KIA VEHICLE SHOPPERS

Audience Size: 2.7 Million Devices

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Explore the Kia Vehicle Shoppers Audience

Below you'll find more information about the Kia Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Kia Vehicle Shoppers audience.

INTERESTS

The Kia Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia Vehicle Shoppers audience is Auto Repair Researchers.

Interest	Composition	Index
Auto Repair Researchers	47.20%	27.99x
Jeep Vehicle Shoppers	47.98%	27.42x
Automotive Industry	41.03%	26.38x
Ford Mustang Enthusiasts	44.43%	26.15x
Subaru Vehicle Shoppers	41.02%	26.07x
Hyundai Vehicle Shoppers	47.22%	26.03x
Corvette Enthusiasts	45.98%	25.91x
Car Buyers	41.26%	25.49x
Acura Vehicle Shoppers	42.32%	25.44x
Audi Vehicle Shoppers	41.30%	25.24x

Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Interest attribute.

Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.

APPAREL RETAILERS

The Kia Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia Vehicle Shoppers audience is Aeropostale.

Location	Composition	Index
Aeropostale	0.03%	1.11x
Belk	0.01%	1.07x
Carhartt	0.18%	1.06x
Hollister	0.01%	1.01x
Dressbarn	0.03%	0.97x
Lane Bryant	0.03%	0.96x
Brooks Brothers	0.02%	0.95x
Chicos	0.03%	0.95x
Journeys	0.02%	0.92x
Columbia	0.01%	0.91x

Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Location attribute.

Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.

WEBSITES

The Kia Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kia Vehicle Shoppers audience is optimaforums.com.

Website	Composition	Index
optimaforums.com	2.46%	103.12x
redlinemotive.com	0.15%	71.93x
clubintegra.com	0.12%	70.99x
bbbind.com	0.06%	70.83x
hyundainews.com	0.29%	69.98x
etoolcart.com	0.24%	69.83x
driftmotion.com	0.13%	69.75x
rhdjapan.com	0.05%	69.75x
medvedkia.com	0.04%	68.39x
helpforcars.net	0.03%	67.17x

Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Web attribute.

Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia Vehicle Shoppers audience is Motorcycles & Snowmobiles.

Content Affinity	Composition	Index
Motorcycles & Snowmobiles	8.25%	24.32x
Auto Enthusiast Information Researchers	18.22%	23.55x
Environmentally Friendly Cars	0.21%	22.76x
Car Keys, Locks & Remotes	12.67%	21.70x
Auto Body Upkeep & Repair Researchers	9.68%	21.48x
Motorsport Equipment	9.66%	19.18x
Home Improvement Contractor	4.69%	18.68x
Auto Tires & Parts Repair Researchers	6.67%	18.11x
Car Enthusiasts	12.74%	17.18x
Trucking	14.59%	15.71x

Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Content Affinity attribute.

Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.

DEMOGRAPHICS

The Kia Vehicle Shoppers audience resonates most for the following age and income brackets.

Age

18-24

Income

Over $250,000