Dstillery Audiences

KIA VEHICLE SHOPPERS

Audience Size: 1.5 Million Devices

Explore the Kia Vehicle Shoppers Audience

Below you'll find more information about the Kia Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Kia Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kia Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia Vehicle Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 59.69% 50.04x
Volkswagen Vehicle Shopper 43.44% 47.19x
Dodge Vehicle Shoppers 55.63% 38.25x
Audi Vehicle Shoppers 27.22% 37.48x
Mazda Vehicle Shoppers 34.33% 37.24x
Subaru Vehicle Shoppers 26.87% 36.65x
Mercedes-Benz Vehicle Shoppers 40.57% 35.21x
Online Auto Shoppers 42.48% 35.15x
Product Manuals Researchers 40.40% 33.91x
Honda Vehicle Shoppers 38.24% 33.78x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia Vehicle Shoppers audience is Coach.

Location Composition Index
Coach 0.01% 1.64x
Aeropostale 0.03% 1.58x
H&M 0.02% 1.49x
Talbots 0.02% 1.48x
Old Navy 0.03% 1.30x
Journeys 0.03% 1.24x
Mens Wearhouse 0.02% 1.23x
Jos A. Bank Clothiers 0.01% 1.22x
Buckle 0.02% 1.19x
Maurices 0.04% 1.17x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kia Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kia Vehicle Shoppers audience is optimaforums.com.

Website Composition Index
optimaforums.com 2.68% 95.70x
kia-forums.com 5.09% 58.21x
kiasoulforums.com 1.86% 57.72x
dakota-durango.com 1.07% 46.73x
troubleshootmyvehicle.com 1.40% 46.24x
andysautosport.com 1.24% 45.88x
carcomplaints.com 4.48% 45.69x
throtl.com 1.21% 44.82x
hyundai-forums.com 6.63% 44.59x
700r4transmissionhq.com 28.11% 43.93x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia Vehicle Shoppers audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.13% 39.33x
Auto Enthusiast Information Researchers 10.56% 29.46x
Auto Body Upkeep & Repair Researchers 0.17% 29.05x
Trucking 1.87% 24.25x
Motorsport Equipment 2.94% 22.94x
Car Shopping 7.71% 17.24x
Power Tools 0.88% 17.08x
Car Enthusiasts 10.04% 16.26x
Classic Car Enthusiasts 17.40% 16.06x
Motorcycles & Snowmobiles 12.47% 15.94x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male