Dstillery Audiences

KIA VEHICLE SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Kia Vehicle Shoppers Audience

Below you'll find more information about the Kia Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Kia Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kia Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia Vehicle Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 48.14% 30.99x
Jeep Vehicle Shoppers 47.86% 30.90x
Hyundai Vehicle Shoppers 45.89% 29.13x
Corvette Enthusiasts 44.79% 29.13x
Subaru Vehicle Shoppers 41.44% 28.83x
Ford Mustang Enthusiasts 44.47% 28.79x
Acura Vehicle Shoppers 42.48% 28.68x
Car Buyers 42.46% 28.20x
Audi Vehicle Shoppers 41.37% 28.02x
Used Car Shoppers 47.64% 27.20x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia Vehicle Shoppers audience is REI.

Location Composition Index
REI 0.02% 1.10x
Michael Kors 0.02% 1.10x
Carhartt 0.23% 1.10x
Dressbarn 0.04% 1.01x
Chicos 0.05% 1.01x
Madewell 0.02% 1.00x
Belk 0.01% 0.98x
Kate Spade 0.02% 0.97x
Eddie Bauer 0.01% 0.96x
Zumiez 0.03% 0.94x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kia Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kia Vehicle Shoppers audience is optimaforums.com.

Website Composition Index
optimaforums.com 2.98% 132.42x
vividracing.com 1.44% 81.51x
autoserviceprofessional.com 1.82% 73.77x
kia-forums.com 4.12% 71.84x
kiasoulforums.com 1.06% 70.35x
ericthecarguy.com 1.80% 69.29x
dragtimes.com 1.00% 68.57x
dodgetalk.com 2.74% 68.31x
hyundaiforum.com 1.24% 68.00x
bobistheoilguy.com 5.48% 66.70x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia Vehicle Shoppers audience is Motorcycles & Snowmobiles.

Content Affinity Composition Index
Motorcycles & Snowmobiles 9.13% 25.74x
Auto Enthusiast Information Researchers 19.45% 24.90x
Environmentally Friendly Cars 0.22% 23.88x
Auto Body Upkeep & Repair Researchers 9.89% 23.40x
Car Keys, Locks & Remotes 13.72% 22.80x
Home Improvement Contractor 4.38% 21.34x
Motorsport Equipment 10.08% 20.15x
Auto Tires & Parts Repair Researchers 7.19% 19.60x
Car Enthusiasts 13.15% 17.97x
Rural Living 0.27% 17.02x
Composition Percentage: The overlap percentage between the Kia Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kia Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male