Explore the Kia Vehicle Shoppers Audience
Below you'll find more information about the Kia Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Kia Vehicle Shoppers audience.
INTERESTS
The Kia Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kia Vehicle Shoppers audience is Auto Repair Researchers.
| Interest | Composition | Index |
| Auto Repair Researchers | 48.14% | 30.99x |
| Jeep Vehicle Shoppers | 47.86% | 30.90x |
| Hyundai Vehicle Shoppers | 45.89% | 29.13x |
| Corvette Enthusiasts | 44.79% | 29.13x |
| Subaru Vehicle Shoppers | 41.44% | 28.83x |
| Ford Mustang Enthusiasts | 44.47% | 28.79x |
| Acura Vehicle Shoppers | 42.48% | 28.68x |
| Car Buyers | 42.46% | 28.20x |
| Audi Vehicle Shoppers | 41.37% | 28.02x |
| Used Car Shoppers | 47.64% | 27.20x |
Composition Percentage:
The overlap percentage between the Kia Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Kia Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kia Vehicle Shoppers audience is REI.
| Location | Composition | Index |
| REI | 0.02% | 1.10x |
| Michael Kors | 0.02% | 1.10x |
| Carhartt | 0.23% | 1.10x |
| Dressbarn | 0.04% | 1.01x |
| Chicos | 0.05% | 1.01x |
| Madewell | 0.02% | 1.00x |
| Belk | 0.01% | 0.98x |
| Kate Spade | 0.02% | 0.97x |
| Eddie Bauer | 0.01% | 0.96x |
| Zumiez | 0.03% | 0.94x |
Composition Percentage:
The overlap percentage between the Kia Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
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WEBSITES
The Kia Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Kia Vehicle Shoppers audience is optimaforums.com.
| Website | Composition | Index |
| optimaforums.com | 2.98% | 132.42x |
| vividracing.com | 1.44% | 81.51x |
| autoserviceprofessional.com | 1.82% | 73.77x |
| kia-forums.com | 4.12% | 71.84x |
| kiasoulforums.com | 1.06% | 70.35x |
| ericthecarguy.com | 1.80% | 69.29x |
| dragtimes.com | 1.00% | 68.57x |
| dodgetalk.com | 2.74% | 68.31x |
| hyundaiforum.com | 1.24% | 68.00x |
| bobistheoilguy.com | 5.48% | 66.70x |
Composition Percentage:
The overlap percentage between the Kia Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kia Vehicle Shoppers audience is Motorcycles & Snowmobiles.
| Content Affinity | Composition | Index |
| Motorcycles & Snowmobiles | 9.13% | 25.74x |
| Auto Enthusiast Information Researchers | 19.45% | 24.90x |
| Environmentally Friendly Cars | 0.22% | 23.88x |
| Auto Body Upkeep & Repair Researchers | 9.89% | 23.40x |
| Car Keys, Locks & Remotes | 13.72% | 22.80x |
| Home Improvement Contractor | 4.38% | 21.34x |
| Motorsport Equipment | 10.08% | 20.15x |
| Auto Tires & Parts Repair Researchers | 7.19% | 19.60x |
| Car Enthusiasts | 13.15% | 17.97x |
| Rural Living | 0.27% | 17.02x |
Composition Percentage:
The overlap percentage between the Kia Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Kia Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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