderdale Trip Planners 21.41% 9.78x
Florida Atlantic Coast Trip Planners 20.16% 9.49x
Florida Trip Planners 16.35% 9.01x
Caribbean Trip Planners 17.40% 8.07x
Florida Gulf Coast Travel Researchers 17.10% 7.96x
Palm Beach Trip Planners 14.12% 7.89x
Orlando Trip Planners 15.96% 7.41x
Pet Friendly Vacation Researchers 19.55% 7.35x
Luxury Boutique Hotel Researchers 18.62% 7.24x
Composition Percentage: The overlap percentage between the Key West Florida Trip Planners audience and the Interest attribute.
Index: A comparison of the Key West Florida Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Key West Florida Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Key West Florida Trip Planners audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.01% 1.76x
Brooks Brothers 0.03% 1.46x
Hugo Boss 0.02% 1.37x
Armani 0.02% 1.34x
American Apparel 0.02% 1.33x
Gymboree 0.04% 1.30x
White House Black Market 0.05% 1.26x
Chicos 0.04% 1.25x
Ralph Lauren 0.01% 1.25x
Michael Kors 0.03% 1.23x
Composition Percentage: The overlap percentage between the Key West Florida Trip Planners audience and the Location attribute.
Index: A comparison of the Key West Florida Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Key West Florida Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Key West Florida Trip Planners audience is fla-keys.com.

Website Composition Index
fla-keys.com 2.20% 31.29x
hawkscay.com 1.21% 28.40x
floridastateparks.org 5.45% 22.09x
sunny.org 1.51% 22.01x
miamiandbeaches.com 1.45% 21.36x
flkeysnews.com 1.30% 20.19x
visitstaugustine.com 1.29% 16.65x
discoverycove.com 1.13% 14.13x
daytonabeach.com 1.27% 13.68x
nassauparadiseisland.com 1.54% 12.62x
Composition Percentage: The overlap percentage between the Key West Florida Trip Planners audience and the Web attribute.
Index: A comparison of the Key West Florida Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Key West Florida Trip Planners audience is Caribbean Vacation.

Content Affinity Composition Index
Caribbean Vacation 2.37% 9.77x
Scuba Diving 0.09% 7.86x
Beach Vacations 2.33% 7.82x
Cruise Vacations 8.46% 7.62x
South Carolina Travel 0.05% 7.30x
Florida Naples News Cluster 4.01% 7.24x
Boating & Yachts 6.34% 6.62x
Mexico Travel 0.13% 5.84x
South Carolina Beach Travel 0.72% 5.83x
Mid-Atlantic Beaches 0.09% 5.62x
Composition Percentage: The overlap percentage between the Key West Florida Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Key West Florida Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Key West Florida Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female